WP Engine.
Paid Media Manager
WP Engine., Austin, Texas, us, 78716
We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.WP Engine is the most trusted WordPress technology company, powering over 1.5M digital experiences in 150+ countries for businesses of all sizes. WP Engine’s all-in-one platform enables customers to design, build, power, and manage extraordinary WordPress, eCommerce, and headless sites—all thanks to a nonstop commitment to innovation, award-winning WordPress expertise, and a set of core values that guides us every day.
What's cool about this job:Paid media plays a crucial role in our company's growth, with paid social being a key component of our strategy. The ideal candidate will be passionate about building a global brand for an industry leader. You'll collaborate across internal departments and global regions, showcasing the impact of social and video marketing on our business.The day to day:
Analyze our paid social and video accounts for optimization and growth opportunities.Conduct in-platform audits and develop strategies and optimizations for best-in-class execution.Implement regular testing to discover new ways to enhance our impact.Collect, analyze, and present performance data to the team and leadership.Manage a substantial global budget.Collaborate with creative and web teams to launch new campaigns and optimize the entire buyer journey.Work with business units to develop and refine go-to-market campaigns, including multi-channel strategies.Conduct audience research and competitive analysis.Stay updated on the latest industry trends.Your skills and expertise:
3+ years of experience in designing, building, and optimizing paid media campaigns at scale, with demonstrable business growth impact.Proficiency in Facebook, LinkedIn, and Google Analytics.Experience with Video and OTT advertising is a plus.Strong analytical, organizational, and time management skills.Data-driven decision-making approach.Excellent attention to detail.Experience managing campaigns for a B2B company is a plus.The perks and benefits:
Company Stock Options (Every employee is an owner in the company)Great Health Benefits (Medical, Dental, Vision, Life Insurance, Accident & Critical Illness)Fertility Benefits (IVF/Fertility drug coverage)HSA Company contribution $750 for employee / $1500 for family401(k) with a 4% matchDisability InsurancePaid Family and Caregiver’s LeaveEmployee Assistance ProgramGenerous Vacation Time (Who doesn’t like time off)One-time $500 payment to set up your home office4 Company Wellness Days a year1 floating holiday$100 monthly wellness allowance to spend on what you wantFree subscription to CalmPet InsuranceOn-going education through LinkedIn Learning, Workday Learning and our Career Growth PortalAt WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.Base Salary Range:
$80,000.00 - $120,000.00We believe that compensation should be reflective of the impact you have within the organization relative to the market value of your role. The estimated base salary range for this position is as listed above. Some roles may also be eligible for overtime pay. Our salary ranges are determined by job role and responsibilities and level. The range displayed on each job posting reflects the minimum and maximum target for salaries for the position nationwide. The actual base pay will vary based on various factors including job-related skills and individual qualifications objectively assessed during the interview process. Your talent acquisition partner can share more about the total rewards package at WP Engine including any additional total rewards components such as equity, variable pay plans (if applicable), and benefits during the hiring process.
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What's cool about this job:Paid media plays a crucial role in our company's growth, with paid social being a key component of our strategy. The ideal candidate will be passionate about building a global brand for an industry leader. You'll collaborate across internal departments and global regions, showcasing the impact of social and video marketing on our business.The day to day:
Analyze our paid social and video accounts for optimization and growth opportunities.Conduct in-platform audits and develop strategies and optimizations for best-in-class execution.Implement regular testing to discover new ways to enhance our impact.Collect, analyze, and present performance data to the team and leadership.Manage a substantial global budget.Collaborate with creative and web teams to launch new campaigns and optimize the entire buyer journey.Work with business units to develop and refine go-to-market campaigns, including multi-channel strategies.Conduct audience research and competitive analysis.Stay updated on the latest industry trends.Your skills and expertise:
3+ years of experience in designing, building, and optimizing paid media campaigns at scale, with demonstrable business growth impact.Proficiency in Facebook, LinkedIn, and Google Analytics.Experience with Video and OTT advertising is a plus.Strong analytical, organizational, and time management skills.Data-driven decision-making approach.Excellent attention to detail.Experience managing campaigns for a B2B company is a plus.The perks and benefits:
Company Stock Options (Every employee is an owner in the company)Great Health Benefits (Medical, Dental, Vision, Life Insurance, Accident & Critical Illness)Fertility Benefits (IVF/Fertility drug coverage)HSA Company contribution $750 for employee / $1500 for family401(k) with a 4% matchDisability InsurancePaid Family and Caregiver’s LeaveEmployee Assistance ProgramGenerous Vacation Time (Who doesn’t like time off)One-time $500 payment to set up your home office4 Company Wellness Days a year1 floating holiday$100 monthly wellness allowance to spend on what you wantFree subscription to CalmPet InsuranceOn-going education through LinkedIn Learning, Workday Learning and our Career Growth PortalAt WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.Base Salary Range:
$80,000.00 - $120,000.00We believe that compensation should be reflective of the impact you have within the organization relative to the market value of your role. The estimated base salary range for this position is as listed above. Some roles may also be eligible for overtime pay. Our salary ranges are determined by job role and responsibilities and level. The range displayed on each job posting reflects the minimum and maximum target for salaries for the position nationwide. The actual base pay will vary based on various factors including job-related skills and individual qualifications objectively assessed during the interview process. Your talent acquisition partner can share more about the total rewards package at WP Engine including any additional total rewards components such as equity, variable pay plans (if applicable), and benefits during the hiring process.
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