CorVel Corporation
Marketing Manager
CorVel Corporation, Irvine, California, United States, 92713
We are seeking a talented and motivated Content Marketing Manager to join our marketing team. The ideal candidate will understand content strategies and create engaging content that drives brand awareness and customer engagement. This role is for a self-starter who can prioritize projects, collaborate effectively with cross-functional teams, and ensure brand consistency across all marketing collateral.The Content Marketing Manager will lead content initiatives, manage CorVel’s LinkedIn account, and create marketing materials, including blog posts, case studies, and white papers. Strong communication skills, project management abilities, and eagerness to grow with the company are essential.This is a hybrid or remote role in our Irvine, CA office.
ESSENTIAL FUNCTIONS & RESPONSIBILITIES:Develop and implement a comprehensive content marketing strategy aligned with business goals and the latest industry trends to enhance brand awareness.Create, edit, and manage high-quality content, including blog posts, white papers, case studies, email campaigns, and videos.Manage the company's LinkedIn account, including creating and scheduling posts, managing paid ads, and monitoring analytics.Increase employee engagement on LinkedIn by providing resources and producing content through Sprout Social’s Advocacy tool.Adapt and produce both organic and paid content that matches the tone and look of existing materials, ensuring a clear brand voice that aligns with company values and key messaging.Manage project workflows, establish deadlines, and ensure timely content delivery.Conduct keyword research and incorporate SEO best practices to improve website performance and increase traffic.Collaborate cross-functionally with digital, design, product, and sales teams to create content that supports and enhances marketing campaigns.Coordinate with external writers, agencies, and other vendors as needed.
KNOWLEDGE & SKILLS:Exceptional writing, editing, and proofreading skills.Strong understanding of content marketing principles and SEO.Proven track record of creating content that drives traffic and engagement.Experience in Microsoft Office, Canva, Sprout Social (or similar tools), and LinkedIn Advertising.Excellent project management skills with the ability to handle multiple projects simultaneously.Excellent communication, analytical, and time management skills.Ability to work independently and as part of a team in a fast-paced environment.Knowledge of visual design principles and graphic design skills (preferred).Experience with marketing platforms/tools, including WordPress, BrightEdge, Semrush, Trello, JasperAI, Figma, Photoshop, Seismic, and Pardot/Salesforce (preferred).Familiarity with video marketing and multimedia storytelling (preferred).
EDUCATION & EXPERIENCE:Bachelor’s degree in Marketing, Communications, Journalism, or a related field.3+ years of experience in content marketing, content creation, or related roles.Experience in the healthcare or risk management industry (preferred).
PAY RANGE:CorVel uses a market based approach to pay and our salary ranges may vary depending on your location. Pay rates are established taking into account the following factors: federal, state, and local minimum wage requirements, the geographic location differential, job-related skills, experience, qualifications, internal employee equity, and market conditions. Our ranges may be modified at any time.For leveled roles (I, II, III, Senior, Lead, etc.) new hires may be slotted into a different level, either up or down, based on assessment during interview process taking into consideration experience, qualifications, and overall fit for the role. The level may impact the salary range and these adjustments would be clarified during the offer process.Pay Range: $79,704 – $132,692A list of our benefit offerings can be found on our CorVel website: CorVel Careers | Opportunities in Risk Management
ABOUT CORVEL:CorVel, a certified Great Place to Work Company, is a national provider of industry-leading risk management solutions for the workers’ compensation, auto, health and disability management industries. CorVel was founded in 1987 and has been publicly traded on the NASDAQ stock exchange since 1991. Our continual investment in human capital and technology enable us to deliver the most innovative and integrated solutions to our clients. We are a stable and growing company with a strong, supportive culture and plenty of career advancement opportunities. Over 4,000 people working across the United States embrace our core values of Accountability, Commitment, Excellence, Integrity and Teamwork (ACE-IT!).A comprehensive benefits package is available for full-time regular employees and includes Medical (HDHP) w/Pharmacy, Dental, Vision, Long Term Disability, Health Savings Account, Flexible Spending Account Options, Life Insurance, Accident Insurance, Critical Illness Insurance, Pre-paid Legal Insurance, Parking and Transit FSA accounts, 401K, ROTH 401K, and paid time off.CorVel is an Equal Opportunity Employer, drug free workplace, and complies with ADA regulations as applicable.
