SHI International Corp.
Sr. Social Media Manager
SHI International Corp., Trenton, New Jersey, United States,
Job SummaryThe
Senior Social Media Manager
is an exciting opportunity for an experienced storyteller/social media strategist to develop and deploy the most effective ways to showcase the thought leadership and value that exists within SHI’s subject matter experts and connect it with target audiences through social media.
This individual will lead the continued expansion of SHI’s social media audience by helping conceive, develop, and deliver new, original content across all SHI social media platforms while empowering fellow SHI employees to do the same. The successful candidate will be able to help develop content that fosters dynamic engagement within the marketplace, as well as current and future customers, partners, accredited media, current employees, and new recruits.
The successful candidate will be a seasoned professional, able to proactively recognize and approach thought-leaders throughout SHI, pitching ideas and soliciting both written and video participation from SHI advocates who understand the value we provide to customers. The chosen candidate will have (or demonstrate an ability to develop) a practical understanding of the IT industry, allowing them to identify ways to promote consistent, professional, and engaging social media content to IT and procurement leaders.
Given the visibility of this position, the right individual must be both quick-witted and risk-averse, ridiculously responsible, empathetic, opportunistic, and level-headed in the face of adversity. They must command an executive presence while simultaneously communicating in an inviting, friendly, and fun corporate “voice.”
Working with colleagues across the SHI Marketing Department and beyond, the Senior Social Media Manager will primarily conceive and support SHI’s “organic” (non-sponsored) social media content including:
Brand positioning and thought leadership to engage current customers and attract new followers
Company news and exciting information about new products, services, and accolades
Event promotion
Talent Acquisition
Keeping SHI employees excited and actively engaged in the promotion of SHI through social media.
This is a senior individual contributor role offering the unique opportunity to work closely with talented creatives, marketing leadership, and industry experts to support SHI’s business goals. The successful candidate will be the guardian of what “good” looks like on social media, especially LinkedIn. They will define and then govern SHI’s social strategy. Finally, the candidate will educate colleagues and stakeholders on social media best practices and empower all SHI employees to present a cohesive community experience for both existing and new followers.
This position will report to the SHI Austin or Somerset, NJ office location and reports to the Sr. Director of Communications and Marketing.
About UsSince 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.
Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next.
But the heartbeat of SHI is our employees – all 6,000 of them.
If you join our team, you’ll enjoy:
Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
Continuous professional growth and leadership opportunities.
Health, wellness, and financial benefits to offer peace of mind to you and your family.
World-class facilities and the technology you need to thrive – in our offices or yours.
Responsibilities
Defining, developing, and executing social media strategy supporting SHI Marketing priorities
Managing multiple social media profiles in support of different business units
Collaborating with teammates, leaders, and other departments to develop creative and fun social media content to support ALL SHI Marketing deliverables (brand, blogs, events, campaigns, e-books, videos, SHI.com, etc.)
Constant monitoring of chatter on SHI’s social media channels (Facebook, Instagram, LinkedIn, X, etc.) to mitigate risk to SHI and/or engage and grow an audience.
Creation of social content, community management, amplification, customer service response, and lead generation.
Analysis of social media reporting and interpreting proper metrics that track and measure the effectiveness of all social media activities and adjusting publication strategy accordingly.
Growing employee advocacy of SHI’s social media content by evangelizing SHI’s social media content to new and existing employees on social media best practices and empowering them to support content.
Ensuring that no social media communications compromise SHI’s impeccable reputation.
Minimal travel as required.
Qualifications
Bachelor’s degree or equivalent work experience
Minimum of 5 years Marketing, Communication, and/or Social Media leadership experience
An established social media “brand”
Advanced understanding of the “language” of social media, including #Hashtags and other mechanisms to drive audience growth and participation
Required Skills
Exceptional communication (verbal and written)
Ability to collaborate with other creatives
Ability to constructively critique and edit the work of others (and vice-versa)
A willingness to learn from – and teach – teammates in a fun, supportive environment
A positive attitude and proactive work ethic
Project management skills and ability to manage shifting timelines
An aptitude in identifying and utilizing the most effective social media best practices and adjusting as new trends emerge
Ability to tweak message based on platform and audience
Able to understand, prioritize and represent SHI best interests to an external audience
Ability to work professionally in a business-to-business environment
Additional Information
The estimated annual pay range for this position is $80,000 - $115,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
#J-18808-Ljbffr
Senior Social Media Manager
is an exciting opportunity for an experienced storyteller/social media strategist to develop and deploy the most effective ways to showcase the thought leadership and value that exists within SHI’s subject matter experts and connect it with target audiences through social media.
