Better Together
VP of Marketing and Communications
Better Together, Orlando, Florida, us, 32885
Would it excite you to get a chance to be part of Jeff Bezos’ leadership team at Amazon or Reed Hastings’ team at Netflix in the very early days, when their growth was starting to skyrocket, and they had to build a plane while flying it? It’s no overstatement to say that’s the opportunity presented here. Better Together is one of the fastest growing nonprofits in America and will quickly be in the top 5% in both revenue and impact.Just like it was at Amazon and Netflix, that kind of growth is exciting, challenging, messy and incredibly rewarding. But it’s not for everyone. This is a unique opportunity for someone who will thrive in a highly entrepreneurial environment where each day is different, the CEO has no lack of great ideas, flexibility is as necessary as oxygen, and yet where the details must be right.The VP of Marketing and Communications will need to build systems that don’t exist and create unique marketing tools and messaging that will create more engagement and quick growth with integrity, accuracy, and transparency.But along with the talent to do these well, you need to love the mission of Better Together. Helping keep families intact and connecting people with life-changing jobs is not simple. It’s messy. Love, empathy, and patience are a necessity. You’ll need to understand the front lines in order to build the supply lines.This is not just a job. It’s a calling. For the right person, it could be the chance of a lifetime.CULTURE AND FIT
The people who consistently succeed at Better Together are those whose actions and behavior reflect our five core values. If you adhere to these values and answer “yes” to each of these questions, you may be a fit.Owner’s Mindset:
You are invested in the outcomes of our mission.
Are you a self-starter who is able to take initiative in order to complete a task?Do you often seek opportunities for professional growth?
Choosing Gratitude:
There are many things in life that can make us upset. Every day we have a choice to either be negative or give thanks.
Do you often go out of your way to help others?Have you written a thank-you card in the last 30 days?Are you a positive person who is more focused on opportunities instead of obstacles?
Love Others:
We aim to love others like Christ loves us. Our hope is that our lives would be filled and overflowing with love, so that we can make a difference in this world.
Do people often say you are a good listener?Do you make decisions based on what’s best for others over yourself?Do you often find yourself looking for ways to make others feel empowered, important and appreciated?
Partnership-Oriented:
Internal and external relationships are not transactional. That starts with our team members and the perspective that we need the rest of the team to succeed in order to win personally.
Are you comfortable creating your own structure for work, such as setting work hours, your own priorities, and creating clarity and a work plan from a broad goal?Do you tend to be the one who initiates conversations with colleagues, rather than waiting for them to come to you?
The Sky is the Limit:
We have a big vision at Better Together. No one on our team is counting hours or widgets. We are here to get results, and sometimes that will require going the extra mile or doing a job that isn’t technically ours.
Do you often set yourself audacious goals?Do you wholeheartedly agree with our principles, which include that people’s lives are made better through work and that we can and will end the foster care crisis?
