Smith & Loveless Inc.
Graphic Designer
Smith & Loveless Inc., Overland Park, Kansas, United States, 66213
GENERAL STATEMENT OF RESPONSIBILITY:
Design and create online and print catalogs, social media look and feel, web site designs, video designs, O&Ms, digital marketing look and feel, info graphics, 3-D imagery, and other creative content to promote the Parts Division and Retrofit Division for their consumer-facing brand and product messaging. Additionally, team with other Corporate MarCom, Corporate and Sales teams in the development of creative materials for Smith & Loveless and its affiliated companies.SPECIFIC DUTIES:Design and create online and print catalogs, social media look and feel, web site designs, video designs, O&Ms, digital marketing look and feel, info graphics, 3-D imagery and more types of graphic design where needed to promote the Parts Division and Retrofit Division.Ability to meet objectives and timelines of creative content, teaming with others in the department or other departments. Ability to pivot on a project and/or juggle deadlines when necessary.Ensures content follows brand guidelines, copyright, and trademark requirements, in addition to gaining final approval of materials before publishing.Partners with other corporate Marketing, Sales and Corporate teams in developing creative content, strategy and/or marketing campaigns.Assists Creative Manager in keeping brand and content guides current for Smith & Loveless consumer-facing brand and product messaging.Works in partnership with the MarCom Team to ensure synergy across product lines and sales channels.Continuous learning about the Smith & Loveless products and equipment for better graphic designs that promote and market the products to specific audiences.Perform other job-related duties as assigned.Keeps work area neat and clean.EDUCATION:
Minimum BS/BA/BFA degree in Graphic Design or other related field.EXPERIENCE:
Minimum 1-3 years professional experience in graphic design, preferably in a business-to-business environment.SKILLS & ABILITIES:
Core knowledge of graphic design, attention to detail, ability to learn new software, multi-tasking.PHYSICAL REQUIREMENTS:
Ability to assist with the set up and tear down video shoots. Climb up and down ladder to take video of equipment. Occasional lifting of boxes, up to 50 lbs.EQUIPMENT:
Adobe Creative Cloud Suite Adobe Photoshop, InDesign, Illustrator, with demonstrated proficiency in Photoshop, InDesign, Illustrator or other equivalent. Experience with digital camera; video camera, lighting and sound a plus.OTHER:
Occasional travel to job sites and photo/video shoots, trade shows. Overtime, as necessary.
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Design and create online and print catalogs, social media look and feel, web site designs, video designs, O&Ms, digital marketing look and feel, info graphics, 3-D imagery, and other creative content to promote the Parts Division and Retrofit Division for their consumer-facing brand and product messaging. Additionally, team with other Corporate MarCom, Corporate and Sales teams in the development of creative materials for Smith & Loveless and its affiliated companies.SPECIFIC DUTIES:Design and create online and print catalogs, social media look and feel, web site designs, video designs, O&Ms, digital marketing look and feel, info graphics, 3-D imagery and more types of graphic design where needed to promote the Parts Division and Retrofit Division.Ability to meet objectives and timelines of creative content, teaming with others in the department or other departments. Ability to pivot on a project and/or juggle deadlines when necessary.Ensures content follows brand guidelines, copyright, and trademark requirements, in addition to gaining final approval of materials before publishing.Partners with other corporate Marketing, Sales and Corporate teams in developing creative content, strategy and/or marketing campaigns.Assists Creative Manager in keeping brand and content guides current for Smith & Loveless consumer-facing brand and product messaging.Works in partnership with the MarCom Team to ensure synergy across product lines and sales channels.Continuous learning about the Smith & Loveless products and equipment for better graphic designs that promote and market the products to specific audiences.Perform other job-related duties as assigned.Keeps work area neat and clean.EDUCATION:
Minimum BS/BA/BFA degree in Graphic Design or other related field.EXPERIENCE:
Minimum 1-3 years professional experience in graphic design, preferably in a business-to-business environment.SKILLS & ABILITIES:
Core knowledge of graphic design, attention to detail, ability to learn new software, multi-tasking.PHYSICAL REQUIREMENTS:
Ability to assist with the set up and tear down video shoots. Climb up and down ladder to take video of equipment. Occasional lifting of boxes, up to 50 lbs.EQUIPMENT:
Adobe Creative Cloud Suite Adobe Photoshop, InDesign, Illustrator, with demonstrated proficiency in Photoshop, InDesign, Illustrator or other equivalent. Experience with digital camera; video camera, lighting and sound a plus.OTHER:
Occasional travel to job sites and photo/video shoots, trade shows. Overtime, as necessary.
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