DiaSorin
SENIOR DIRECTOR, GLOBAL STRATEGIC MARKETING
DiaSorin, Austin, Texas, us, 78716
Diasorin is a global leader in diagnostic solutions, pushing the boundaries of science and technology to create cutting-edge tools that improve healthcare worldwide. With a legacy spanning over 50 years, we've earned our reputation for excellence by developing innovative diagnostic assays and instruments that are trusted by healthcare providers around the world. Our broad offering of diagnostic tests and Licensed Technology solutions, made available thanks to ongoing investments in research, positions us as the player with the widest range of specialty solutions in the sector and identifies us as the "Diagnostics Specialist."Why Join Diasorin?
Impactful Work: When you join Diasorin, you become part of a team that's dedicated to improving lives. Your contributions will directly impact patient care, making a meaningful difference in the world.Global Reach & Innovation: Our work transcends borders. Joining Diasorin means collaborating with colleagues from all over the world, expanding your horizons, and contributing to global healthcare solutions at the forefront of the diagnostic industry.Diverse and Inclusive Culture: We believe in the strength of diversity, and our inclusive culture reflects this commitment. We value your unique perspective and offer a supportive, collaborative environment where everyone can thrive.Join Our Team: If you're passionate about innovation, diversity, and making a positive impact on healthcare, Diasorin is the place for you. We're looking for passionate and talented individuals who are ready to embrace new challenges and drive healthcare solutions forward. Are you ready to be part of a dynamic team that's shaping the future of diagnostics? Join Diasorin and become a catalyst for change in the world of healthcare. Apply today and be a part of our exciting journey toward a healthier, more connected world. Together, we can make an impact!Job ScopeLead strategic initiatives for developing and helping to set global strategic direction for Luminex's current and future portfolio, and provide leadership for market identification and analysis in support of Luminex's corporate growth goals, as well as our customer-centric product development strategy.Represent the needs of the customer, Sales, and Regional Marketing, and ensure future products meet critical stakeholder needs to help drive commercial success of the product portfolio.Work collaboratively with Executive Management, and with Global Product Marketing, Business Development, the Advanced Technology team, R&D, and other groups as required to develop, implement and drive adoption of strategic initiatives.Lead market research and Voice of Customer (VOC) programs for identified new market or product opportunities.Key Duties and ResponsibilitiesWork with the LTG and MDx business units to identify and assess adjacent and emerging market opportunities and build business cases to determine and prioritize value of potential new opportunities.Support the Innovation team to develop or acquire technologies required to successfully develop products to capture new market opportunities.Lead cross-functional market research and VOC programs to assess unmet customer needs in new markets.Lead/partner with the Global Marketing and R&D teams to develop and define market, business, and customer requirements for new markets and new products; as needed, serve as Product Manager for emerging product launches.Contribute to business intelligence activities, including analyzing market trends, emerging technologies, and competitor activities to identify opportunities for growth and enable effective business threat mitigation.Communicate issues and status on initiatives to senior management and recommend appropriate strategies.Support the development and update of the long-term portfolio strategy on a regular basis with supporting business case-based market analyses.As appropriate, coach, mentor and develop staff; recruit staff required for the business; ensure team’s Marketing processes are defined and updated to maintain best practices.Build long-term global sales forecasts by using a sound financial model supported by data and assumptions; execute standardized approach to market financial models in partnership with the Finance team.Ensure effective communication and interfaces with all company departments to make sure support functions are aware of and serving customer’s needs.Establish a deep understanding of the competition and market dynamics for the markets Luminex serves.Cross-functional collaboration with global teams to ensure global customer needs/challenges are incorporated into Luminex solutions, wherever appropriate.Serve as a positive spokesperson for the company and the business, both internally and externally.Additional responsibilities that may arise, as defined by the department leader.Other duties as assigned.Education, Experience and QualificationsBachelor's Degree B.Sc. or higher degree in Molecular Biology, Genetics, or a related scientific field or Business or Marketing degree required.Master's Degree MBA or additional business training/certification preferred.5+ Years Full-time, professional work experience in healthcare technology, preferably with experience in multiple functions including Marketing, Sales, project management, strategic planning, and business development required.1+ Years Experience with market analysis and voice of customer primary research required.2+ Years Demonstrated track record of developing portfolio plans and corporate strategies required.2+ Years Strong analytic skills and ability to tie together detailed analyses to inform executive-level strategic decisions required.2+ Years Overall competency level in analyzing market data and trends and preparing appropriate related reports required.1+ Years Experience in successfully launching and managing products into clinical and/or research laboratory markets required.2+ Years Demonstrated effective collaboration in matrixed or highly cross-functional