This individual will lead the continued expansion of SHI’s social media audience by helping conceive, develop, and deliver new, original content across all SHI social media platforms while empowering fellow SHI employees to do the same. The successful candidate will be able to help develop content that fosters dynamic engagement within the marketplace, as well as current and future customers, partners, accredited media, current employees, and new recruits.
The successful candidate will be a seasoned professional, able to proactively recognize and approach thought-leaders throughout SHI, pitching ideas and soliciting both written and video participation from SHI advocates who understand the value we provide to customers. The chosen candidate will have (or demonstrate an ability to develop) a practical understanding of the IT industry, allowing them to identify ways to promote consistent, professional, and engaging social media content to IT and procurement leaders.
Given the visibility of this position, the right individual must be both quick-witted and risk-averse, ridiculously responsible, empathetic, opportunistic, and level-headed in the face of adversity. They must command an executive presence while simultaneously communicating in an inviting, friendly, and fun corporate “voice.”
Working with colleagues across the SHI Marketing Department and beyond, the Senior Social Media Manager will primarily conceive and support SHI’s “organic” (non-sponsored) social media content including:
Brand positioning and thought leadership to engage current customers and attract new followers
Company news and exciting information about new products, services, and accolades
Event promotion
Talent Acquisition
Keeping SHI employees excited and actively engaged in the promotion of SHI through social media.
This is a senior individual contributor role offering the unique opportunity to work closely with talented creatives, marketing leadership, and industry experts to support SHI’s business goals. The successful candidate will be the guardian of what “good” looks like on social media, especially LinkedIn. They will define and then govern SHI’s social strategy. Finally, the candidate will educate colleagues and stakeholders on social media best practices and empower all SHI employees to present a cohesive community experience for both existing and new followers.
This position will report to the SHI Austin or Somerset, NJ office location and reports to the Sr. Director of Communications and Marketing.
About UsSince 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.
Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next.
But the heartbeat of SHI is our employees – all 6,000 of them.
If you join our team, you’ll enjoy:
Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
Continuous professional growth and leadership opportunities.
Health, wellness, and financial benefits to offer peace of mind to you and your family.
World-class facilities and the technology you need to thrive – in our offices or yours.
Responsibilities
Defining, developing, and executing social media strategy supporting SHI Marketing priorities
Managing multiple social media profiles in support of different business units
Collaborating with teammates, leaders, and other departments to develop creative and fun social media content to support ALL SHI Marketing deliverables (brand, blogs, events, campaigns, e-books, videos, SHI.com, etc.)
Constant monitoring of chatter on SHI’s social media channels (Facebook, Instagram, LinkedIn, X, etc.) to mitigate risk to SHI and/or engage and grow an audience.
Creation of social content, community management, amplification, customer service response, and lead generation.
Analysis of social media reporting and interpreting proper metrics that track and measure the effectiveness of all social media activities and adjusting publication strategy accordingly.
Growing employee advocacy of SHI’s social media content by evangelizing SHI’s social media content to new and existing employees on social media best practices and empowering them to support content.
Ensuring that no social media communications compromise SHI’s impeccable reputation.
Minimal travel as required.
Qualifications
Bachelor’s degree or equivalent work experience
Minimum of 5 years Marketing, Communication, and/or Social Media leadership experience
An established social media “brand”
Advanced understanding of the “language” of social media, including #Hashtags and other mechanisms to drive audience growth and participation
Required Skills
Exceptional communication (verbal and written)
Ability to collaborate with other creatives
Ability to constructively critique and edit the work of others (and vice-versa)
A willingness to learn from – and teach – teammates in a fun, supportive environment
A positive attitude and proactive work ethic
Project management skills and ability to manage shifting timelines
An aptitude in identifying and utilizing the most effective social media best practices and adjusting as new trends emerge
Ability to tweak message based on platform and audience
Able to understand, prioritize and represent SHI best interests to an external audience
Ability to work professionally in a business-to-business environment
Additional Information
The estimated annual pay range for this position is $80,000 - $115,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
#J-18808-Ljbffr