Creative Visual Designer, TikTok Shop

ResponsibilitiesTikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul, and Tokyo.Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.TikTok Shop Creative Team produces visual design and UX design that improves TikTok Shop user experience for campaigns, social, etc. The design team is comprised of world-class visual designers, 3D experts, motion designers, and UX designers. We have a passion for, and deep knowledge of TikTok as a platform, and are full of ideas that will help propel the product into the future.Responsibilities:Concept development: Strong conceptual thinker. Understanding the e-commerce operation needs and goals. Brainstorm with operation and marketing strategists to bring core narratives to conceptArt direction: Harness best-in-class production practices, stay up to date on graphics and design trends, resources and innovation to push boundaries and enhance TikTok Shop's creative productCampaign Key visual execution: Visualize the core concept, develop the key visual and the related visual assets, using Figma, After Effects, Photoshop, and Illustrator and more, contribute visual guidelinesMaintain design assets system: Contribute and maintain TikTok Shop Visual Identity guidelines 4B and 4CConduct concept and usability testing and gather feedbackUnderstand product specifications and user psychologyDefine the right interaction model and evaluate its successDevelop wireframes and prototypes around customer needs. Find creative ways to solve UX problemsWork with UI designers to implement attractive designsCommunicate design ideas and prototypes to developersQualificationsB2C visual and interaction design experiences in tech companies, e-comm campaign design experiences are a plusBachelor's degree in design or a related field;3-6 years experience visual design or art direction and UX Design;3D and motion design skills are a bonusA portfolio of best-in-class creativity that connects brands with audiences digitally and beyondAn understanding of TikTok Shop and what is trending on the platformDetail-oriented. Ability to deliver a polished product under tight deadlines with strong attention to detail and the ability to prioritize workloadExperience working on a tight production schedule and translating ideas into actionA depth of knowledge in digital culture and the audiences that populate themAbility to understand business metrics and translate company goals and objectives into digital experiencesGood communicator and ability to design and articulate your concepts in a clear, concise mannerGood time management skills and creative situational awareness ability. Experience in project management

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