Associate Product Marketing ManagerNew

PagerDuty empowers teams of all kinds to do the critical work that moves business forward through the PagerDuty Operations Cloud.PagerDuty is seeking an Associate Product Marketing Manager to join our diverse, customer-focused team! In this role, you will focus on developing go-to-market strategies for products that are part of the PagerDuty Operations Cloud. This is an exciting opportunity to help shape the external-facing efforts for PagerDuty products and features. The ideal candidate will have a strong background in B2B marketing, preferably in software and cloud technologies, and a proven track record in driving successful marketing strategies.PagerDuty is a flexible, hybrid workplace. This role is expected to come into our Toronto office once per week.KEY RESPONSIBILITIESDevelop clear and compelling product positioning and messaging that differentiates the PagerDuty Operations Cloud and product area.Create effective sales training materials and operationalize enablement, making it easy for sales to understand our product offerings, key positioning, and marketing efforts.Build deep expertise for target personas, markets and customer segments.Provide competitive intelligence and analysis to inform marketing strategies, product roadmaps, and sales enablement efforts.Take responsibility for Tier 3 launch development and execution of go-to-market plans and own monthly customer-centric product communications.Assist in the development of content for routine moments (product updates, industry event support) and larger impact moments (SKO, Summit) and industry event messaging.Shadow customer and partner briefings, analyst engagements.Support the creation and execution of demand generation campaigns, including email marketing, content marketing, social media, and webinars.Collaborate with the content team to develop engaging and informative content (blogs, white papers, etc.) that addresses customer solutions and showcases product value.BASIC QUALIFICATIONS2+ years of Product Marketing, Solution Engineering, Sales, or Go-To-Market background working with technical products in close collaboration with the field, customer success, product, partners, and other stakeholders.1+ year experience in B2B SAAS.Demonstrated ability to collaborate, project manage, and execute with cross-functional teams.PREFERRED QUALIFICATIONS1+ year of hands-on product marketing experience building a range of GTM assets, including compelling sales plays and enablement materials, succinct slide pitch-decks, demo videos, and event/webinar content.Strong written and verbal communication skills for both internal and external audiences.Solid project management skills with the ability to handle multiple projects simultaneously.Creative thinking and problem-solving abilities.Strong attention to detail and organizational skill.Understanding of complex enterprise sales cycles.The base salary range for this position is 87,000 - 122,000 CAD. This role may also be eligible for bonus, commission, equity, and/or benefits.PagerDuty currently has offices in Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. We offer a hybrid, flexible workplace.About PagerDutyPagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud revolutionizes how critical work gets done, and powers the agility that drives digital transformation.PagerDuty is committed to creating a diverse environment and is an equal opportunity employer.

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