Accor Hotels
Marketing and Communications Manager
Accor Hotels, West Hollywood, California, United States, 90069
Company Description:Fairmont Hotels & Resorts is where the intimate equally coexists with the infinite – an unrivaled portfolio of more than 90 extraordinary hotels where grand moments of life, heartfelt pleasures and personal milestones are celebrated and remembered long after any visit. Since 1907, Fairmont has created magnificent, meaningful and unforgettable hotels, rich with character and deeply connected to the history, culture and community of its destinations – places such as The Plaza in New York City, The Savoy in London, Fairmont San Francisco, Fairmont Banff Springs in Canada, Fairmont Peace Hotel in Shanghai, and Fairmont The Palm in Dubai. Famous for its engaging service, awe-inspiring public spaces, locally inspired cuisine, and iconic bars and lounges, Fairmont also takes great pride in its pioneering approach to hospitality and leadership in sustainability and responsible tourism practices. Fairmont is part of Accor, a world leading hospitality group counting over 5,400 properties throughout more than 110 countries, and a participating brand in ALL - Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.Job Summary:As the Marketing and Communications Manager for Fairmont Mumbai, you will be instrumental in establishing and executing the hotel's marketing strategies and communications plans. You will play a pivotal role in shaping the hotel's brand presence, driving revenue, and fostering strong relationships with stakeholders, media, and guests.Key Responsibilities:Develop and implement comprehensive marketing plans to promote the hotel's offerings, including accommodations, dining, spa, and events, ensuring alignment with brand objectives.Manage digital marketing campaigns across various platforms (social media, email, PPC) to increase brand awareness and drive direct bookings.Oversee the creation of engaging content for digital and print collateral, including website, social media, brochures, and newsletters.Build and maintain media relations, ensuring positive coverage and managing press releases, media inquiries, and crisis communications.Collaborate with internal teams (Sales, Revenue Management, Operations) to support sales efforts and maximize revenue through integrated marketing initiatives.Monitor and analyze market trends, competitor activities, and guest feedback to identify opportunities for growth and improvement.Plan and execute memorable events and activations that enhance the hotel's visibility and reputation within the local community and industry.Manage the marketing budget effectively, tracking expenditures and ensuring ROI on marketing investments.Qualifications:Bachelor's degree in Marketing, Communications, Hospitality Management, or a related field (Master's degree preferred).Proven experience (5+ years) in hospitality marketing, with a track record of successfully launching and managing marketing campaigns.Strong understanding of digital marketing tools and techniques, including SEO, SEM, social media advertising, and analytics platforms.Excellent written and verbal communication skills, with the ability to craft compelling messaging tailored to different audiences.Strategic thinker with a creative mindset and the ability to innovate and adapt in a dynamic environment.Solid organizational and project management skills, with a keen attention to detail and the ability to prioritize tasks effectively.Experience in crisis management and media relations is a plus.Our commitment to Diversity & Inclusion:We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent.
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