Senior Advertising Specialist

DescriptionEssential Duties & ResponsibilitiesImplement online advertising (search, display, video, social, geofencing, and more) campaigns for numerous service-based and eCommerce-based clientsPerform occasional keyword research for campaigns, as neededWrite advertising copy as needed (or collaborate with the Content Team)Review, analyze, and audit campaigns to meet goals and ensure successful campaignsEffectively optimize campaigns when needed in a timely fashionTroubleshoot any technical, tracking or performance issuesActively monitor budgets by comparing and analyzing actual results with plans and forecastsPrepare marketing reports by collecting, analyzing, and summarizing campaign dataParticipate in client meetings to present reports and discover opportunities for growthProvide technical support to sales and the creative teamEffectively support company by researching and reporting on advertising platform updates and new functionalityStay up to date with various certifications, new features, and new toolsCollaborate with cross-functional teams to achieve advertising goals and key deliverables for client and internal projectsWork with Ad Team Manager to grow existing customer relationships, strengthen advertising services and develop new revenue streamsInspire and mentor advertising team members by providing guidance, clear direction, problem solving and client management skillsComplete other duties as assignedSkills & QualificationsHigh attention to detail & organizationStrong passion for marketing and advertisingWillingness to learn new skills and advertising innovationsAbility to handle large volumes of data, campaigns, and clientsStrong analytical and problem-solving skillsProject management or client campaign management experienceExperienceBachelor’s degree in marketing, advertising or equivalent degree required3+ years of online advertising experience2+ years of agency-side experience working with multiple clients2+ years experience working with eCommerce clientsCertification in Google Ads: Measurement, Search, Display, Video, Shopping and Google Analytics is preferredEEOOur mantra really says it all. You’re the only you this world’s got. Each individual who walks through our doors is unique. Regardless of your gender, race, sexuality or worldview, we promise to support and celebrate those differences. Diversity is fundamental to our continued success. So it goes without saying (although we’ll say it anyway) that Campaignium is an equal-opportunity employer.

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