business settings required.2+ Years Experience with and knowledge of the global healthcare regulatory and reimbursement environment required.2+ Years Experience working within a quality-systems environment and development of products under design control required.2+ Years Thrives in an environment of having responsibility for managing multiple, evolving priorities required.2+ Years A blend of entrepreneurial and large company experience; someone who has previously established and implemented effective Marketing programs for a rapidly expanding business required.2+ Years Diagnostic product and research lab Marketing experience, preferably with understanding and knowledge of the US and global infectious disease diagnostic markets, with strong experience developing customer and product requirements strongly preferred.2+ Years Strong preference for Experience and knowledge of IVD development and commercialization process preferred.Demonstrated Marketing excellence in strategic planning, portfolio planning, lifecycle management, market research, segmentation and analytics, and communication planning.Overall competency level in analyzing market data and trends and preparing appropriate reports.Strong interpersonal and communication skills for building and maintaining both internal and external relationships.Excellent oral and written communication skills (with all levels within the organization), including diplomacy and negotiation skills.Self-starter, enthusiastic and strategic thinker with a bias for action.Self-confident with a strong work ethic.Executive presence mandatory.Goal-oriented individual with demonstrated record of achievement.Strong leadership skills and ability to build consensus and momentum around a shared vision.Ability to indirectly manage team of individuals inclusive of product management, R&D, manufacturing, partnerships, regulatory/compliance, etc.Strong computer skills, including Microsoft Outlook, PowerPoint, Excel, SharePoint, and Word.50% Domestic travel may be required.10% international travel.Diasorin is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status, and will not be discriminated against on the basis of disability. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and Canada and to complete the required employment eligibility verification document form upon hire. Diasorin is committed to providing reasonable accommodations for qualified individuals with disabilities. If you are a US or Canada candidate and require assistance or accommodation during the application process, please contact the North America Talent Acquisition Team at
hrtalent@diasorin.com
or 1-800-328-1482 to request an accommodation. The above job description is intended to describe the general content, identify the essential functions, and set forth the requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or requirements. Diasorin reserves the right to modify or amend this job posting as needed to comply with local laws and regulations. Please note that offers of employment at Diasorin may be contingent upon successful completion of a pre-employment background check and drug screen, subject to applicable laws and regulations. This position is not eligible for partnership with a third-party search firm vendor without expressed, written consent from the Diasorin Human Resources Department.
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Impactful Work: When you join Diasorin, you become part of a team that's dedicated to improving lives. Your contributions will directly impact patient care, making a meaningful difference in the world.Global Reach & Innovation: Our work transcends borders. Joining Diasorin means collaborating with colleagues from all over the world, expanding your horizons, and contributing to global healthcare solutions at the forefront of the diagnostic industry.Diverse and Inclusive Culture: We believe in the strength of diversity, and our inclusive culture reflects this commitment. We value your unique perspective and offer a supportive, collaborative environment where everyone can thrive.Join Our Team: If you're passionate about innovation, diversity, and making a positive impact on healthcare, Diasorin is the place for you. We're looking for passionate and talented individuals who are ready to embrace new challenges and drive healthcare solutions forward. Are you ready to be part of a dynamic team that's shaping the future of diagnostics? Join Diasorin and become a catalyst for change in the world of healthcare. Apply today and be a part of our exciting journey toward a healthier, more connected world. Together, we can make an impact!Job ScopeLead strategic initiatives for developing and helping to set global strategic direction for Luminex's current and future portfolio, and provide leadership for market identification and analysis in support of Luminex's corporate growth goals, as well as our customer-centric product development strategy.Represent the needs of the customer, Sales, and Regional Marketing, and ensure future products meet critical stakeholder needs to help drive commercial success of the product portfolio.Work collaboratively with Executive Management, and with Global Product Marketing, Business Development, the Advanced Technology team, R&D, and other groups as required to develop, implement and drive adoption of strategic initiatives.Lead market research and Voice of Customer (VOC) programs for identified new market or product opportunities.Key Duties and ResponsibilitiesWork with the LTG and MDx business units to identify and assess adjacent and emerging market opportunities and build business cases to determine and prioritize value of potential new opportunities.Support the Innovation team to develop or acquire technologies required to successfully develop products to capture new market opportunities.Lead cross-functional market research and VOC programs to assess unmet customer needs in new markets.Lead/partner with the Global Marketing and R&D teams to develop and define market, business, and customer requirements for