110 Alaska Communications Systems Holdings, Inc.
Manager, Digital Marketing
110 Alaska Communications Systems Holdings, Inc., Anchorage, Alaska, United States, 99507
Manager, Digital Marketing
ApplyLocations:
Anchorage, AlaskaTime Type:
Full timePosted On:
Posted 30+ Days AgoJob Requisition ID:
JR100045It's fun to work in a company where people truly BELIEVE in what they're doing!We're committed to bringing passion and customer focus to the business.Reasonable Accommodations StatementTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.Essential FunctionsMaintain a deep understanding of the value generated for our customers by our products – and the capabilities to translate this understanding into differentiated online positioning, marketing and sales strategies as well as online channel development.Provides leadership, motivation, direction, instruction and assistance to assigned Marketing team members. Sets performance goals for assigned digital Marketing staff and continually provides feedback regarding actual performance in comparison to individual, marketing team and company targets. Provides guidance to correct off target behavior and when appropriate initiates disciplinary action. Actively plans and assists developing job growth opportunities for marketing team members that also strengthen the Marketing function.Responsible for day to day online marketing operations, support for online sales activities, defining and executing a digital marketing plan to achieve marketing goals.Collaborates with digital marketing firm on campaign strategies and measurement/attribution; uses data and insights to optimize campaign spend and performance.Team with the Marketing, Product Development, Sales, IT, and Service Delivery and Operations organizations to ensure we maintain a consistent brand experience across customer touch points.Focus on brand health – customer satisfaction – as an enabler of profitable growth.Create an extraordinary online customer experience at every touch point – ensuring our customer experience becomes a sustainable, durable and strategic differentiator.Drive increasing market share in targeted segments. Manage execution of the marketing funnel of reach, inquiries, leads, opportunities to maximize sales.Provide regular, concise, value-added market intelligence to the entire company to assure Alaska Communications continued market leadership.POSITION QUALIFICATIONSCompetency Statement(s)Customer Centricity:
You maintain a mental and behavioral belief that satisfied customers are the key to our success and keep abreast of their changing needs to sustain a durable relationship. Be the customers advocate within our company and manage our relationships proactively.Customer Experience Business and Process Leadership:
You understand and continually improve our customer experience business processes.Maintain Your Technology Expertise:
You maintain a big picture view of telecom and IT technologies.Financial Management:
You manage a department level revenue and expense budget.Execution Discipline:
You meet your commitments and demonstrate personal leadership in all aspects of your work.Communication Skills:
Successful candidate must have excellent oral and written communication skills.Written Communication:
Ability to write in a clear and concise manner which displays imagination or innovation.Creative and Critical Thinking:
Ability to develop creative solutions to complex problems.Lean Leadership:
Actively grows and promotes lean process improvement usage within department and within Company.SKILLS & ABILITIESEducation:
Bachelor's degree along with additional advanced (role relevant) education. Experience may be substituted in lieu of education beyond a Bachelor’s degree.Preferred:
Advanced education related to the role, such as an MBA.Experience:Manager:
Minimum of six (6) years of marketing, sales, product management or business experience in a comparable industry/company. Equivalent combination of education and training may be substituted for experience requirement on a year for year basis. Two (2) years of supervisory experience.Sr. Manager:
Minimum of eight (8) years marketing, sales, product management or business experience in a comparable industry/company. Equivalent combination of education and training may be substituted for experience requirement on a year for year basis. Four (4) years of supervisory experience.Computer Skills:Demonstrated proficiency using Microsoft Office Suite, including Word, Excel, Access and Outlook.Other Preferred Requirements:Experience creating strategic online marketing programs, continuity programs, drip campaigns, customer acquisition and retention, social media campaigns, etc.A consistent and proven track record to show for your accomplishments, including but not limited to:Digital marketing strategyOnline customer experience improvements, including A/B testing, landing page development, and conversion ratesKnowledge of analytic platforms, analyzing and measurement of campaign resultsThorough understanding of the technology landscape as it relates to digital marketing and the online customers experienceIf you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!About Us
For more than 120 years, our team has served Alaskans with critical telecommunication services. As technology becomes increasingly woven into our lives, we’re focused on delivering world-class connectivity solutions to our customers, from family homes to statewide enterprises. With career opportunities across the Last Frontier, our team takes pride in serving customers and giving back to our local communities.Exciting challenges are in front of us. We’re actively building Alaska’s fastest internet with fiber to the home. In rural Alaska, we’re building a state-of-the-art network to bridge the digital divide for communities that have gone unserved for too long.
