talent_grids
Marketing Manager Target Accounts Engagement Retention and Success
talent_grids, Little Ferry, New Jersey, us, 07643
MARKETING MANAGER - TARGET ACCOUNTS ENGAGEMENT, RETENTION AND SUCCESS LOCATION: San Francisco
LinkedIn was built to help professionals achieve more in their careers, and every day millions of people use our products to make connections, discover opportunities and gain insights. Our global reach means we get to make a direct impact on the world’s workforce in ways no other company can. We’re much more than a digital resume – we transform lives through innovative products and technology.
Searching for your dream job? At LinkedIn, we strive to help our employees find passion and purpose. Join us in changing the way the world works.
ABOUT THE ROLE: We’re looking for an exceptional marketer who’s passionate about driving successful customer outcomes to join the Talent Solutions Customer Marketing team. You’ll be responsible for developing and executing our engagement & retention marketing strategy for our largest and most strategic customers. You’ll work with senior leaders across sales, customer success and product to deeply understand the user lifecycle and implement scalable programs to help our customers achieve their talent acquisition goals. We’re looking for someone with outstanding operational chops, who can think strategically and dive into the details, is both analytical and creative, and can thrive in a cross-functional environment.
ABOUT LINKEDIN TALENT SOLUTIONS:LinkedIn Talent Solutions (LTS) aims to power the majority of the world’s hires in support of LinkedIn’s vision to create economic opportunity for every member of the global workforce. LTS is transforming the way talent organizations hire by providing the insights and tools to build their talent strategies and connect professionals to their dream jobs.
RESPONSIBILITIES:
Gain deep customer empathy and understanding of the challenges and triumphs that our users encounter as they use our products to recruit and hire for their organizations
Identify and prioritize specific needs for priority customer and user segments, including LinkedIn’s largest Talent Solutions customers
Scope, design and execute automated, multi-channel marketing programs that increase successful product usage and support new product and feature launches
Own content/creative development, channel strategy, and program management
Partner with senior leadership in customer success, sales, product and product marketing to prioritize programs and socialize within customer-facing organizations
Collaborate with marketing operations and international teams to scale programs globally
BASIC QUALIFICATIONS:
BA/BS degree or equivalent experience
5+ years of experience in marketing, business strategy or related field
PREFERRED QUALIFICATIONS:
Marketing experience in an online B2C or B2B business (preferably SaaS customer or lifecycle marketing)
Demonstrated ability to partner and make tradeoffs with senior leaders across functions in a B2B selling environment (particularly sales, product and customer success)
Customer success, strategy, or lifecycle marketing experience
Ability to quickly understand complex issues, frame insights and communicate recommendations simply and effectively
Familiarity with the talent field and how organizations attract, hire and retain top talent
Strong messaging, content development and writing skills
Strong time management skills and ability to balance competing priorities
Comfort in a dynamic, fast-paced environment
Familiarity with Salesforce.com, Eloqua, Responsys, and MS Office
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LinkedIn was built to help professionals achieve more in their careers, and every day millions of people use our products to make connections, discover opportunities and gain insights. Our global reach means we get to make a direct impact on the world’s workforce in ways no other company can. We’re much more than a digital resume – we transform lives through innovative products and technology.
Searching for your dream job? At LinkedIn, we strive to help our employees find passion and purpose. Join us in changing the way the world works.
ABOUT THE ROLE: We’re looking for an exceptional marketer who’s passionate about driving successful customer outcomes to join the Talent Solutions Customer Marketing team. You’ll be responsible for developing and executing our engagement & retention marketing strategy for our largest and most strategic customers. You’ll work with senior leaders across sales, customer success and product to deeply understand the user lifecycle and implement scalable programs to help our customers achieve their talent acquisition goals. We’re looking for someone with outstanding operational chops, who can think strategically and dive into the details, is both analytical and creative, and can thrive in a cross-functional environment.
ABOUT LINKEDIN TALENT SOLUTIONS:LinkedIn Talent Solutions (LTS) aims to power the majority of the world’s hires in support of LinkedIn’s vision to create economic opportunity for every member of the global workforce. LTS is transforming the way talent organizations hire by providing the insights and tools to build their talent strategies and connect professionals to their dream jobs.
RESPONSIBILITIES:
Gain deep customer empathy and understanding of the challenges and triumphs that our users encounter as they use our products to recruit and hire for their organizations
Identify and prioritize specific needs for priority customer and user segments, including LinkedIn’s largest Talent Solutions customers
Scope, design and execute automated, multi-channel marketing programs that increase successful product usage and support new product and feature launches
Own content/creative development, channel strategy, and program management
Partner with senior leadership in customer success, sales, product and product marketing to prioritize programs and socialize within customer-facing organizations
Collaborate with marketing operations and international teams to scale programs globally
BASIC QUALIFICATIONS:
BA/BS degree or equivalent experience
5+ years of experience in marketing, business strategy or related field
PREFERRED QUALIFICATIONS:
Marketing experience in an online B2C or B2B business (preferably SaaS customer or lifecycle marketing)
Demonstrated ability to partner and make tradeoffs with senior leaders across functions in a B2B selling environment (particularly sales, product and customer success)
Customer success, strategy, or lifecycle marketing experience
Ability to quickly understand complex issues, frame insights and communicate recommendations simply and effectively
Familiarity with the talent field and how organizations attract, hire and retain top talent
Strong messaging, content development and writing skills
Strong time management skills and ability to balance competing priorities
Comfort in a dynamic, fast-paced environment
Familiarity with Salesforce.com, Eloqua, Responsys, and MS Office
#J-18808-Ljbffr