Sales & Marketing Manager

Orlando, FLOur client is a perishable goods manufacturing company with a strong presence in North America.As a result of their strong growth, they are currently looking for a solid Sales & Marketing Manager in Orlando.You will be responsible for promoting the company's products, building brand awareness, and driving sales along with a team of Account Managers, web developers, and growth hackers.Main responsibilities:Conduct research to understand market trends, customer needs, and competitor activities in the industryDevelop marketing strategies and plans to promote the company's productsDevelop branding strategies to differentiate the company's products from competitorsCreate and implement advertising campaigns across various channels such as print, online, and social mediaCoordinate promotional events and sponsorships to increase brand visibilityManage the company's online presence, including the website and social media platformsUtilize digital marketing techniques such as SEO, content marketing, and email campaigns to reach target audiencesCollaborate with the sales team to develop marketing materials that support their effortsProvide sales teams with the necessary tools and information to effectively communicate product benefits to customersManage CRM systems to track customer interactions and gather insights for future marketing strategiesDevelop and maintain strong relationships with key customers and partnersStay informed about relevant regulations and ensure that marketing activities comply with industry standards and legal requirementsProfile:Proven experience within the perishable goods industry.Demonstrated history of sales & marketing achievements with large distributors such as Walmart, Kroger, or Trader Joe's.Outstanding communication, persuasive, and negotiation skillsLocation: Orlando, FL - remote position with frequent business trips in the area.

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