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Bozzuto

Marketing Manager - Boston

Bozzuto, Burlington, Massachusetts, us, 01805


Qualifications

Ability to manage working a hybrid schedule in office and remotely (in Boston) while being able to travel within the market

Minimum of 5 years experience

Previous agency experience with a working understanding of: paid search engine marketing, Google Analytics, Customer Relationship Management (CRM) reporting, email marketing, social media, and local apartment internet listing sites

Expertise in launching marketing plans and advertising campaigns

Expertise in managing marketing planning and activation from start to finish

Proven success in managing multiple projects with tight deadlines

Responsibilities

You're the marketing leader for a portfolio of communities in the Boston, MA, New England region

Developing and effectively executing marketing plans that deliver needed lead volume, and contribute to the creation of extraordinary experiences to support customer acquisition and retention goals

Overseeing the lead generation performance of the property within the established budget and with adherence to Bozzuto's standards of quality and excellence

Partnering with operations to implement marketing strategies that position the community as a destination for people seeking engaged and enriched living experiences

Creating and delivering timely and accurate budgets and marketing performance reports to external and internal stakeholders that clearly explain program effectiveness, benchmarks and opportunities

Being a marketing expert on the competitive marketplace and utilizing that knowledge to help in differentiating the community and Bozzuto from competition, from a lead generation and customer experience standpoint

Leading the brand identity and brand strategy process for new multifamily and mixed-use projects, from the construction phase through opening and lease-up

Facilitating agency selection and providing creative direction throughout branding process to develop original positioning, visual identity, and digital strategies that set each property apart from its competition

Benefits

Our benefits take into consideration everything from career development, retirement, family matters and health and wellness

Competitive compensation

Salary range: $100,000-$110,000

We offer coverage for medical, dental, and vision, including access to the best doctors at an affordable price

We provide 20 days of paid time off plus holidays

We offer a 401k program with a company match

Tuition Reimbursement

Plus many other programs to support career development and growth

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