The vast majority of those who don’t get hired (or don’t last) at Better Together lack a fit with these values. Be prepared to have very candid conversations about them in our interview process.ROLES AND RESPONSIBILITIES
The VP of Marketing and Communications will have three primary roles, broken down into key responsibilities. They are:Leads marketing strategy, planning and project management of marketing activities across organizational objectives and for cross-functional initiatives to accomplish the strategic priorities, mission and vision of the organizationIdentify key performance indicators (KPIs) and develop/advance goals for the organization’s marketing efforts as well as specific campaigns to ensure efforts reach, move and/or grow target audiencesOversee all Better Together marketing plans and projects to ensure quality, brand consistency and effectivenessPartner with other departments to identify needs and develop solutions for marketing workflows and process standards for product/campaign development.Oversee integrated marketing communication to all stakeholders, including marketing plans, process updates and changes ensuring understanding and support across the organization.Creative Vision
Generate innovative ideas to increase web traffic and ensure web best practices are met by leveraging staff training and other resources to improve search engine marketingDevelop and deploy creative and persuasive marketing and advertising campaigns that drive brand awareness, audience engagement and acquisition. The role is responsible for audience development and growth across digital platforms.Advise on creative needs and identify new opportunities for product development and distribution to reach and persuade Better Together target audiencesOversee and contribute to the branding, messaging and testing that informs market collateral and contentManagement
Oversee the staff responsible for the management, integration and smooth operation of Better Together digital platforms including website, social media accounts, and email marketing channelsOversee staff and vendors responsible for the organization’s social media accounts and paid media strategiesOversee staff and vendors responsible for development, security and day-to-day management of the Better Together websiteOversee and advise on the collection and data quality related to marketing KPIs used for tracking and reporting purposesREQUIREMENTS
Bachelor’s degree, preferably in marketing, communications or related fieldMinimum 7+ years’ experience in marketing with demonstrated successMinimum 3+ years’ supervisory experience, including management experience with creative teamsSolid track record of successfully leading projects from initiation to completion on time, on budget and that achieves resultsMust live in Florida or be comfortable traveling to Florida monthlyTechnological requirements: Google Workspace, Basecamp, WordPress, Zapier, Salesforce and QuickBooksMatch Better Together’s core values (described above)TIMING, LOCATION AND COMPENSATION
Better Together seeks to fill this position as soon as possible. The organization’s headquarters are in Naples, Florida, but nearly all the Better Together staff work remotely. Better Together has built a highly successful remote work culture over the past decade with systems and structures designed for clarity, flexibility, and great communication. Key elements of the environment include:Weekly team meetings with clear accountability and the opportunity to solve issues as a team.Quarterly in-person team meetings at which you’ll build deeper relationships, set clear goals aligned with the Better Together vision, and brainstorm how to seize new opportunitiesAn intensive 90-day orientation to familiarize you with the Better Together team, our policies, and how we operateHome office setup, including equipment and communication tools you need to hit the ground runningBetter Together offers a competitive salary and benefits package, which includes a health benefit and generous paid leave plan. Please email a cover letter and resume to Hiring@bettertogetherus.org .Our team is dedicated to helping people help themselves. We empower them to find employment and provide a loving, safe and supportive foundation for their children.Tel: 239.470.2733info@bettertogetherus.orgWhich program(s) interests your church?
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Better FamiliesBetter Jobs
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Better FamiliesBetter Jobs
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Refer a FamilyReferral Agency
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Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseUnemployedWeekend RespiteOther (Explain)
Other (Explain)Does the parent have an open case with the Department of Children and Families?
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*How Urgent?
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*Contact Name
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First
LastContact Email
*Contact Phone
*Parent Name
*
First
LastHidden
Parent Name(s)Parent EmailParent Phone
*Parent's County of Residence
*Hidden
StateHidden
Parent's County of ResidenceHidden
How many children?How many children?
*Type of Referral
*Primary Reason for Referral
*Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseUnemployedWeekend RespiteOther (Explain)
Other (Explain)Does the parent have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneTell us about the family and their needs:
*How Urgent?
*CAPTCHAComments
This field is for validation purposes and should be left unchanged.60344Name
*
First
LastEmail
*Phone
*County of Residence
*Hidden
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StateHidden
Hidden
County of ResidenceHow many children?
*Primary Reason for Referral
*Other (Explain)Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationJob CoachingMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseWeekend RespiteOther (Explain)
Do you have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneHow Urgent?
*How did you hear about us?
*Other (Explain)
*Name of Organization
*Name
This field is for validation purposes and should be left unchanged.Name
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*County of Residence
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*Primary Reason for Referral
*Other (Explain)Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationJob CoachingMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseWeekend RespiteOther (Explain)
Do you have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneHow Urgent?
*How did you hear about us?
*Other (Explain)
*Name of Organization
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This field is for validation purposes and should be left unchanged.85136Reserve Your Spot as an Employer
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(Required)HiddenThere is no fee to participate in our Fort Myers Second Chance Job Fair; however, if you'd like to make a donation to help sustain the ministry, it is greatly appreciated!Upload Logo
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There is no fee to participate in our Fort Myers Second Chance Job Fair; however, if you'd like to make a donation to help sustain the ministry, it is greatly appreciated!
