Commander, Navy Installations
Marketing Specialist
Commander, Navy Installations, Annapolis, Maryland, United States, 21403
Commander, Navy Installations Marketing Specialist Annapolis, Maryland
Summary:
It is time to take your marketing skills to an organization that values creativity. Come help us highlight the world-class programs that support the finest Navy sailors and their families. This is your opportunity to be an Influencer, Director, Narrator, Graphic Designer, and all-around Creative. Our office at Naval Support Activity Annapolis is looking for an individual to tell our amazing stories in a multitude of social media and traditional communication platforms.Responsibilities:Plans, Executes, Evaluates and Manages Marketing Program.Develops professional marketing and promotional plans for regional Community Programs on-going and one-time programs and/or events.Uses established real-world marketing practices to initiate and complete plans.Make presentations of marketing and/or promotion plans to groups or individuals, possibly up to and including Program Managers and Navy Senior Leadership.Develops and 'sells' creative promotional options for programs.In partnership with programmer, determines target market.Establishes and meets deadlines in conjunction with marketing plans.Establishes and maintains regularly scheduled meetings, continuous liaison with managers and key personnel to gather information on programs, services and/or events for authorized patrons.Conducts and coordinates marketing analysis, data gathering and tabulation using a variety of survey tools.Prepares material for the purpose of determining customer needs and desires.Utilizes marketing tools to publicize and encourage patronage/use of program and facilities.Develops effective distribution plans and ensures posted information remains current and timely.Responsible for dissemination of information at installation level.Handles administrative duties including researching and ordering approved equipment, supplies and promotional materials.Maintains files and records as required including photo libraries and media archives.May assist the Commercial Sponsorship Coordinator in gathering event information, writing solicitation materials or event fact sheets.May take the lead on particular marketing projects of a regional nature.May develop or direct setup of exhibits and/or displays for a variety of events or programs.Requirements:Conditions of EmploymentA minimum of three years of experience in the marketing field or related area OR a bachelor's degree in marketing, communications, public relations or a related field and one year of experience in marketing (or related field) is preferred.Knowledge of all phases of marketing and communications, including principles, methods, practices, trends and techniques.Ability to gather and effectively organize information.Must possess proven ability to analyze business needs and develop marketing plans and recommendations in a fast-paced environment.Ability to communicate effectively both orally and in writing.Computer proficiency in various software to include Microsoft Office, Word, Excel, and Internet Explorer.Proof of education is required if qualifying based on education and experience.Additional Information:
Spouses of active duty military members may receive preference in hiring under this announcement if they are among the best qualified referred and are within reach of selection.
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Summary:
It is time to take your marketing skills to an organization that values creativity. Come help us highlight the world-class programs that support the finest Navy sailors and their families. This is your opportunity to be an Influencer, Director, Narrator, Graphic Designer, and all-around Creative. Our office at Naval Support Activity Annapolis is looking for an individual to tell our amazing stories in a multitude of social media and traditional communication platforms.Responsibilities:Plans, Executes, Evaluates and Manages Marketing Program.Develops professional marketing and promotional plans for regional Community Programs on-going and one-time programs and/or events.Uses established real-world marketing practices to initiate and complete plans.Make presentations of marketing and/or promotion plans to groups or individuals, possibly up to and including Program Managers and Navy Senior Leadership.Develops and 'sells' creative promotional options for programs.In partnership with programmer, determines target market.Establishes and meets deadlines in conjunction with marketing plans.Establishes and maintains regularly scheduled meetings, continuous liaison with managers and key personnel to gather information on programs, services and/or events for authorized patrons.Conducts and coordinates marketing analysis, data gathering and tabulation using a variety of survey tools.Prepares material for the purpose of determining customer needs and desires.Utilizes marketing tools to publicize and encourage patronage/use of program and facilities.Develops effective distribution plans and ensures posted information remains current and timely.Responsible for dissemination of information at installation level.Handles administrative duties including researching and ordering approved equipment, supplies and promotional materials.Maintains files and records as required including photo libraries and media archives.May assist the Commercial Sponsorship Coordinator in gathering event information, writing solicitation materials or event fact sheets.May take the lead on particular marketing projects of a regional nature.May develop or direct setup of exhibits and/or displays for a variety of events or programs.Requirements:Conditions of EmploymentA minimum of three years of experience in the marketing field or related area OR a bachelor's degree in marketing, communications, public relations or a related field and one year of experience in marketing (or related field) is preferred.Knowledge of all phases of marketing and communications, including principles, methods, practices, trends and techniques.Ability to gather and effectively organize information.Must possess proven ability to analyze business needs and develop marketing plans and recommendations in a fast-paced environment.Ability to communicate effectively both orally and in writing.Computer proficiency in various software to include Microsoft Office, Word, Excel, and Internet Explorer.Proof of education is required if qualifying based on education and experience.Additional Information:
Spouses of active duty military members may receive preference in hiring under this announcement if they are among the best qualified referred and are within reach of selection.
#J-18808-Ljbffr