PGA TOUR, Inc
Content Manager Social Media
PGA TOUR, Inc, Orlando, Florida, us, 32885
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Apply locations PGA TOUR Entertainment - St Augustine, FLTime type: Full timePosted on: Posted 2 Days AgoJob requisition id: R011371The Best Players Need the Best People.The role is responsible for identifying and creating exciting and compelling content that drives conversation and engagements around our sport and its players. An understanding of tone, style and voice is paramount for success with a creative team producing original content for our fans. This position is a passionate storyteller, a creative idea generator and an enthusiastic team player focused on growing the various social media platforms for the PGA TOUR. Non-traditional hours, including nights, weekends and holidays.QUALIFICATIONSBachelor’s degree required; Journalism, Media or Communications preferred.3+ years professional experience in related field.Experience managing a team or other professional social media account with an understanding of how brands should participate in an authentic manner.Passionate about content creation and the PGA TOUR. A self-starter with enthusiasm for innovative ideas and thinking outside the box.Ability to organize and prioritize assignments. Must multitask, meet deadlines and produce under pressure in a team environment.Strong communication, writing and editing skills including grammar, style and spelling.Strong understanding of the current social landscape, including creating content for Instagram, Twitter, Facebook, TikTok, Reddit and emerging platforms.Ability to analyze and utilize data to customize social strategy.Design, photo and video editing skills; Proficient in Adobe and Microsoft programs.Ability to produce, shoot and edit features, stories and elements.RESPONSIBILITIES/DUTIESCreate engaging content from concept to completion before, during and after tournaments for use on PGA TOUR platforms. Content could include images, copy, videos, graphics, GIFs and other visual content.Collaborate with other content creators, taking part in regular storytelling brainstorm sessions. Work seamlessly with tournaments, long form, client services, brand and live production teams to create synergy in all TOUR messaging.Respond to breaking news promptly with compelling content to join trending conversations.Travel to tournaments and off-course shoots to capture content and produce social content.Collaborate with other content creators, taking part in regular brainstorms and pitch sessions.Adhere to PGA TOUR brand standards, strategic initiatives and established voice across platforms.Utilize available data and analytics to make or adjust programming and content decisions.Execute branded content that fulfills sales initiatives.Clip and share highlights live during competition for use on PGA TOUR social platforms.Special projects or other duties as assigned.About Us
When most people think of the PGA TOUR, they envision famous golfers, exciting tournaments, and the TOUR’s generous support of more than 3,000 charities. We are all of these things, but there’s much more to the PGA TOUR than meets the eye. Behind the TOUR’s international reputation for sports excellence and philanthropic leadership is a dedicated team of business, sports management and entertainment professionals working together to support our players and advance our mission. Headquartered in Ponte Vedra Beach, Fla., we’re a dynamic group of individuals with diverse talents who share a deep respect for the sport of golf and the positive impact it has in communities across the United States and internationally. If your goals include being part of an exciting team that emphasizes professional development and the personal satisfaction of contributing to important causes, we encourage you to explore the many advantages and benefits of a career with the TOUR.Our benefits may include:Medical, Dental and VisionLife and Disability insurancePaid time off and paid holidays401(k) plus employer match and contributionHealth Savings Account/Medical and Dependent Care Flexible Spending AccountsWellness ProgramMembership to TPC SawgrassEOEThe TOUR is an equal opportunity employer. We do not discriminate or tolerate discrimination on the basis of race, sex, sexual orientation, religion, national origin, age, disability, marital status, color, ancestry, citizenship status, uniform services member status, pregnancy, gender, gender identity, gender expression or any other classification or differences protected by applicable law.
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Apply locations PGA TOUR Entertainment - St Augustine, FLTime type: Full timePosted on: Posted 2 Days AgoJob requisition id: R011371The Best Players Need the Best People.The role is responsible for identifying and creating exciting and compelling content that drives conversation and engagements around our sport and its players. An understanding of tone, style and voice is paramount for success with a creative team producing original content for our fans. This position is a passionate storyteller, a creative idea generator and an enthusiastic team player focused on growing the various social media platforms for the PGA TOUR. Non-traditional hours, including nights, weekends and holidays.QUALIFICATIONSBachelor’s degree required; Journalism, Media or Communications preferred.3+ years professional experience in related field.Experience managing a team or other professional social media account with an understanding of how brands should participate in an authentic manner.Passionate about content creation and the PGA TOUR. A self-starter with enthusiasm for innovative ideas and thinking outside the box.Ability to organize and prioritize assignments. Must multitask, meet deadlines and produce under pressure in a team environment.Strong communication, writing and editing skills including grammar, style and spelling.Strong understanding of the current social landscape, including creating content for Instagram, Twitter, Facebook, TikTok, Reddit and emerging platforms.Ability to analyze and utilize data to customize social strategy.Design, photo and video editing skills; Proficient in Adobe and Microsoft programs.Ability to produce, shoot and edit features, stories and elements.RESPONSIBILITIES/DUTIESCreate engaging content from concept to completion before, during and after tournaments for use on PGA TOUR platforms. Content could include images, copy, videos, graphics, GIFs and other visual content.Collaborate with other content creators, taking part in regular storytelling brainstorm sessions. Work seamlessly with tournaments, long form, client services, brand and live production teams to create synergy in all TOUR messaging.Respond to breaking news promptly with compelling content to join trending conversations.Travel to tournaments and off-course shoots to capture content and produce social content.Collaborate with other content creators, taking part in regular brainstorms and pitch sessions.Adhere to PGA TOUR brand standards, strategic initiatives and established voice across platforms.Utilize available data and analytics to make or adjust programming and content decisions.Execute branded content that fulfills sales initiatives.Clip and share highlights live during competition for use on PGA TOUR social platforms.Special projects or other duties as assigned.About Us
When most people think of the PGA TOUR, they envision famous golfers, exciting tournaments, and the TOUR’s generous support of more than 3,000 charities. We are all of these things, but there’s much more to the PGA TOUR than meets the eye. Behind the TOUR’s international reputation for sports excellence and philanthropic leadership is a dedicated team of business, sports management and entertainment professionals working together to support our players and advance our mission. Headquartered in Ponte Vedra Beach, Fla., we’re a dynamic group of individuals with diverse talents who share a deep respect for the sport of golf and the positive impact it has in communities across the United States and internationally. If your goals include being part of an exciting team that emphasizes professional development and the personal satisfaction of contributing to important causes, we encourage you to explore the many advantages and benefits of a career with the TOUR.Our benefits may include:Medical, Dental and VisionLife and Disability insurancePaid time off and paid holidays401(k) plus employer match and contributionHealth Savings Account/Medical and Dependent Care Flexible Spending AccountsWellness ProgramMembership to TPC SawgrassEOEThe TOUR is an equal opportunity employer. We do not discriminate or tolerate discrimination on the basis of race, sex, sexual orientation, religion, national origin, age, disability, marital status, color, ancestry, citizenship status, uniform services member status, pregnancy, gender, gender identity, gender expression or any other classification or differences protected by applicable law.
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