Manager Store Communications

Basic Purpose

The Manager, Store Communications leads strategic communication of

the

vision, purpose, and goals of

all

store initiatives

to

optimize

adoption and outcomes

. This role curates and prioritizes communication from functional business partners to

establish

a singular brand voice across all channels. Highly detail-oriented, organized, and strategic, the Manager ensures that all messaging is consistent and impactful. Superior written and verbal communication skills are essential, enabling clear and effective articulation of information to store teams and field leadership.

Principal Accountabilities

Lead the strategy, development and implementation of all store and field leader communication programs and initiatives, partnering with the Store Support Team and business partners throughout the organization to determine optimal timing, format and delivery of information.

Compose messaging for daily, weekly and monthly communications; proofread and edit submissions from business partners to ensure conciseness, clarity and consistent brand voice, and conduct further research of content as needed to maximize understanding and adoption.

Work with functional partners to manage daily communication of promotional events and activities, including updates of posted details and maintenance of planning calendars.

Manage stores’ intranet with the goal of maximizing engagement and optimizing user experience through intuitive placement of content, engaging design and navigation, and diligent maintenance of documents and links.

Maintain strong quality assurance and high level of accuracy across all communication deliverables and channels.

Continually evaluate communication methods and vehicles and recommend solutions for refining, streamlining, and automating delivery of communication to the field.

Function as an advocate for stores

in meetings and interactions with business partners

to ensure

store teams’

priorities are considered

and their

ability to focus on

business

is protected

.

Research and understand key business

needs and

challenges

to inform decisions around

content,

timing

and delivery of communication

.

Leverage

all sources of store

and field

feedback

, including

roundtables,

surveys

and discussion boards,

to

identify

global trends

and

issues and

assess

needs for further communication or education.

Internal and External Relationships

Internal

Store Operations & Systems

Visual

Merchandising

Marketing

Company Planning

Inventory Planning

Human Resources

Loss Prevention

Finance

Senior Leadership

External

Functional business partners at all KnitWell Group brands

Vendors and service providers

Education/Experience/Knowledge

Bachelor’s degree

8+ years of experience in a

fast-paced

retail

or hospitality

environment with exposure to both communications and operations

Proven success designing and executing

successful

communications strategies and campaigns

Exceptional

writing

,

proofreading

and editing

skills

; a

bility to

write compelling content and edit

content from multiple sources to

convey

a singular brand voice

Operational mindset

with

e

xcellent organizational and planning skills

and

a

bility to

think analytically and strategicall

y

Excellent project management

and time management

skills

with

a

bility to

manage multiple

projects

concurrently and

adapt to changing priorities

Strong interpersonal

skills

;

ability to foster and

maintain

positive and collaborative working relationships

with partners at all levels throughout the organization

Proficiency

with all Microsoft Office applications including Outlook and Teams; experience with Adobe InDesign

preferred

Functional knowledge of, interest in, and adaptability to

emerging

office and communication technologies

The above statements are intended to describe the general nature and level of work

being performed by people assigned to this job. They are not intended to be an exhaustive list

of all responsibilities, duties and skills

required of

personnel assigned to this job .

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