Penn Foster
Account Executive, Influencer and Social Media
Penn Foster, Denver, Colorado, United States, 80285
TURNER, a full-service public relations and digital communications agency specializing in travel, outdoor, wellness, lifestyle, and spirits brands, is seeking an
Account Executive, Influencer/Social Media . Candidates should have a minimum of 4 years of influencer program and social media experience with demonstrated results.The
Account Executive, Influencer/Social Media
is responsible for developing and managing social and digital media marketing programs/campaigns for clients, providing insight, strategy and counsel to clients and colleagues, managing programs/campaigns to ensure agency profitability, and supervising team members. Our ideal candidate is based in New York, Denver, or Chicago. We currently work from our offices on a hybrid schedule, two days per week in office.Responsibilities:Work in a team to create and implement effective social media and influencer campaigns for clientsShape the day-to-day strategy to ensure big picture goals of each client are being metSupport the client relationship and stay on top of daily tasks/communicationServe as the project manager on core client deliverables, making sure those deliverables are on time and managing up and down as necessary to get the work doneHarness storytelling to leverage influencers to connect to client objectivesManage social paid campaigns and track to KPIsCreate and maintain social media monitoring lists and perform target audience research and analysisManage team for com management, ensuring channels are running smoothly and questions/comments are answeredWork closely with PR managers to ensure clients content is brought through social and influencers have thorough understanding of PR narrativesResearch and identify how to leverage new tools and technology to advance client goalsIdentify strategies and content to ensure clients are able to leverage successfully what's happening in real time on social mediaProficiency with social media or influencer management tools (e.g. Falcon, CreatorIQ, Sprinklr) and social listening/analytics platforms (Brandwatch)Help develop and lead sections of social media training for clientsReview and/or create agendas, notes, calendars, and reports for clients, tracking to KPIs/deliverablesQualifications/Requirements:4+ years of experience managing social media programsAbility to interpret social media metrics and translate them into key takeawaysUnderstanding of social media creative best practices across multiple platforms (including Facebook, Pinterest, Twitter, TikTok, YouTube and Instagram)Knowledge of how best to engage stakeholders and influencers on social mediaAbility to prioritize your time across projects that have varying complexity and competing deadlinesSuccess delegating up and down to ensure top-notch work productsDemonstrated ability to craft meeting agendas to move projects forward.Ability to set goals and drive toward them - never missing deadlines and always producing high-quality workAgency experience preferred
#J-18808-Ljbffr
Account Executive, Influencer/Social Media . Candidates should have a minimum of 4 years of influencer program and social media experience with demonstrated results.The
Account Executive, Influencer/Social Media
is responsible for developing and managing social and digital media marketing programs/campaigns for clients, providing insight, strategy and counsel to clients and colleagues, managing programs/campaigns to ensure agency profitability, and supervising team members. Our ideal candidate is based in New York, Denver, or Chicago. We currently work from our offices on a hybrid schedule, two days per week in office.Responsibilities:Work in a team to create and implement effective social media and influencer campaigns for clientsShape the day-to-day strategy to ensure big picture goals of each client are being metSupport the client relationship and stay on top of daily tasks/communicationServe as the project manager on core client deliverables, making sure those deliverables are on time and managing up and down as necessary to get the work doneHarness storytelling to leverage influencers to connect to client objectivesManage social paid campaigns and track to KPIsCreate and maintain social media monitoring lists and perform target audience research and analysisManage team for com management, ensuring channels are running smoothly and questions/comments are answeredWork closely with PR managers to ensure clients content is brought through social and influencers have thorough understanding of PR narrativesResearch and identify how to leverage new tools and technology to advance client goalsIdentify strategies and content to ensure clients are able to leverage successfully what's happening in real time on social mediaProficiency with social media or influencer management tools (e.g. Falcon, CreatorIQ, Sprinklr) and social listening/analytics platforms (Brandwatch)Help develop and lead sections of social media training for clientsReview and/or create agendas, notes, calendars, and reports for clients, tracking to KPIs/deliverablesQualifications/Requirements:4+ years of experience managing social media programsAbility to interpret social media metrics and translate them into key takeawaysUnderstanding of social media creative best practices across multiple platforms (including Facebook, Pinterest, Twitter, TikTok, YouTube and Instagram)Knowledge of how best to engage stakeholders and influencers on social mediaAbility to prioritize your time across projects that have varying complexity and competing deadlinesSuccess delegating up and down to ensure top-notch work productsDemonstrated ability to craft meeting agendas to move projects forward.Ability to set goals and drive toward them - never missing deadlines and always producing high-quality workAgency experience preferred
#J-18808-Ljbffr