Communications Manager

POSITION SUMMARYThe Communications Manager is a full-time position that uses strategic communications to drive visibility for GTCYS’ programs, student recruiting, events, fundraising, and EDI initiatives. The role is a combination of creative and hands-on work to create content for social media, promotional videos and collateral materials, stories, and communications.The ideal candidate is a tech-savvy learner with graphic design and video editing experience, strong writing skills, plus a love for music and a desire to partner with GTCYS’ community of students, families, alumni, educators, volunteers, and donors to share their stories. This role reports to the Development Director and collaborates closely with the rest of GTCYS’ team to support communications needs across the organization.This is a hybrid role in the Twin Cities area, with some in-office work at GTCYS’ downtown St. Paul office, as well as attendance at GTCYS concerts and key activities.RESPONSIBILITIESCommunicationsDevelop

and implement communications strategies in alignment with GTCYS’ strategic

goals.Develop

and manage annual communications calendar and storytelling initiatives.Create

content to reach existing and new stakeholders across multiple platforms through

e-newsletters, social media, videos, web content, event notices, and

advertisements.Interface

across GTCYS’ constituents to generate and share compelling stories with

an emphasis on student voices.Manage

day-to-day social media activities and stay informed on best practices;

create and publish content for Facebook, Instagram, Twitter, YouTube,

LinkedIn to broaden visibility; track and respond to metrics.Design digital

and print collateral materials, including concert programs, audition

brochures, and more.Collaborate

across the organization to support staff’s communications needs and ensure

consistent use of GTCYS’ branding and key messages.Oversee and

update GTCYS’ website to ensure clear

and compelling content.EventsDevelop and

implement promotional strategies to increase engagement for GTCYS’ events

and program activities.Attend occasional

program activities and most concerts to take photos and video (some

evenings and weekends required).Possible

attendance on GTCYS’ Symphony biennial international concert tours to

document and promote tour activities.External RelationsManage external

advertising process to drive earned income.Maintain

strong relationships with vendors (printers, mail house, web support, ticket

agencies, concert venues), advertising clients, news outlets, and public

relations contacts.Coordinate

merchandise sales.OtherParticipate

in ongoing equity, diversity, and inclusion pursuits with staff to advance

GTCYS’ work with the broader community.Identify

improvements for internal systems and technology.Help

identify new opportunities to expand revenue streams.Develop

and track annual communications and marketing budget.Deliver

results on time, and within scope and budget.QUALIFICATIONS2+

years of professional experience in communications, digital media,

marketing, or related fieldUnderstanding

of digital engagement and experience creating content for and managing

social media channels and email campaignsGraphic

design experience for print and webVideo

editing and photography experienceExceptional

writing skills and ability to adapt for various platforms and audiencesAbility

to generate and implement creative ideasBalance

of big picture thinking and attention to detail with superb organization

skills and ability to self-motivate and prioritize tasks with a small teamInitiative

and willingness to learnProactive

and resourceful approachPreferred

technical skills:-Proficiency with Adobe Creative Suite for graphic design and video editing

-Experience with WordPress, MailChimp, and Microsoft Office applications-Working knowledge of website analytics tools and engagement tacticsBackground

in music preferred and passion for GTCYS’ missionBilingual

skills a plusGTCYS is dedicated to building a culturally diverse and equitable environment. We strongly encourage applications from people of color and from populations underrepresented in the arts administration field.BENEFITSGTCYS offers health insurance, dental insurance, 3% 401K match, generous paid time off, holidays, summer Friday half-days, and parking stipend for in-office work.TO APPLYBy August 18, combine the following documents into a single pdf and email it to development director Mackenzie Catton at mackenzie@gtcys.org (Note: applicants must apply through the listed GTCYS email address and not through this job posting website). The hiring process may include a screening call, along with Zoom and in-person interviews.·

Cover letter describing how your professional experience and skills align with this role·

Resume·

Portfolio of work, including 3-5 writing and graphic design samples, and 1-2 video samples (can share online portfolio if desired)·

Three professional references

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