Offered.ai
Product Marketing, ARIA CORE
Offered.ai, Little Ferry, New Jersey, us, 07643
Click the 'Apply' button to learn more about Varian and the role.Together, we can beat cancer.At Varian, a Siemens Healthineers Company, we bring together the world's best talent to realize our vision of a world without fear of cancer. Together, we work passionately to develop and deliver easy-to-use, efficient oncology solutions.We are part of an incredible community of scientists, clinicians, developers, researchers, professionals, and skilled specialists pushing the boundaries of what’s possible, to improve people’s lives around the world. We embrace a culture of inclusivity in which the power and potential of every individual can be unleashed.If you want to be part of this important mission, we want to hear from you.Are you passionate about making a meaningful impact in the healthcare industry? We have an exciting opportunity for a talented and driven Product Marketing Manager to join our team. In this role, you will play a pivotal part in increasing the number of patients benefiting from our ARIA CORE, Noona and analytics products. As a Product Marketing Manager, you will leverage your expertise in marketing and/or clinical knowledge to strategize and execute the successful launch and promotion of our products in the Americas market.Responsibilities
Develop comprehensive marketing plans and activities for ARIA CORE, Noona and analytics products aimed at establishing, enhancing, and differentiating our offerings within the competitive landscape.Create compelling business plans, commercialization strategies (including pricing), and precise product positioning to ensure optimal market penetration and growth.Conduct in-depth market research and closely monitor competitive activities to identify emerging trends and customer needs, thereby providing valuable insights for product enhancement and development.Collaborate closely with product management, global product marketing, and sales teams to drive innovation, identify opportunities for new products, and improve existing product lines.Develop and implement effective go-to-market strategies to support product launches, ensuring maximum market adoption and brand awareness.Coordinate with cross-functional teams to ensure seamless execution of marketing initiatives and to align all efforts towards achieving business objectives.Monitor and analyze product performance metrics, KPIs, and market trends to assess the effectiveness of marketing strategies and make data-driven recommendations for continuous improvement.Requirements
Bachelor's degree in marketing, Business Administration, or a related field.Preferred 2 years of experience in radiation therapy clinical settings, providing valuable insights into the medical landscape.Proficient in using essential business tools, including E-mail, Microsoft Word, Excel, and PowerPoint. Experience with HCM (e.g., Workday) or equivalent ERP products and productivity software is desired.Strong analytical skills and the ability to derive actionable insights from market data and customer feedback.Excellent communication and presentation skills, capable of effectively conveying complex ideas to diverse audiences.A strategic thinker with a creative mindset and a proven track record of developing successful marketing campaigns.Self-motivated, detail-oriented, and capable of managing multiple projects concurrently.Willingness to travel (approximately 30-50%) to engage with customers, attend industry events, and collaborate with the broader team.Fighting cancer calls for big ideas.We envision a world without fear of cancer. Achieving this vision takes dedication and commitment from all of us, every single day. That's why we celebrate and value the distinctly beautiful and intersectional identities of each of our employees.TogetherWeFightEqual Employment Opportunity Statement
Varian is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.EEO is the LawApplicants and employees are protected under Federal law from discrimination. To learn more, Click here.Pay Transparency Non-Discrimination ProvisionVarian follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.The base pay range for this position isMin $78,600 - Max $141,500The pay wage range shown is based on the job posting's primary location. Actual compensation packages are based on a wide array of factors, including but not limited to skill set, experience, certifications, and location.
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Develop comprehensive marketing plans and activities for ARIA CORE, Noona and analytics products aimed at establishing, enhancing, and differentiating our offerings within the competitive landscape.Create compelling business plans, commercialization strategies (including pricing), and precise product positioning to ensure optimal market penetration and growth.Conduct in-depth market research and closely monitor competitive activities to identify emerging trends and customer needs, thereby providing valuable insights for product enhancement and development.Collaborate closely with product management, global product marketing, and sales teams to drive innovation, identify opportunities for new products, and improve existing product lines.Develop and implement effective go-to-market strategies to support product launches, ensuring maximum market adoption and brand awareness.Coordinate with cross-functional teams to ensure seamless execution of marketing initiatives and to align all efforts towards achieving business objectives.Monitor and analyze product performance metrics, KPIs, and market trends to assess the effectiveness of marketing strategies and make data-driven recommendations for continuous improvement.Requirements
Bachelor's degree in marketing, Business Administration, or a related field.Preferred 2 years of experience in radiation therapy clinical settings, providing valuable insights into the medical landscape.Proficient in using essential business tools, including E-mail, Microsoft Word, Excel, and PowerPoint. Experience with HCM (e.g., Workday) or equivalent ERP products and productivity software is desired.Strong analytical skills and the ability to derive actionable insights from market data and customer feedback.Excellent communication and presentation skills, capable of effectively conveying complex ideas to diverse audiences.A strategic thinker with a creative mindset and a proven track record of developing successful marketing campaigns.Self-motivated, detail-oriented, and capable of managing multiple projects concurrently.Willingness to travel (approximately 30-50%) to engage with customers, attend industry events, and collaborate with the broader team.Fighting cancer calls for big ideas.We envision a world without fear of cancer. Achieving this vision takes dedication and commitment from all of us, every single day. That's why we celebrate and value the distinctly beautiful and intersectional identities of each of our employees.TogetherWeFightEqual Employment Opportunity Statement
Varian is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.EEO is the LawApplicants and employees are protected under Federal law from discrimination. To learn more, Click here.Pay Transparency Non-Discrimination ProvisionVarian follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.The base pay range for this position isMin $78,600 - Max $141,500The pay wage range shown is based on the job posting's primary location. Actual compensation packages are based on a wide array of factors, including but not limited to skill set, experience, certifications, and location.
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