Molak Corp
Social Media Coordinator
Molak Corp, New Braunfels, Texas, United States, 78130
Company Overview
The Molak Corporation is a family-owned and operated restaurant and entertainment group, established in 1975 and recognized for owning some of the hottest joints in Texas: Gruene Hall, the Gristmill, and Josephine Street, to name a few. We have grown from two employees and one business to what you see today, 10+ businesses and over 600 employees between Gruene and San Antonio. We are still a small business at heart, and we pride ourselves on preserving historic Texas properties and offering a great culture for our employees.
What we are looking for:
Are you passionate about social media and ready to make a big impact? We’re looking for a creative and dynamic Social Media Coordinator to join our team! If you thrive in a fast-paced environment and are excited about developing and executing strategies that enhance brand presence, engage audiences, and drive growth, we want to hear from you!
What you will do:
Social Media Calendar Management: Develop and maintain a comprehensive social media calendar.
Content Creation: Create, curate, and manage published content (images, videos, written).
Engagement: Respond to social media interactions in a timely manner, including weekends and holidays if necessary.
Analytics: Track and analyze performance metrics to optimize social media strategies.
Collaboration: Work closely with marketing, operations, and other departments to align social media content with overall company goals.
Content Scheduling and Posting: Ensure timely posting of content across all social media channels, including weekends and holidays if necessary.
Brand Consistency: Maintain consistency in the brand's voice and messaging across all social media platforms.
Collaboration with Influencers: Identify and collaborate with influencers and brand ambassadors to expand reach and engagement.
Training and Support: Provide training and support to team members on best practices for social media.
Budget Management: Assist in managing the budget for social media campaigns, including paid advertising and content production costs.
Trend Monitoring: Stay updated on industry trends, platform updates, and emerging social media tools to keep the brand ahead of the curve.
Campaign Management: Plan and execute social media campaigns, including promotions, contests, and special events.
What you will have:
Bachelor’s degree in Marketing, Communications, or a related field.
2+ years of experience in social media management, preferably in the hospitality or entertainment industry.
Proficiency with social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Strong writing and communication skills with a keen eye for detail.
Experience with social media management tools (e.g., Sprout Social, Buffer).
Familiarity with SEO, web traffic metrics, and social media KPIs.
Creative mindset with the ability to think outside the box.
Ability to work independently and as part of a team.
Strong organizational skills and ability to manage multiple projects simultaneously.
Preferred Skills
Experience with graphic design and video editing software (e.g., Adobe Creative Suite, CapCut).
Knowledge of paid social media advertising.
Understanding of brand voice and tone.
Experience in influencer marketing and partnership management.
What's in it for you:
Competitive salary and benefits package.
Hybrid work schedule (two days work from home, three days in office).
Employee discounts and perks within our restaurant and retail operations.
Beautiful scenery – our corporate office is located in iconic Gruene, Texas.
Bring your dog to work.
Fun and collaborative environment.
Flexible work from home options available.
#J-18808-Ljbffr
The Molak Corporation is a family-owned and operated restaurant and entertainment group, established in 1975 and recognized for owning some of the hottest joints in Texas: Gruene Hall, the Gristmill, and Josephine Street, to name a few. We have grown from two employees and one business to what you see today, 10+ businesses and over 600 employees between Gruene and San Antonio. We are still a small business at heart, and we pride ourselves on preserving historic Texas properties and offering a great culture for our employees.
What we are looking for:
Are you passionate about social media and ready to make a big impact? We’re looking for a creative and dynamic Social Media Coordinator to join our team! If you thrive in a fast-paced environment and are excited about developing and executing strategies that enhance brand presence, engage audiences, and drive growth, we want to hear from you!
What you will do:
Social Media Calendar Management: Develop and maintain a comprehensive social media calendar.
Content Creation: Create, curate, and manage published content (images, videos, written).
Engagement: Respond to social media interactions in a timely manner, including weekends and holidays if necessary.
Analytics: Track and analyze performance metrics to optimize social media strategies.
Collaboration: Work closely with marketing, operations, and other departments to align social media content with overall company goals.
Content Scheduling and Posting: Ensure timely posting of content across all social media channels, including weekends and holidays if necessary.
Brand Consistency: Maintain consistency in the brand's voice and messaging across all social media platforms.
Collaboration with Influencers: Identify and collaborate with influencers and brand ambassadors to expand reach and engagement.
Training and Support: Provide training and support to team members on best practices for social media.
Budget Management: Assist in managing the budget for social media campaigns, including paid advertising and content production costs.
Trend Monitoring: Stay updated on industry trends, platform updates, and emerging social media tools to keep the brand ahead of the curve.
Campaign Management: Plan and execute social media campaigns, including promotions, contests, and special events.
What you will have:
Bachelor’s degree in Marketing, Communications, or a related field.
2+ years of experience in social media management, preferably in the hospitality or entertainment industry.
Proficiency with social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Strong writing and communication skills with a keen eye for detail.
Experience with social media management tools (e.g., Sprout Social, Buffer).
Familiarity with SEO, web traffic metrics, and social media KPIs.
Creative mindset with the ability to think outside the box.
Ability to work independently and as part of a team.
Strong organizational skills and ability to manage multiple projects simultaneously.
Preferred Skills
Experience with graphic design and video editing software (e.g., Adobe Creative Suite, CapCut).
Knowledge of paid social media advertising.
Understanding of brand voice and tone.
Experience in influencer marketing and partnership management.
What's in it for you:
Competitive salary and benefits package.
Hybrid work schedule (two days work from home, three days in office).
Employee discounts and perks within our restaurant and retail operations.
Beautiful scenery – our corporate office is located in iconic Gruene, Texas.
Bring your dog to work.
Fun and collaborative environment.
Flexible work from home options available.
#J-18808-Ljbffr