Apple Inc.
Enterprise Marketing Manager
Apple Inc., Cupertino, California, United States, 95014
The people here at Apple don’t just create products — we create the kind of wonder that revolutionizes entire industries. It’s the diversity of the people and ideas that inspires the innovation that runs through everything we do. In this role, you will work with a team of experienced product experts to craft compelling product messaging, evangelize Apple’s product story in the market, and build effective marketing content and programs to expand the adoption of Apple products in enterprise. You will also serve as the connection point between the enterprise market and Apple - to represent enterprise customer needs and voice their feedback into various product and engineering teams. We are looking for a strong team player with exceptional communication and creative skills to work cross-functionally with product marketing, developer relations, marcom, PR and sales, to bring the power of Apple products to life for work.DescriptionDefine and communicate core value propositions and product messaging for Apple products in enterprise (including iPhone, iPad, Mac, Watch, Apple Vision Pro). Create key customer-facing assets, keynote presentations, app resources, web and marketing guides for the field and routes-to-market channels. Work closely with brand, PR, and sales on launch activities and marketing materials, including new product introductions. Build and implement integrated marketing programs and campaigns to drive end user awareness, preference and adoption of Apple products in enterprise. Be the voice of customers and partners collecting input for future product development and messaging. Closely follow and monitor emerging market trends to help strategically position Apple for future success in enterprise.Minimum Qualifications5-7 years of B2B product marketing experience in enterprise technology.Preferred QualificationsAbility to craft compelling and succinct positioning, messaging and differentiation.Experience in developing customer-facing content, with unyielding attention to details.Strong cross-functional collaborator with positive “can-do” attitude to get things done.Proactive in taking initiatives and execution, comfortable with navigating ambiguity.Passion for business and helping users get the most out of Apple products ecosystem.Superb communication, presentation and authentic storytelling skills.Bachelor’s Degree, MBA or equivalent experience.Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.
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