Sr. Marketing Communications Specialist

tesa is a leading manufacturer of pressure-sensitive adhesives serving various industries around the world. With over 7,000 self-adhesive products and system solutions, 5,000 employees, 14 manufacturing sites worldwide, and more than 125 years’ experience, tesa is holding the world together!Are you a creative, dynamic marketer with a passion for driving results and optimizing marketing strategies? As a Marketing Communications Specialist you will be responsible for developing and executing comprehensive marketing campaigns and initiatives to promote our brand and products. The ideal candidate will be able to handle a wide range of responsibilities, capable of juggling multiple tasks, and dedicated to delivering timely and impactful marketing initiatives.How You’ll Make an Impact:You will actively brainstorm and propose new ideas for inbound marketing campaigns to drive brand awareness, customer engagement, and sales growth.You will craft the strategy around the messaging for new launches.Ensure cohesive brand messaging.Oversee the design and redesign of brochures and other promotional materials.Coordinate the creation of compelling content for blogs, newsletters, and other marketing materials.Develop the overall social media strategy in alignment with broader marketing goals and sales objectives.Plan and execute the communication strategy for trade shows, including pre-show promotions, on-site branding, and post-show follow-ups. This involves creating compelling marketing materials, coordinating with event organizers, managing logistics, and ensuring that the company's messaging is consistent and impactful throughout the event.Collaborate closely with Business Units to align marketing efforts with business objectives.Deliver training and tools to our sales team to help them be more efficient and effective.In short, you will give our sales team a competitive edge and help us win business!

What We’re Looking For:4+ years of marketing experiencePossess comprehensive knowledge in key areas of marketing, including SEO, social media, content marketing, email marketing, trade shows, and marketing automation, coupled with a strong understanding of marketing principles, strategies, and tactics.Excellent communicator and creative thinker, with an ability to use data to inform all decisions.Exceptional interpersonal, presentation, organizational, and prioritization skills.Must be able to work in a collaborative, cross-team capacity.Experience with Marketing Automation is preferred.Understand the key marketing measurement and analytics.Stay current in marketing trends and news.Holding the world together is challenging work; if you are a highly driven professional with a passion for marketing communications, driving brand awareness, customer engagement, and sales growth, we would love to hear from you. Please submit your resume and cover letter detailing your relevant experience and qualifications.#J-18808-Ljbffr