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Concentrix

Marketing Automation Build Specialist

Concentrix, Des Moines, Iowa, United States, 50319


Concentrix Marketing Automation Build Specialist - Des Moines, Iowa

We’re Concentrix. A new breed of tech company — Human-centered. Tech-powered. Intelligence-fueled.In our Concentrix Catalyst team, you will work with the engine that powers the experience design and engineering capabilities at Concentrix. You will deliver strategic consulting, design, advisory services, market research, and contact center analytics that deliver insights to improve outcomes and value for our clients.The Catalyst Team is looking for a Marketing Automation Build Specialist to support the High Technology vertical team. This team engages in several projects for clients, providing the best-in-class marketing automation experience.Responsibilities:Responsible for the build of marketing automation programs within a variety of marketing automation platforms, including assembly of emails using existing templates.Understand the business needs/problems that automation will help to solve.Utilize requirements provided by client teams to build emails in a marketing automation platform content builder console.Partner with teams, client business marketers, and IT development teams to develop processes and solutions within marketing automation platforms.Participate in requirements discovery meetings to identify and capture marketing needs, document user stories, develop and test solutions.Partner closely with Marketing Automation Subject Matter Experts to understand program requirements and technical specifications.Responsible for building and testing user journeys.Manages and executes test plans to ensure all links and HTML content are tested properly before deployment.Understand the end-to-end experience of emails and forms/landing pages from creation to deployment and reporting.Serve as a platform liaison in troubleshooting data or technical challenges surrounding marketing automation programs.Provide support in pulling program performance reports and setup A/B testing for campaign programs.Experience with Jira, Workfront (preferred) or other Agile Management tools for task assignments and issue management.Guided by marketing automation program best practices.Strong ownership, and willingness to role-up your sleeves.Qualifications / Requirements:2-5 or more years of experience working on digital marketing and marketing automation projects in an agency or multi-client organization.Extensive experience with email and marketing automation platforms (Marketo, HubSpot, Eloqua), with a strong preference for Marketo.Demonstrated experience with a wide range of MarTech including CRM/Marketing Automation, Analytics, Data Visualization, and Content Marketing/CMS.Experience with the design elements of front-end or Marketing Automation development.Additional Preferred Candidate Qualifications:Experience working with remote teams and clients.Experience working with HTML or CSS email code review using tools such as Adobe Dreamweaver.Concentrix is an Equal Opportunity/Affirmative Action Employer including Disabled/Vets.

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