Ottobock
Social Media Specialist
Ottobock, Austin, Texas, us, 78716
Location: Austin, TX, US, 78758
Contract Type: regular
Scope of employment: full-time
Job ID: 7194
Summary StatementWe are looking for a Social Media Specialist to join our team in Austin! (hybrid work schedule)
As a member of Ottobock North America’s shared services department, the Social Media Specialist is responsible for creating and administering content on all social media platforms, such as Facebook, Instagram, and LinkedIn, to build an audience and ensure customer engagement. They are the front line of brand storytelling and bring with them a passion for all forms of social media and its trends. The Specialist will also monitor site metrics, respond to reader comments, and oversee creative design. This role may be responsible for developing strategy, community management, creative directing, copywriting, customer service, and analyzing data. While building the company’s social strategy, this individual is deeply engrained in our social communities to discover, connect and share relevant user-generated content. They are organized, well-versed in fostering a brand voice, and bring an aspect of customer service to our channels. As part of the marketing team, you will be initiating internal communication to gain relevant stories across businesses to share our corporate successes with our patients and customers, while continuing to build on our historic brand.
Note:
All candidates are requested to submit a portfolio of work that demonstrates your content creation and writing skills. PDF or digital examples are both acceptable.
Duties & Responsibilities
Develop, maintain, and execute a comprehensive social media content calendar. This includes brainstorming new content and user content, working cross-functionally to develop or curate that content, and share across social channels.
Identify and engage key influencer accounts to support campaign activations, event participation, and online engagement.
Closely monitor all social community engagement and respond to inquiries and comments in a timely fashion.
Provide insights by completing routine social media health checks, offering feedback related to key contact drivers, hot topics, product issues and trends.
Execute content creation for a variety of social channels (Facebook, Instagram, LinkedIn, YouTube), ensuring all visuals and copy are concise, compelling, and on-brand.
Repackage submitted content from various stakeholders and turn into engaging, inspiring stories featuring Ottobock products and users and educate on best practices for content creation.
Write long- and short-form social media messages that attract new users and engage current users.
Use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly.
Wear many hats as you work with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data.
Help convert our brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions.
Acts as a champion of consistent and conversion-driven digital brand experiences.
Adhere to brand standards and operate with an awareness of data privacy rules and regulations.
Liaise with our global HQ on collaboration on strategies and global content adoption.
Qualifications
Minimum of 2 years of marketing communications experience, social media management experience a must have.
BA required.
Experience with social media strategies with regards to issues and brand management, as well as experience proactively managing a company’s online reputation.
Ability to craft compelling social copy with research skills to highlight key product features and benefits.
Excellent communication skills - creative copywriting and editing skills required with superb attention to grammar, spelling, and vocabulary to ensure proper and efficient proofreading and writing.
Experience in utilizing social media marketing tools for scheduling, posting and analysis (Hootsuite a plus).
Design experience and photo editing a plus.
Proficient in Canva or similar.
Excellent time management and organizational skills.
Demonstrated strength in project management and the ability to manage workload in a fast-paced, deadline driven environment.
Demonstrated experience with cross-functional project leadership.
Self-starter who can independently prioritize high-level initiatives as well as daily tasks.
Strong knowledge of Microsoft Office Suite.
Positive, customer-centric, high-energy attitude with a strong ownership mentality.
Demonstrated ability to quickly learn new digital tools.
May require the ability to lift to 25 pounds.
Hybrid work environment requiring in office participation at least three times per week.
Benefits
Medical
Vision
Health savings accounts with employer contribution
Flexible spending account options
Company-paid life insurance policy
Paid time off
Company holidays
Floating holidays
100% company-paid short & long-term disability
401k match up to 3.5%
Paid parental leave
Ottobock will not discriminate against any applicant for employment because of race, color, age, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age (40 or older), disability or genetic information. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age (40 or older), disability and genetic information.
Note: Ottobock does not accept CVs from recruiting agencies or staffing firms and will not consider payment of any referral compensation or recruiter fee relating to unsolicited CVs. We kindly request that all job seekers interested in opportunities with us apply directly through our official careers page: https://www.ottobock.com/en-us/careers.
Diversity at OttobockFor us, the focus is on treating each other with respect and enjoying our work. We value diversity and therefore expressly welcome all applications regardless of gender, age, nationality, disability, ethnicity and social origin, religious beliefs or sexual orientation. This includes special consideration for severely disabled individuals with equal suitability.
Your future at OttobockOttobock's products and services in the areas of Prosthetics, NeuroMobility, Patient Care, Exoskeletons developed by 'SUITX by Ottobock' and Business Solutions ensure independence and quality of life when personal mobility is restricted. With over 9,000 employees in almost 60 countries, our company is the world market leader in technical orthopedics.
Your ideas and commitment will inspire your colleagues and staff, and will further the interests of Ottobock. Be part of a dynamic, growing company with flat hierarchies. We offer a richly diverse field of work, individual development opportunities and extensive qualification programs in our Ottobock Academy.
Please only apply via our online job portal at jobs.ottobock.com. Please quote the Job-ID for the position in question, and also state your earliest starting date and salary requirements. We look forward to receiving your application!
