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City and County of Denver

Marketing Communication Specialist- Arts and Venues

City and County of Denver, Denver, Colorado, United States, 80285


About Our Job

With competitive pay, great benefits, and endless opportunities, working for the City and County of Denver means seeing yourself working with purpose — for you, and those who benefit from your passion, skills and expertise. Join our diverse, inclusive and talented workforce of more than 11,000 team members who are at the heart of what makes Denver, Denver.What We Offer

This is a full-time, salaried position. The City and County of Denver offers a competitive salary commensurate with education and experience. The lifetime pay range for this position is $82,540 - $136,191. The hiring range for this position falls within: $90,000 - $100,000. We offer generous benefits for full-time employees which include but are not limited to:A guaranteed life-long monthly pension, once vested after 5 years of serviceCity and County of Denver’s 457B Retirement Plan140 hours of PTO earned within first year + 11 paid holidays, 1 personal holiday and 1 volunteer day per yearCompetitive medical, dental and vision plans effective within 1 month of start dateLocation

Denver Arts & Venues supports a hybrid workplace model. Employees work in an office several days a week and off-site as needed. Employees must work within the state of Colorado on their off-site days.In this position you can expect to work:

On-site at the DAV offices located in downtown Denver a minimum of two days per weekHybrid model allows for remote work for a maximum of three days per weekThe majority of work occurs during normal business hours, however since this position is part of the entertainment industry, all team members help out occasionally on nights and weekendsAbout Denver Arts & Venues

Denver Arts & Venues operates Red Rocks Amphitheatre, Denver Performing Arts Complex, Colorado Convention Center, Denver Coliseum and McNichols Civic Center Building, using proceeds from events at these venues to run and maintain these facilities and to provide access to art for all through free and low-cost community events, grants for artists and arts organizations, public art and art education. Using Good Times, For Good.What You’ll Do

Denver Arts & Venues is looking to hire a Marketing and Communications Specialist, with multiple years of entertainment marketing experience to join our agency and work on brands such as Red Rocks Amphitheatre, Denver Performing Arts Complex, Denver Public Art, Five Points Jazz Festival and other cultural programs.Specifically, as the Marketing and Communications Specialist, you will:

Develop strategic marketing plans for venues and cultural programs which consist of: marketing and sales campaigns, event promotion, ticket sales, content development, media planning, brand positioning, corporate partnership promotions and program communicationsImplement major marketing and promotional programs by managing timelines and budget, coordinating with internal teammates and partners, collaborating with external agency partners and business/community organizationsBuild advertising campaigns comprised of digital media and traditional media to promote marketing promotions, events, ticket sales and other agency activitiesLead event promotion by monitoring sales data and using the marketing mix to provide strategic revenue-focused ideas to increase ticket sales while collaborating with national promoters, ticketing companies and team membersDevelop and implement revenue-generating programs aimed to increase event ticket sales, food + beverage concessions, branded merchandise, fan experiences, corporate partnership promotions, loyalty and other expanded categoriesDevelop budgets for marketing, sales and advertising programs while reviewing and approving allocations and expendituresBuild and execute media strategy. Lead media planning, research and negotiate rates, conduct media buys with media outlets and vendors across our portfolio of brands and audiencesCreate original content: concept ideas, deploy messaging and storytelling through digital channels including email, website, social media, video and on-site platforms. Pitch national + local artists and influencers for content / video / media opportunitiesManage social media: Develop and grow social media accounts through engaging content. Publish, post and schedule content across multiple platforms, including Instagram, Facebook, Twitter/X, TikTok and YouTube. Monitor social and digital marketing industry trends and adapt our platforms accordinglyManage email campaigns, including the creation and deployment of various newsletters and event know-before-you-go emailsManage website updates across multiple brands in WordPress and other CMS platformsDevelop and maintain strong brand positioning: Own, maintain and guide branding efforts including identity, voice, graphics and audience developmentDevelop, enhance and revise marketing collateral for web, print, or other media channelsAbout You

What You’ll Bring

We value diversity of ethnicity, race, socioeconomic status, sexual identity, gender, religion, language, ability, and experience and exemplify this through the makeup of our team at all levels. You'll be right at home here if you cultivate strong relationships and push yourself, your work, the people around you and Denver to the next level.Our ideal candidate has the following:

Prior experience in entertainment marketing is required: experience in music, sports, arts, culture and adjacent lifestyle brands will be given priorityPrior experience with event ticketing and coordination with event promoters is preferredExceptional skills and knowledge of digital strategy, social media and content best practices (also managing and updating websites, email, social media)Comfort with reviewing data analytics and using it to drive decisions and communicationExceptional interpersonal and relationship-building skills to work cross-functionally with team members at all levels of an organizationAbility to overcome barriers and meet goals with creative problem solving skills, especially in a fast-paced environmentStrong organization and project management skills to effectively manage multiple projects simultaneously and deliver them on time and on budgetSelf-starter with the ability and drive to work autonomouslyExcellent written and verbal communication skillsMinimum Qualifications

Education requirement: Bachelor's Degree in Business Administration, Marketing, Communications or a related fieldExperience Requirement: Three (3) years of full performance, professional level experience performing marketing and/or public relations functions including research and analysis, developing public announcements and publications, and developing marketing and/or public relations strategiesEducation/Experience Equivalency: One (1) year of the appropriate type and level of experience may be substituted for each required year of post-high school educationAdditional appropriate education may be substituted for the minimum experience requirementsLicense/Certifications: Requires a valid Driver's License at the time of applicationLicenses and certifications must be kept current as a condition of employmentApplication Deadline

This posting will accept applications until 11:59 PM on Sunday, March 31, 2024. please submit your application as soon as possible to ensure consideration.About Everything Else

Job Profile

CA2840 Marketing and Communications Specialist

To view the full job profile including position specifications, physical demands, and probationary period, click

here .Position Type

UnlimitedPosition Salary Range

$82,540.00 - $136,191.00Starting Pay

The hiring range for this position falls within: $90,000 - $100,000.Agency

Arts & Venues DenverThe City and County of Denver provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, national origin, disability, genetic information, age, or any other status protected under federal, state, and/or local law.Applicants for employment with the City and County of Denver must have valid work authorization that does not require sponsorship of a visa for employment authorization in the U.S.For information about right to work, click

here

for English or

here

for Spanish.

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