Lincoln Memorial University
Director of Athletic Marketing and Enrollment Communications
Lincoln Memorial University, Nashville, Tennessee, United States,
Director of Athletic Marketing and Enrollment Communications
Position Title
Director of Athletic Marketing and Enrollment CommunicationsDepartmentDepartment
ATHLETIC ADMINISTRATIONPosition CategoryPosition Category
Staff Full TimeJob DescriptionThe Director of Athletic Marketing and Enrollment Communication will serve as a leader in the Department of Athletics in support of its mission, vision, and values. This role will be responsible for the coordination and strategic development, implementation, and activation of comprehensive marketing strategies. The role will also consist of sponsorship implementation, social media, fan engagement, and organizational branding outreach. The role will work collaboratively with Enrollment Management to enhance recruitment communications, market reach, and social media impact & relevance.Required QualificationsBachelors degree in a related fieldPreferred QualificationsMasters degree in a related fieldPhysical DemandsCampusCampus
HarrogateJob DutyJob DutyPromote the mission of Lincoln Memorial University to all faculty, staff, students and to the community at largeJob DutyAssist in the long-range strategic planning, outcomes-assessment processes, and day-to-day operation of the Department of AthleticsJob DutyWork to create positive publicity for the academic and athletic achievements as well as community service initiatives for the Department of AthleticsJob DutyExecute a public relations and marketing strategy that includes long and short-range marketing planning for athletics as well as each individual program. (Social media, fan engagement, and organizational branding outreach)Job DutyServe as liaison between the Department of Athletics and Student Services and provide oversight for the Student Reward SystemJob DutyOversight of athletic department booster program, L Club and continue to build and foster relationships with donors, supporters, and fans.Job DutyProvide strategic leadership for fundraising and promotional activities of the L Club and work with University Advancement to maintain donor lists and periodic correspondence with alumni and supporters of athleticsJob DutyDevelop and promote all marketing strategies tied to the L Club and game sponsorship agreements within the Department of AthleticsJob DutySupervision and oversight of the department s graduate assistants, student employees and internship programsJob DutyDevelop and implement Sport-specific and department-wide marketing plans and oversight of long-range planning for marketing initiatives and events to increase brand awareness, fan loyalty, student attendance, and revenue generationJob DutyOversee game/event management operations including overseeing marketing activities and implementing game management protocolsJob DutyCollaborate with corporate sponsorships to help facilitate incremental corporate sales, and sponsorship implementationJob DutyDevelop a comprehensive plan and calendar to effectively communicate (emails, social media, phone blasts, fan guides, other written communication) with athletic supporters and ticket purchases for all sports.Job DutyPerform other duties assigned by the Executive Vice President for AdministrationPosting NumberPosting Number
S03703PJob Open DateJob Open Date
06/05/2024Job Close DateJob Close Date
09/30/2024Open Until Filled
NoSpecial Instructions SummaryAbout the InstitutionLincoln Memorial University is a values-based learning community dedicated to providing educational experiences in the liberal arts and professional studies. The main campus is located in Harrogate, Tennessee. For more information about employment opportunities, contact the Office of Human Resources at 423-869-7112 or
humanresources@lmunet.edu
.AA/EEO StatementLincoln Memorial University is an Equal Opportunity education institution. Lincoln Memorial University prohibits discrimination on the basis of race, color, ethnicity, religion, sex, national origin, age, ancestry, disability, veteran status, military status, pregnancy, sexual orientation, marital status, parental status, gender, gender identity, gender expression, and genetic information in all University programs and activities.The University will conduct criminal background checks on all employees. Background checks may include but are not limited to confirmation of the individual’s identity, credit information, motor vehicle driving record, review of an individual’s criminal conviction record (if any), verification of any license, and certificate or degree required for the position.Required fields are indicated with an asterisk (*).
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Position Title
Director of Athletic Marketing and Enrollment CommunicationsDepartmentDepartment
ATHLETIC ADMINISTRATIONPosition CategoryPosition Category
Staff Full TimeJob DescriptionThe Director of Athletic Marketing and Enrollment Communication will serve as a leader in the Department of Athletics in support of its mission, vision, and values. This role will be responsible for the coordination and strategic development, implementation, and activation of comprehensive marketing strategies. The role will also consist of sponsorship implementation, social media, fan engagement, and organizational branding outreach. The role will work collaboratively with Enrollment Management to enhance recruitment communications, market reach, and social media impact & relevance.Required QualificationsBachelors degree in a related fieldPreferred QualificationsMasters degree in a related fieldPhysical DemandsCampusCampus
HarrogateJob DutyJob DutyPromote the mission of Lincoln Memorial University to all faculty, staff, students and to the community at largeJob DutyAssist in the long-range strategic planning, outcomes-assessment processes, and day-to-day operation of the Department of AthleticsJob DutyWork to create positive publicity for the academic and athletic achievements as well as community service initiatives for the Department of AthleticsJob DutyExecute a public relations and marketing strategy that includes long and short-range marketing planning for athletics as well as each individual program. (Social media, fan engagement, and organizational branding outreach)Job DutyServe as liaison between the Department of Athletics and Student Services and provide oversight for the Student Reward SystemJob DutyOversight of athletic department booster program, L Club and continue to build and foster relationships with donors, supporters, and fans.Job DutyProvide strategic leadership for fundraising and promotional activities of the L Club and work with University Advancement to maintain donor lists and periodic correspondence with alumni and supporters of athleticsJob DutyDevelop and promote all marketing strategies tied to the L Club and game sponsorship agreements within the Department of AthleticsJob DutySupervision and oversight of the department s graduate assistants, student employees and internship programsJob DutyDevelop and implement Sport-specific and department-wide marketing plans and oversight of long-range planning for marketing initiatives and events to increase brand awareness, fan loyalty, student attendance, and revenue generationJob DutyOversee game/event management operations including overseeing marketing activities and implementing game management protocolsJob DutyCollaborate with corporate sponsorships to help facilitate incremental corporate sales, and sponsorship implementationJob DutyDevelop a comprehensive plan and calendar to effectively communicate (emails, social media, phone blasts, fan guides, other written communication) with athletic supporters and ticket purchases for all sports.Job DutyPerform other duties assigned by the Executive Vice President for AdministrationPosting NumberPosting Number
S03703PJob Open DateJob Open Date
06/05/2024Job Close DateJob Close Date
09/30/2024Open Until Filled
NoSpecial Instructions SummaryAbout the InstitutionLincoln Memorial University is a values-based learning community dedicated to providing educational experiences in the liberal arts and professional studies. The main campus is located in Harrogate, Tennessee. For more information about employment opportunities, contact the Office of Human Resources at 423-869-7112 or
humanresources@lmunet.edu
.AA/EEO StatementLincoln Memorial University is an Equal Opportunity education institution. Lincoln Memorial University prohibits discrimination on the basis of race, color, ethnicity, religion, sex, national origin, age, ancestry, disability, veteran status, military status, pregnancy, sexual orientation, marital status, parental status, gender, gender identity, gender expression, and genetic information in all University programs and activities.The University will conduct criminal background checks on all employees. Background checks may include but are not limited to confirmation of the individual’s identity, credit information, motor vehicle driving record, review of an individual’s criminal conviction record (if any), verification of any license, and certificate or degree required for the position.Required fields are indicated with an asterisk (*).
#J-18808-Ljbffr