new markets and new products; as needed, serve as Product Manager for emerging product launches.Contribute to business intelligence activities, including analyzing market trends, emerging technologies, and competitor activities to identify opportunities for growth and enable effective business threat mitigation.Communicate issues and status on initiatives to senior management and recommend appropriate strategies.Support the development and update of the long-term portfolio strategy on a regular basis with supporting business case-based market analyses.As appropriate, coach, mentor and develop staff; recruit staff required for the business; ensure team’s Marketing processes are defined and updated to maintain best practices.Build long-term global sales forecasts by using a sound financial model supported by data and assumptions; execute standardized approach to market financial models in partnership with the Finance team.Ensure effective communication and interfaces with all company departments to make sure support functions are aware of and serving customer’s needs.Establish a deep understanding of the competition and market dynamics for the markets Luminex serves.Cross-functional collaboration with global teams to ensure global customer needs/challenges are incorporated into Luminex solutions, wherever appropriate.Serve as a positive spokesperson for the company and the business, both internally and externally.Additional responsibilities that may arise, as defined by the department leader.Other duties as assigned.Education, Experience and QualificationsBachelor's Degree B.Sc. or higher degree in Molecular Biology, Genetics, or a related scientific field or Business or Marketing degree required.Master's Degree MBA or additional business training/certification preferred.5+ Years Full-time, professional work experience in healthcare technology, preferably with experience in multiple functions including Marketing, Sales, project management, strategic planning, and business development required.1+ Years Experience with market analysis and voice of customer primary research required.2+ Years Demonstrated track record of developing portfolio plans and corporate strategies required.2+ Years Strong analytic skills and ability to tie together detailed analyses to inform executive-level strategic decisions required.2+ Years Overall competency level in analyzing market data and trends and preparing appropriate related reports required.1+ Years Experience in successfully launching and managing products into clinical and/or research laboratory markets required.2+ Years Demonstrated effective collaboration in matrixed or highly cross-functional business settings required.2+ Years Experience with and knowledge of the global healthcare regulatory and reimbursement environment required.2+ Years Experience working within a quality-systems environment and development of products under design control required.2+ Years Thrives in an environment of having responsibility for managing multiple, evolving priorities required.2+ Years A blend of entrepreneurial and large company experience; someone who has previously established and implemented effective Marketing programs for a rapidly expanding business required.2+ Years Diagnostic product and research lab Marketing experience, preferably with understanding and knowledge of the US and global infectious disease diagnostic markets, with strong experience developing customer and product requirements strongly preferred.2+ Years Strong preference for Experience and knowledge of IVD development and commercialization process preferred.Demonstrated Marketing excellence in strategic planning, portfolio planning, lifecycle management, market research, segmentation and analytics, and communication planning.Overall competency level in analyzing market data and trends and preparing appropriate reports.Strong interpersonal and communication skills for building and maintaining both internal and external relationships.Excellent oral and written communication skills (with all levels within the organization), including diplomacy and negotiation skills.Self-starter, enthusiastic and strategic thinker with a bias for action.Self-confident with a strong work ethic.Executive presence mandatory.Goal-oriented individual with demonstrated record of achievement.Strong leadership skills and ability to build consensus and momentum around a shared vision.Ability to indirectly manage team of individuals inclusive of product management, R&D, manufacturing, partnerships, regulatory/compliance, etc.Strong computer skills, including Microsoft Outlook, PowerPoint, Excel, SharePoint, and Word.50% Domestic travel may be required.10% international travel.Diasorin is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status, and will not be discriminated against on the basis of disability. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and Canada and to complete the required employment eligibility verification document form upon hire. Diasorin is committed to providing reasonable accommodations for qualified individuals with disabilities. If you are a US or Canada candidate and require assistance or accommodation during the application process, please contact the North America Talent Acquisition Team at
hrtalent@diasorin.com
or 1-800-328-1482 to request an accommodation. The above job description is intended to describe the general content, identify the essential functions, and set forth the requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or requirements. Diasorin reserves the right to modify or amend this job posting as needed to comply with local laws and regulations. Please note that offers of employment at Diasorin may be contingent upon successful completion of a pre-employment background check and drug screen, subject to applicable laws and regulations. This position is not eligible for partnership with a third-party search firm vendor without expressed, written consent from the Diasorin Human Resources Department.
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