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(Required)Are you a second chance employer?
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Thank you for investing in the mission of Better Together!
We are Participating in Give4Marion, and Need Your Support!
Join us for a 33-hour campaign dedicated to raising money and awareness for nonprofit organizations doing good in Marion County.
We are Participating in Give4Marion, and Need Your Support!
Join us for a 33-hour campaign dedicated to raising money and awareness for nonprofit organizations doing good in Marion County.
Fundraising kicks off today and ends at 7 p.m. tomorrow.Which program(s) interests your church?
*
Better FamiliesBetter Jobs
Church Name
*Address
*
Street Address
Address Line 2
City
State
ZIP CodeCounty
*Point of Contact Name
*
First
LastPoint of Contact Email
*Point of Contact Phone
*How did you find out about Better Together?
*(Optional) Leave a message for our team:
#J-18808-Ljbffr
The people who consistently succeed at Better Together are those whose actions and behavior reflect our five core values. If you adhere to these values and answer “yes” to each of these questions, you may be a fit.Owner’s Mindset:
You are invested in the outcomes of our mission.
Are you a self-starter who is able to take initiative in order to complete a task?Do you often seek opportunities for professional growth?
Choosing Gratitude:
There are many things in life that can make us upset. Every day we have a choice to either be negative or give thanks.
Do you often go out of your way to help others?Have you written a thank-you card in the last 30 days?Are you a positive person who is more focused on opportunities instead of obstacles?
Love Others:
We aim to love others like Christ loves us. Our hope is that our lives would be filled and overflowing with love, so that we can make a difference in this world.
Do people often say you are a good listener?Do you make decisions based on what’s best for others over yourself?Do you often find yourself looking for ways to make others feel empowered, important and appreciated?
Partnership-Oriented:
Internal and external relationships are not transactional. That starts with our team members and the perspective that we need the rest of the team to succeed in order to win personally.
Are you comfortable creating your own structure for work, such as setting work hours, your own priorities, and creating clarity and a work plan from a broad goal?Do you tend to be the one who initiates conversations with colleagues, rather than waiting for them to come to you?
The Sky is the Limit:
We have a big vision at Better Together. No one on our team is counting hours or widgets. We are here to get results, and sometimes that will require going the extra mile or doing a job that isn’t technically ours.
Do you often set yourself audacious goals?Do you wholeheartedly agree with our principles, which include that people’s lives are made better through work and that we can and will end the foster care crisis?
The vast majority of those who don’t get hired (or don’t last) at Better Together lack a fit with these values. Be prepared to have very candid conversations about them in our interview process.ROLES AND RESPONSIBILITIES
The VP of Marketing and Communications will have three primary roles, broken down into key responsibilities. They are:Leads marketing strategy, planning and project management of marketing activities across organizational objectives and for cross-functional initiatives to accomplish the strategic priorities, mission and vision of the organizationIdentify key performance indicators (KPIs) and develop/advance goals for the organization’s marketing efforts as well as specific campaigns to ensure efforts reach, move and/or grow target audiencesOversee all Better Together marketing plans and projects to ensure quality, brand consistency and effectivenessPartner with other departments to identify needs and develop solutions for marketing workflows and process standards for product/campaign development.Oversee integrated marketing communication to all stakeholders, including marketing plans, process updates and changes ensuring understanding and support across the organization.Creative Vision
Generate innovative ideas to increase web traffic and ensure web best practices are met by leveraging staff training and other resources to improve search engine marketingDevelop and deploy creative and persuasive marketing and advertising campaigns that drive brand awareness, audience engagement and acquisition. The role is responsible for audience development and growth across digital platforms.Advise on creative needs and identify new opportunities for product development and distribution to reach and persuade Better Together target audiencesOversee and contribute to the branding, messaging and testing that informs market collateral and contentManagement
