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Valeo

OES Regional Marketing Manager

Valeo, Lansing, Michigan, United States,


OES Regional Marketing ManagerApply locations: Auburn Hills, MI

Time type: Full time

Posted on: Posted 7 Days Ago

Job requisition id: REQ2024040951

Valeo is a tech global company, designing breakthrough solutions to reinvent mobility. We are an automotive supplier partner to automakers and new mobility actors worldwide. Our vision? Invent a greener and more secure mobility, thanks to solutions focusing on intuitive driving and reducing CO2 emissions. We are leaders in our businesses, recognized as one of the largest global innovative companies.

Join us and lead tech innovation for autonomous vehicles!

What you will win:

As part of a global community of talented people, you will grow and thrive working on advanced technologies for greener, safer, and smarter mobility. Our company culture gives all our employees the opportunity every day to #Dare.Care.Share. You will receive a best-in-class total compensation package that provides a comprehensive benefits program with real financial value.

About the Role:

As a Regional Marketing Manager, you will ensure convergence and consistency between product marketing and sales. You will also pilot the development of the given market with the aim of promoting the sales results of the existing distributors and appointing new distributors.

Responsibilities Also Include:

Champion for structural market analysis:

Manage Market Studies: Information gathering by sales team / External research projects / customer survey.

Market quantification and Competition analysis, including market watch and research if necessary.

Regularly update the crosslists for the given perimeter.

Contribute to the implementation of the distribution strategy for the allocated perimeter:

Analysis and follow-up of Customer Development Plans (CDPs).

Marketing contributor to the preparation of the sales budget and yearly listings.

Monthly sales analysis, report, and follow-up.

Draft Corrective Action Plans (CAP).

Responsible for promotion, communication services, and sales animation activities related to product lines:

Efficient use of a delegated marketing-costs budget.

Promotions design and follow-up:

Prepare/Review promotion calendar on an annual/quarterly basis.

Prepare cost/benefit analysis and KPIs for all promotions.

Use CHLOE to manage and monitor price increase implementation/promotion launch.

Coordination of local deployment with trainers/Sales force, detection of synergies between areas.

Definition and follow-up of key customers, and tailor-made marketing plans if any.

Look after communication (media, events, open houses), trainings, and factory visits.

Liaise with product marketing, fields, and sales for sales and marketing operational tasks/requests:

Day-to-day coordination/monitoring of monthly corrective action plans according to monthly results & follow-up with sales.

Visit clients and prospects regularly, incidentally alone.

Provide support for product-technical questions to customers and customer service.

Manage Customer Complaints (root cause/solution).

Partner with product marketing regarding pricing approach:

Contribution to the yearly price list exercise.

Formulate range and pricing needs, based on market developments and competition analysis.

Keep the pricing and information info-Bulletin up to date.

Provide marketing input for the monthly demand planning exercise:

Draw up monthly forecasts for procurement.

Contribute to product lifecycle meetings.

What You Should Have:

Bachelor’s degree in Marketing or related field.

5-10 years’ experience in marketing, brand marketing, and advertising within the automotive aftermarket to Original Equipment Supplier (OES) or experience in product development with OEMs.

Join us!

Thanks to its strategy focused on innovation, Valeo aims at reducing CO2 emissions and developing intuitive driving to propose greener, safer, and smarter mobility.

The fantastic (r)evolution towards the vehicle of the future provides amazing career opportunities and challenging jobs!

Diversity by natureAt Valeo, innovation is driven by the diversity, authenticity, and energy of its talents. Are you looking for new technological and human adventures? Join Valeo and its more than 100,000 employees across the globe!

Job:

Aftermarket Trade Marketer

Organization:

OES Regional Sales

Schedule:

Full time

Employee Status:

Regular

Job Type:

Permanent contract

Job Posting Date:

2024-06-20

Join Us!Being part of our team, you will join:- one of the largest global innovative companies, with more than 20,000 engineers working in Research & Development- a multi-cultural environment that values diversity and international collaboration- more than 100,000 colleagues in 31 countries, which provides a lot of opportunities for career growth- a business highly committed to limiting the environmental impact of its activities and ranked by Corporate Knights as the number one company in the automotive sector in terms of sustainable development.

More information on Valeo:

https://www.valeo.com

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