#J-18808-Ljbffr
Contract Type: regular
Scope of employment: full-time
Job ID: 7194
Summary StatementWe are looking for a Social Media Specialist to join our team in Austin! (hybrid work schedule)
As a member of Ottobock North America’s shared services department, the Social Media Specialist is responsible for creating and administering content on all social media platforms, such as Facebook, Instagram, and LinkedIn, to build an audience and ensure customer engagement. They are the front line of brand storytelling and bring with them a passion for all forms of social media and its trends. The Specialist will also monitor site metrics, respond to reader comments, and oversee creative design. This role may be responsible for developing strategy, community management, creative directing, copywriting, customer service, and analyzing data. While building the company’s social strategy, this individual is deeply engrained in our social communities to discover, connect and share relevant user-generated content. They are organized, well-versed in fostering a brand voice, and bring an aspect of customer service to our channels. As part of the marketing team, you will be initiating internal communication to gain relevant stories across businesses to share our corporate successes with our patients and customers, while continuing to build on our historic brand.
Note:
All candidates are requested to submit a portfolio of work that demonstrates your content creation and writing skills. PDF or digital examples are both acceptable.
Duties & Responsibilities
Develop, maintain, and execute a comprehensive social media content calendar. This includes brainstorming new content and user content, working cross-functionally to develop or curate that content, and share across social channels.
Identify and engage key influencer accounts to support campaign activations, event participation, and online engagement.
Closely monitor all social community engagement and respond to inquiries and comments in a timely fashion.
Provide insights by completing routine social media health checks, offering feedback related to key contact drivers, hot topics, product issues and trends.
Execute content creation for a variety of social channels (Facebook, Instagram, LinkedIn, YouTube), ensuring all visuals and copy are concise, compelling, and on-brand.
Repackage submitted content from various stakeholders and turn into engaging, inspiring stories featuring Ottobock products and users and educate on best practices for content creation.
Write long- and short-form social media messages that attract new users and engage current users.
Use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly.
Wear many hats as you work with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data.
Help convert our brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions.
Acts as a champion of consistent and conversion-driven digital brand experiences.
Adhere to brand standards and operate with an awareness of data privacy rules and regulations.
Liaise with our global HQ on collaboration on strategies and global content adoption.
Qualifications
Minimum of 2 years of marketing communications experience, social media management experience a must have.
BA required.
Experience with social media strategies with regards to issues and brand management, as well as experience proactively managing a company’s online reputation.
Ability to craft compelling social copy with research skills to highlight key product features and benefits.
Excellent communication skills - creative copywriting and editing skills required with superb attention to grammar, spelling, and vocabulary to ensure proper and efficient proofreading and writing.
Experience in utilizing social media marketing tools for scheduling, posting and analysis (Hootsuite a plus).
Design experience and photo editing a plus.
Proficient in Canva or similar.
Excellent time management and organizational skills.
Demonstrated strength in project management and the ability to manage workload in a fast-paced, deadline driven environment.
Demonstrated experience with cross-functional project leadership.
Self-starter who can independently prioritize high-level initiatives as well as daily tasks.
Strong knowledge of Microsoft Office Suite.
Positive, customer-centric, high-energy attitude with a strong ownership mentality.
Demonstrated ability to quickly learn new digital tools.
May require the ability to lift to 25 pounds.
Hybrid work environment requiring in office participation at least three times per week.
Benefits
Medical
Vision
Health savings accounts with employer contribution
Flexible spending account options
Company-paid life insurance policy
Paid time off
Company holidays
Floating holidays
100% company-paid short & long-term disability
401k match up to 3.5%
Paid parental leave
Ottobock will not discriminate against any applicant for employment because of race, color, age, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age (40 or older), disability or genetic information. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age (40 or older), disability and genetic information.
Note: Ottobock does not accept CVs from recruiting agencies or staffing firms and will not consider payment of any referral compensation or recruiter fee relating to unsolicited CVs. We kindly request that all job seekers interested in opportunities with us apply directly through our official careers page: https://www.ottobock.com/en-us/careers.
Diversity at OttobockFor us, the focus is on treating each other with respect and enjoying our work. We value diversity and therefore expressly welcome all applications regardless of gender, age, nationality, disability, ethnicity and social origin, religious beliefs or sexual orientation. This includes special consideration for severely disabled individuals with equal suitability.
Your future at OttobockOttobock's products and services in the areas of Prosthetics, NeuroMobility, Patient Care, Exoskeletons developed by 'SUITX by Ottobock' and Business Solutions ensure independence and quality of life when personal mobility is restricted. With over 9,000 employees in almost 60 countries, our company is the world market leader in technical orthopedics.
Your ideas and commitment will inspire your colleagues and staff, and will further the interests of Ottobock. Be part of a dynamic, growing company with flat hierarchies. We offer a richly diverse field of work, individual development opportunities and extensive qualification programs in our Ottobock Academy.
Please only apply via our online job portal at jobs.ottobock.com. Please quote the Job-ID for the position in question, and also state your earliest starting date and salary requirements. We look forward to receiving your application!
#J-18808-Ljbffr