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ApplyLocations:
Anchorage, AlaskaTime Type:
Full timePosted On:
Posted 30+ Days AgoJob Requisition ID:
JR100045It's fun to work in a company where people truly BELIEVE in what they're doing!We're committed to bringing passion and customer focus to the business.Reasonable Accommodations StatementTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.Essential FunctionsMaintain a deep understanding of the value generated for our customers by our products – and the capabilities to translate this understanding into differentiated online positioning, marketing and sales strategies as well as online channel development.Provides leadership, motivation, direction, instruction and assistance to assigned Marketing team members. Sets performance goals for assigned digital Marketing staff and continually provides feedback regarding actual performance in comparison to individual, marketing team and company targets. Provides guidance to correct off target behavior and when appropriate initiates disciplinary action. Actively plans and assists developing job growth opportunities for marketing team members that also strengthen the Marketing function.Responsible for day to day online marketing operations, support for online sales activities, defining and executing a digital marketing plan to achieve marketing goals.Collaborates with digital marketing firm on campaign strategies and measurement/attribution; uses data and insights to optimize campaign spend and performance.Team with the Marketing, Product Development, Sales, IT, and Service Delivery and Operations organizations to ensure we maintain a consistent brand experience across customer touch points.Focus on brand health – customer satisfaction – as an enabler of profitable growth.Create an extraordinary online customer experience at every touch point – ensuring our customer experience becomes a sustainable, durable and strategic differentiator.Drive increasing market share in targeted segments. Manage execution of the marketing funnel of reach, inquiries, leads, opportunities to maximize sales.Provide regular, concise, value-added market intelligence to the entire company to assure Alaska Communications continued market leadership.POSITION QUALIFICATIONSCompetency Statement(s)Customer Centricity:
You maintain a mental and behavioral belief that satisfied customers are the key to our success and keep abreast of their changing needs to sustain a durable relationship. Be the customers advocate within our company and manage our relationships proactively.Customer Experience Business and Process Leadership:
You understand and continually improve our customer experience business processes.Maintain Your Technology Expertise:
You maintain a big picture view of telecom and IT technologies.Financial Management:
You manage a department level revenue and expense budget.Execution Discipline:
You meet your commitments and demonstrate personal leadership in all aspects of your work.Communication Skills:
Successful candidate must have excellent oral and written communication skills.Written Communication:
Ability to write in a clear and concise manner which displays imagination or innovation.Creative and Critical Thinking:
Ability to develop creative solutions to complex problems.Lean Leadership:
Actively grows and promotes lean process improvement usage within department and within Company.SKILLS & ABILITIESEducation:
Bachelor's degree along with additional advanced (role relevant) education. Experience may be substituted in lieu of education beyond a Bachelor’s degree.Preferred:
Advanced education related to the role, such as an MBA.Experience:Manager:
Minimum of six (6) years of marketing, sales, product management or business experience in a comparable industry/company. Equivalent combination of education and training may be substituted for experience requirement on a year for year basis. Two (2) years of supervisory experience.Sr. Manager:
Minimum of eight (8) years marketing, sales, product management or business experience in a comparable industry/company. Equivalent combination of education and training may be substituted for experience requirement on a year for year basis. Four (4) years of supervisory experience.Computer Skills:Demonstrated proficiency using Microsoft Office Suite, including Word, Excel, Access and Outlook.Other Preferred Requirements:Experience creating strategic online marketing programs, continuity programs, drip campaigns, customer acquisition and retention, social media campaigns, etc.A consistent and proven track record to show for your accomplishments, including but not limited to:Digital marketing strategyOnline customer experience improvements, including A/B testing, landing page development, and conversion ratesKnowledge of analytic platforms, analyzing and measurement of campaign resultsThorough understanding of the technology landscape as it relates to digital marketing and the online customers experienceIf you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!About Us
For more than 120 years, our team has served Alaskans with critical telecommunication services. As technology becomes increasingly woven into our lives, we’re focused on delivering world-class connectivity solutions to our customers, from family homes to statewide enterprises. With career opportunities across the Last Frontier, our team takes pride in serving customers and giving back to our local communities.Exciting challenges are in front of us. We’re actively building Alaska’s fastest internet with fiber to the home. In rural Alaska, we’re building a state-of-the-art network to bridge the digital divide for communities that have gone unserved for too long.
#J-18808-Ljbffr