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Shop the Mint

Marketing Coordinator

Shop the Mint, El Paso, Texas, United States,


We are seeking:

A detail-oriented full-time Marketing Coordinator. The focus of this position will be to participate in planning and executing marketing campaigns across our marketing channels. This is an advanced level position for someone who possesses a great understanding of how to gain sales results through the utilization of their expertise in social media advertising platforms. As the Marketing Coordinator, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies.Responsibilities will include but are not limited to:

Research audience preferences and discover current trendsMeasure web traffic and conversionsStay up-to-date with changes in all social platforms, ensuring maximum effectivenessResearch and implement strategic audience targeting that will get our clients the most exposure and conversionsSuggest new ways to attract prospective customers, like promotions and competitionsResearch and A/B test ads to expand our reach and/or lower cost-per-acquisitionCollaborate with the Creative Manager and Marketing team to maintain a consistent brand voice and message across all paid programsMonitor market intelligence and keep track of competitor movement and market situationContinuous monitoring of results and improving of adsReport results of paid campaignsManage various Email and SMS campaigns, including the template designs, calls-to-action, and content used in our email and SMS sendsMeasure results and optimize the lead nurturing workflows to convert leads into customersWork to minimize list decay and unsubscribes while increasing the productivity of our email and SMS sendsDevelop documentation and road maps for processes, A/B tests, and promotions that succeed through email and SMSEvaluate metrics within Google Analytics or other web analytic platformsCreate and present high-quality documents and presentations to senior leadershipParticipate in strategic initiatives; contributing to long-term vision and planningMaintain the promotions calendar and its executionDesired Qualifications:

We employ highly motivated people who work hard and love what they do. A successful applicant for this role will be passionate about advertising, marketing, and fashion retail. (S)He must also be a fast-paced worker and self-starter who can deliver under deadlines. In addition to passion, excellence, and a do-what-it-takes attitude, we also have some specific qualifications that we are looking for in our Marketing Coordinator:Experience with Shopify websitesYour standard of excellence and attention to detail is unmatched, and numbers are your friendYou have a growth mindset and are focused on achieving the end result for existing and potential customersYou do not need to be micromanaged; you work well by yourself and with a small teamYou are respectful of time (yours and your team's) and you are an expert in time managementOutstanding communication and presentation skillsExcellent organizational skillsMultitasker and strategic thinker with great analytical skillsFamiliarity with online marketing strategies and marketing channelsAbility to grasp future trends in digital technologies, and act proactivelyRequirements:

Bachelor’s Degree in Marketing, Advertising, or Business2+ years experienceFinal Thoughts:

Working for The Mint is not only fun and rewarding; our employees also enjoy fantastic benefits! A brand new corporate office, product discount, monthly catered lunch, and free workout sessions are a few of the perks we offer employees. Certain dates are required during the year: week before Memorial Day and Memorial Day, week before Labor Day and Labor Day, week before/days leading up to Black Friday and Cyber Monday, and the week before/days leading up to Christmas.newhomesinmacomb Boutique is an equal employment opportunities (EEO) employer.Job Type: Full-time, In-officePay: €35,000.00 - €45,000.00 per yearBenefits: 401(k), Dental insurance, Disability insurance, Employee discount, Health insurance, Life insurance, Paid time off, Vision insuranceTo Apply: Email your cover letter and resume to careers@themintjulepboutique.com

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