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Kansas Action for Children, Inc

Digital Marketing Specialist - 12963

Kansas Action for Children, Inc, Topeka, Kansas, United States,


at Garmin International in Olathe, Kansas, United StatesJob Description

Overview

We are seeking a full-time

Digital Marketing Specialist

in our Olathe, KS location. In this role, you will be responsible for communication with our customers and dealers through relevant emails, creating reporting for a variety of web initiatives, preparing launch readiness kits for consumer product launches, managing online discounts, managing online product merchandising on garmin.com, partnering with our dealers to optimize Garmin's presence on their websites, concepting and executing garmin.com promotions and maintaining strong product knowledge across the assigned market segment.

Essential FunctionsCommunicate with our customers/dealers by sending timely, relevant emails that drive sales, increase product awareness, grow brand loyalty, and assist customers with helpful information about their productsManage end to end email distribution including: email creation, testing, list management approvals, email distribution, and reportingManage online product merchandising for garmin.com including management of product cross-promotion at announcement and upkeep afterConcept/execute garmin.com promotions including: Partnering with sales team to solidify details of product, pricing, and timing, setting up promotions in eCommerce platform, partnering with email marketing team to support promotion, and measuring success of promotionManage online discounts with Garmin business partners, including setting up promotions, testing, troubleshooting, and communicating promotion completionPrepare launch readiness kits for consumer product launchesCreate, maintain, and distribute reporting on a weekly, monthly, and/or ad hoc basis for a variety of web initiatives including web sales, email performance, and promotion reporting for both garmin.com and partners and champion online retail training programsWork closely with the Director of Global Digital Marketing to implement key initiativesMaintain strong product knowledge across all products in consumer segmentsBasic QualificationsBachelor's Degree in business, marketing, or related fieldDemonstrated strong and effective verbal, written, and interpersonal communication skillsDemonstrated mathematical aptitude and proficiency to monitor sales, measure success of promotions, calculate ROI, and manage budgetsDemonstrated proficiency using PC and Macintosh platformsDemonstrated proficiency using Microsoft Office programs including PowerPoint and ExcelMust be positive, highly professional, detail oriented, organized, team oriented and a driven problem solver, multi-tasker, and self-starter with the ability to prioritize and work proactively in a fast paced, deadline-driven environmentDesired QualificationsExperience in retail digital marketing or digital marketingFinancial/budget aptitude

Garmin International is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, veteran's status, age or disability.

This position is eligible for Garmin's benefit program. Details can be found here: Garmin BenefitsEqual Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity

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