Oversee the staff responsible for the management, integration and smooth operation of Better Together digital platforms including website, social media accounts, and email marketing channelsOversee staff and vendors responsible for the organization’s social media accounts and paid media strategiesOversee staff and vendors responsible for development, security and day-to-day management of the Better Together websiteOversee and advise on the collection and data quality related to marketing KPIs used for tracking and reporting purposesREQUIREMENTS
Bachelor’s degree, preferably in marketing, communications or related fieldMinimum 7+ years’ experience in marketing with demonstrated successMinimum 3+ years’ supervisory experience, including management experience with creative teamsSolid track record of successfully leading projects from initiation to completion on time, on budget and that achieves resultsMust live in Florida or be comfortable traveling to Florida monthlyTechnological requirements: Google Workspace, Basecamp, WordPress, Zapier, Salesforce and QuickBooksMatch Better Together’s core values (described above)TIMING, LOCATION AND COMPENSATION
Better Together seeks to fill this position as soon as possible. The organization’s headquarters are in Naples, Florida, but nearly all the Better Together staff work remotely. Better Together has built a highly successful remote work culture over the past decade with systems and structures designed for clarity, flexibility, and great communication. Key elements of the environment include:Weekly team meetings with clear accountability and the opportunity to solve issues as a team.Quarterly in-person team meetings at which you’ll build deeper relationships, set clear goals aligned with the Better Together vision, and brainstorm how to seize new opportunitiesAn intensive 90-day orientation to familiarize you with the Better Together team, our policies, and how we operateHome office setup, including equipment and communication tools you need to hit the ground runningBetter Together offers a competitive salary and benefits package, which includes a health benefit and generous paid leave plan. Please email a cover letter and resume to Hiring@bettertogetherus.org .Our team is dedicated to helping people help themselves. We empower them to find employment and provide a loving, safe and supportive foundation for their children.Tel: 239.470.2733info@bettertogetherus.orgWhich program(s) interests your church?
*
Better FamiliesBetter Jobs
Church Name
*Address
*
Street Address
Address Line 2
City
State
ZIP CodeCounty
*Point of Contact Name
*
First
LastPoint of Contact Email
*Point of Contact Phone
*How did you find out about Better Together?
*(Optional) Leave a message for our team:CAPTCHAWhich program(s) interests your church?
*
Better FamiliesBetter Jobs
Church Name
*Address
*
Street Address
Address Line 2
City
State
ZIP CodeCounty
*Point of Contact Name
*
First
LastPoint of Contact Email
*Point of Contact Phone
*How did you find out about Better Together?
*(Optional) Leave a message for our team:CAPTCHA90129
Refer a FamilyReferral Agency
*Contact Name
*
First
LastContact Email
*Contact Phone
*Parent Name
*
First
LastHiddenHidden
Parent Name(s)Parent EmailParent Phone
*Parent's County of Residence
*Hidden
Hidden
StateHidden
Hidden
Parent's County of ResidenceHidden
Hidden
How many children?How many children?
*Type of Referral
*Primary Reason for Referral
*Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseUnemployedWeekend RespiteOther (Explain)
Other (Explain)Does the parent have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneTell us about the family and their needs:
*How Urgent?
*CAPTCHAComments
This field is for validation purposes and should be left unchanged.Referral Agency
*Contact Name
*
First
LastContact Email
*Contact Phone
*Parent Name
*
First
LastHidden
Parent Name(s)Parent EmailParent Phone
*Parent's County of Residence
*Hidden
StateHidden
Parent's County of ResidenceHidden
How many children?How many children?
*Type of Referral
*Primary Reason for Referral
*Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseUnemployedWeekend RespiteOther (Explain)
Other (Explain)Does the parent have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneTell us about the family and their needs:
*How Urgent?
*CAPTCHAComments
This field is for validation purposes and should be left unchanged.60344Name
*
First
LastEmail
*Phone
*County of Residence
*Hidden
Hidden
StateHidden
Hidden
County of ResidenceHow many children?
*Primary Reason for Referral
*Other (Explain)Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationJob CoachingMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseWeekend RespiteOther (Explain)
Do you have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneHow Urgent?
*How did you hear about us?
*Other (Explain)
*Name of Organization
*Name
This field is for validation purposes and should be left unchanged.Name
*
First
LastEmail
*Phone
*County of Residence
*Hidden
StateHidden
County of ResidenceHow many children?