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ESSENTIAL FUNCTIONS & RESPONSIBILITIES:Develop and implement a comprehensive content marketing strategy aligned with business goals and the latest industry trends to enhance brand awareness.Create, edit, and manage high-quality content, including blog posts, white papers, case studies, email campaigns, and videos.Manage the company's LinkedIn account, including creating and scheduling posts, managing paid ads, and monitoring analytics.Increase employee engagement on LinkedIn by providing resources and producing content through Sprout Social’s Advocacy tool.Adapt and produce both organic and paid content that matches the tone and look of existing materials, ensuring a clear brand voice that aligns with company values and key messaging.Manage project workflows, establish deadlines, and ensure timely content delivery.Conduct keyword research and incorporate SEO best practices to improve website performance and increase traffic.Collaborate cross-functionally with digital, design, product, and sales teams to create content that supports and enhances marketing campaigns.Coordinate with external writers, agencies, and other vendors as needed.
KNOWLEDGE & SKILLS:Exceptional writing, editing, and proofreading skills.Strong understanding of content marketing principles and SEO.Proven track record of creating content that drives traffic and engagement.Experience in Microsoft Office, Canva, Sprout Social (or similar tools), and LinkedIn Advertising.Excellent project management skills with the ability to handle multiple projects simultaneously.Excellent communication, analytical, and time management skills.Ability to work independently and as part of a team in a fast-paced environment.Knowledge of visual design principles and graphic design skills (preferred).Experience with marketing platforms/tools, including WordPress, BrightEdge, Semrush, Trello, JasperAI, Figma, Photoshop, Seismic, and Pardot/Salesforce (preferred).Familiarity with video marketing and multimedia storytelling (preferred).
EDUCATION & EXPERIENCE:Bachelor’s degree in Marketing, Communications, Journalism, or a related field.3+ years of experience in content marketing, content creation, or related roles.Experience in the healthcare or risk management industry (preferred).
PAY RANGE:CorVel uses a market based approach to pay and our salary ranges may vary depending on your location. Pay rates are established taking into account the following factors: federal, state, and local minimum wage requirements, the geographic location differential, job-related skills, experience, qualifications, internal employee equity, and market conditions. Our ranges may be modified at any time.For leveled roles (I, II, III, Senior, Lead, etc.) new hires may be slotted into a different level, either up or down, based on assessment during interview process taking into consideration experience, qualifications, and overall fit for the role. The level may impact the salary range and these adjustments would be clarified during the offer process.Pay Range: $79,704 – $132,692A list of our benefit offerings can be found on our CorVel website: CorVel Careers | Opportunities in Risk Management
ABOUT CORVEL:CorVel, a certified Great Place to Work Company, is a national provider of industry-leading risk management solutions for the workers’ compensation, auto, health and disability management industries. CorVel was founded in 1987 and has been publicly traded on the NASDAQ stock exchange since 1991. Our continual investment in human capital and technology enable us to deliver the most innovative and integrated solutions to our clients. We are a stable and growing company with a strong, supportive culture and plenty of career advancement opportunities. Over 4,000 people working across the United States embrace our core values of Accountability, Commitment, Excellence, Integrity and Teamwork (ACE-IT!).A comprehensive benefits package is available for full-time regular employees and includes Medical (HDHP) w/Pharmacy, Dental, Vision, Long Term Disability, Health Savings Account, Flexible Spending Account Options, Life Insurance, Accident Insurance, Critical Illness Insurance, Pre-paid Legal Insurance, Parking and Transit FSA accounts, 401K, ROTH 401K, and paid time off.CorVel is an Equal Opportunity Employer, drug free workplace, and complies with ADA regulations as applicable.
#LI-Hybrid
#J-18808-Ljbffr