Money Fit by DRS
Manager, Marketing & Communications
Money Fit by DRS, Warrendale, Pennsylvania, us, 15096
JOB SUMMARY
Responsible for developing and implementing strategic marketing plans to promote our services, increase brand awareness, and drive customer engagement. You will work closely with cross-functional business units to ensure the successful execution of marketing initiatives and achieve business objectives.
ESSENTIAL FUNCTIONS
Develop and execute marketing strategies and tactical plans ensuring timely and effective implementation, including communications, digital marketing, lead generation, and brand championship.
Provide leadership and guidance to the marketing team, fostering a collaborative and results-driven environment.
Oversee the day-to-day operations of the marketing team, including task assignment, workload management, and ensuring deadlines are met.
Manage the marketing budget effectively, allocating resources efficiently by creating budgets, forecasts, and overseeing expenditures.
Utilize data analytics to measure the performance of marketing initiatives, identify areas for improvement, and make data-driven decisions.
MINIMUM REQUIREMENTS
Bachelor’s degree in marketing or business.
5 years of experience in marketing and online communications.
Strong understanding of marketing principles, strategies, and techniques.
Excellent oral and written communication skills.
Ability to develop marketing strategies and on- and off-line marketing collateral.
PREFERRED QUALIFICATIONS
Experience in marketing for professional services, engineering, or aerospace.
Experience with Salesforce, Marketo, and/or Gainsight.
Experience with B2B and B2C.
WORKING CONDITIONS AND PHYSICAL REQUIREMENTS
Ability to travel 20% of the time.
Ability to work for long periods at a computer/desk.
Standard office environment.
ABOUT THE ORGANIZATION
Fullsight
is an integrated brand of our three primary affiliate companies – SAE Industry Technologies Consortia, SAE International, and Performance Review Institute – and their subsidiaries. As a collective, Fullsight enables a robust resource of innovative programs, products, and services for industries, their engineers, and technical experts to work together on traditional and emergent complex issues that drive their future progress.
SAE Industry Technologies Consortia (SAE ITC)
enables organizations to define and pilot best practices. SAE ITC industry stakeholders are able to work together to effectively solve common problems, achieve mutual benefit for industry, and create business value.
The Performance Review Institute (PRI)
is the world leader in facilitating collaborative supply chain oversight programs, quality management systems approvals, and professional development in industries where safety and quality are shared values.
SAE International (SAEI)
is a global organization serving the mobility sector, predominantly in the aerospace, automotive, and commercial-vehicle industries, fostering innovation, and enabling engineering professionals. Since 1905, SAE has harnessed the collective wisdom of engineers around the world to create industry-enabling standards. Likewise, SAE members have advanced their knowledge and understanding of mobility engineering through our information resources, professional development, and networking.
EEO CLAUSE
Fullsight provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
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Responsible for developing and implementing strategic marketing plans to promote our services, increase brand awareness, and drive customer engagement. You will work closely with cross-functional business units to ensure the successful execution of marketing initiatives and achieve business objectives.
ESSENTIAL FUNCTIONS
Develop and execute marketing strategies and tactical plans ensuring timely and effective implementation, including communications, digital marketing, lead generation, and brand championship.
Provide leadership and guidance to the marketing team, fostering a collaborative and results-driven environment.
Oversee the day-to-day operations of the marketing team, including task assignment, workload management, and ensuring deadlines are met.
Manage the marketing budget effectively, allocating resources efficiently by creating budgets, forecasts, and overseeing expenditures.
Utilize data analytics to measure the performance of marketing initiatives, identify areas for improvement, and make data-driven decisions.
MINIMUM REQUIREMENTS
Bachelor’s degree in marketing or business.
5 years of experience in marketing and online communications.
Strong understanding of marketing principles, strategies, and techniques.
Excellent oral and written communication skills.
Ability to develop marketing strategies and on- and off-line marketing collateral.
PREFERRED QUALIFICATIONS
Experience in marketing for professional services, engineering, or aerospace.
Experience with Salesforce, Marketo, and/or Gainsight.
Experience with B2B and B2C.
WORKING CONDITIONS AND PHYSICAL REQUIREMENTS
Ability to travel 20% of the time.
Ability to work for long periods at a computer/desk.
Standard office environment.
ABOUT THE ORGANIZATION
Fullsight
is an integrated brand of our three primary affiliate companies – SAE Industry Technologies Consortia, SAE International, and Performance Review Institute – and their subsidiaries. As a collective, Fullsight enables a robust resource of innovative programs, products, and services for industries, their engineers, and technical experts to work together on traditional and emergent complex issues that drive their future progress.
SAE Industry Technologies Consortia (SAE ITC)
enables organizations to define and pilot best practices. SAE ITC industry stakeholders are able to work together to effectively solve common problems, achieve mutual benefit for industry, and create business value.
The Performance Review Institute (PRI)
is the world leader in facilitating collaborative supply chain oversight programs, quality management systems approvals, and professional development in industries where safety and quality are shared values.
SAE International (SAEI)
is a global organization serving the mobility sector, predominantly in the aerospace, automotive, and commercial-vehicle industries, fostering innovation, and enabling engineering professionals. Since 1905, SAE has harnessed the collective wisdom of engineers around the world to create industry-enabling standards. Likewise, SAE members have advanced their knowledge and understanding of mobility engineering through our information resources, professional development, and networking.
EEO CLAUSE
Fullsight provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
#J-18808-Ljbffr