*Primary Reason for Referral
*Other (Explain)Additional Reasons for Referral:
Childcare while giving birthDomestic ViolenceHomelessnessIncarcerationJob CoachingMedical EmergencyMental HealthMentoringParent UnavailableSubstance AbuseWeekend RespiteOther (Explain)
Do you have an open case with the Department of Children and Families?
*Child Protective Investigator Name
First
LastChild Protective Investigator PhoneHow Urgent?
*How did you hear about us?
*Other (Explain)
*Name of Organization
*Name
This field is for validation purposes and should be left unchanged.85136Reserve Your Spot as an Employer
Company Name
(Required)Company Website
(Required)Are you a second chance employer?
(Required)An employer who is open to hiring individuals who have employment barriers such as incarceration.YesNoCase by casePoint of Contact
(Required)First
LastPOC Title/Position
(Required)Phone
(Required)Email
(Required)County
(Required)
If you are registering for a job fair outside of the state of Florida, please select "Other"Location
(Required)HiddenThere is no fee to participate in our Fort Myers Second Chance Job Fair; however, if you'd like to make a donation to help sustain the ministry, it is greatly appreciated!Upload Logo
(Required)
Max. file size: 50 MB.How did you hear about the job fair?
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Cardholder NameCouponTotalBy clicking Submit, you acknowledge that you have read and agree to our Privacy Policy .Company Name
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Are you a second chance employer?
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An employer who is open to hiring individuals who have employment barriers such as incarceration.
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First
Last
POC Title/Position
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Phone
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(Required)
County
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If you are registering for a job fair outside of the state of Florida, please select "Other"
Location
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Donation
There is no fee to participate in our Fort Myers Second Chance Job Fair; however, if you'd like to make a donation to help sustain the ministry, it is greatly appreciated!
$50 Donation
$75 Donation
$100 Donation
Upload Logo
(Required)
Max. file size: 50 MB.
How did you hear about the job fair?
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By clicking Submit, you acknowledge that you have read and agree to our Privacy Policy .84306Partnering as an Employer
Company Name
(Required)Company Website
(Required)Point of Contact
(Required)
First
LastPosition/Title
(Required)Phone
(Required)Email
(Required)County
(Required)Are you a second chance employer?
(Required)
Second chance means you are able to offer employment to individuals who have employment barriers such as previous incarceration or blemishes on their records
YesNoCase by Case
Areas/Regions in which you hire
(Required)We know this can vary, but please list general positions you hire for
How did you hear about our job fairs?
(Required)Interested in Sponsorship Opportunities?
Interested in Sponsorship Opportunities?Company Name
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(Required)
First
LastPosition/Title
(Required)Phone
(Required)Email
(Required)County
(Required)Are you a second chance employer?
(Required)
Second chance means you are able to offer employment to individuals who have employment barriers such as previous incarceration or blemishes on their records
YesNoCase by Case
Areas/Regions in which you hire
(Required)Available positions
(Required)
We know this can vary, but please list general positions you hire forHow did you hear about our job fairs?
(Required)Interested in Sponsorship Opportunities?
Interested in Sponsorship Opportunities?53635Corporate Giving
Thank you for investing in the mission of Better Together!
We are Participating in Give4Marion, and Need Your Support!
Join us for a 33-hour campaign dedicated to raising money and awareness for nonprofit organizations doing good in Marion County.
We are Participating in Give4Marion, and Need Your Support!
Join us for a 33-hour campaign dedicated to raising money and awareness for nonprofit organizations doing good in Marion County.
Fundraising kicks off today and ends at 7 p.m. tomorrow.Which program(s) interests your church?
*
Better FamiliesBetter Jobs
Church Name
*Address
*
Street Address
Address Line 2
City
State
ZIP CodeCounty
*Point of Contact Name
*
First
LastPoint of Contact Email
*Point of Contact Phone
*How did you find out about Better Together?
*(Optional) Leave a message for our team:
#J-18808-Ljbffr