Direct Agents
Creative Strategist
Direct Agents, New York, New York, us, 10261
Are you a creative powerhouse with a knack for strategy and a passion for growth? Direct Agents is looking for a dynamic and fearless Creative Strategist to join our vibrant team of design-centric and entrepreneurial minds.We're seeking someone who thrives on experimentation, adapts swiftly, and is eager to make a significant impact as a strategic partner.WHO WE AREDirect Agents is an independent, growth marketing consultancy at the intersection of technology and human ingenuityCLIENTS WE'VE WORKED WITH INCLUDEMarvel, Wacoal, Belkin, NBA, CW, RBC, Bazooka Brands and moreWHAT SETS UP APARTFast Tracked Professional Growth2x speed for individual learning and career developmentMinority Owned and DiverseWe are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.WHY DIRECT AGENTSWe believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities you'll have to thrive as a thought leader include:Access to Cutting-Edge Practices:
Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and AmazonBest-in-Class Tech Stack:
Work with top-tier tools like Segment, mPartical, PowerBI, Tableau, Microsoft Azure, Google Big Query, Python, Google Workspace, Slack, ClickUp, Zoom and more ensuring you have the resources you need to excel in your roleInnovative Solutions:
Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovationFuture Forward AI:
Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI ChatbotsPersonalized Career Development:
Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your successContinuous Learning Opportunities:
Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and managementStrategic Problem Solving:
Contribute to strategic roundtable discussions where your ideas and insights can directly impact the agency's approach to challenges and opportunitiesInclusive Marketing Initiatives:
Be a part of our marketing initiatives shaping our POV content, videos, and company social platforms to showcase your expertiseTHE ROLECreative Strategy:Dream up, develop, and launch innovative marketing strategies that align with our clients' business goals.Amplify brand awareness, engagement, and conversions through irresistible content and genuine partnerships.Campaign Execution:Lead the creative department's daily operations and manage the end-to-end execution of exciting campaigns.Ensure smooth project management, timely delivery, and clear measurement of key performance indicators (KPIs).New Business Development:Team up with sales and business development to create winning pitches and proposals.Shine in client presentations and RFP responses, showcasing your creative and influencer marketing expertise.Cross-Functional Collaboration:Collaborate seamlessly with internal teams to produce high performing creative and help grow our client relationships.DESIRED BACKGROUND3+ years of rocking the creative services world, including creative strategy.Deep understanding of creative performance, platform trends, and vertical expertise in performance and growth marketing.Proven experience in managing creative services and design teams, with a focus on social asset design, short form video, copywriting, and website design.A track record of success in creative sales, including developing and executing sales strategies and upselling for creative services.Exceptional written and verbal communication skills with the knack to craft unique and compelling messaging.Experience with project management software and understanding of creative tools including emerging areas in generative AI and opportunities for efficiency.Ability to drive big picture business goals and achieve measurable business outcomes with high attention to detail and efficiency.Self-motivated, initiative-driven, and adaptable to changing priorities.Experience in influencer marketing and managing user-generated content (UGC) is a plus but not required.OUR AWARD WINNING PEOPLE FIRST CULTURE7x Winner of Crain's Best Places to Work
(2018 - present)Most Dedicated to Employee Growth
finalist in Digiday's Work Life AwardsThis role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.ESSENTIALS AND PERKSA competitive salary of $85,000 - $95,000, depending on experience, with annual compensation reviews based on performanceBi-annual bonus pay based on company and individual performanceRegular performance reviews and growth path check-ins throughout onboarding and quarterly after thatHealth, dental, vision, and mental health benefits including access to providers like:One Medical, Talkspace, KindBody, and Health AdvocatePaid Time Off, Birthdays, Volunteering TimePTO: 15 - 24 days/year depending on seniority and tenureSick/Safe Leave: 7 days/yearYour birthday is a day off!Paid Parental Leave: up to 12 weeks depending on seniority and tenureSummer Fridays: Half day schedule from Memorial Day through Labor DayA new MacBook Pro laptop for ease of work in office or remotelyA newly built and sun drenched penthouse office with incredible views over FlatironOur Acceleration Hub' is our new NYC HQ located on 5th Ave in the heart of the Flatiron DistrictEach team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)Access to commuter benefits and annual memberships to CitibikeHappy Hours and our premier annual events including Field Day' and our annual themed Holiday party extravaganzaDog friendly office!An inspiring atmosphere with supportive colleagues and innovative projectsFuture career development opportunities with internal and external opportunities for professional growth and networkingEpic regular team building and celebrationsAn unwavering belief that we can build, create and grow together!If you're looking for a new role with space to directly influence the business and company culture, apply today!COME AS YOU AREWe think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn't make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you're smart and good at what you do, come as you are.We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.
Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and AmazonBest-in-Class Tech Stack:
Work with top-tier tools like Segment, mPartical, PowerBI, Tableau, Microsoft Azure, Google Big Query, Python, Google Workspace, Slack, ClickUp, Zoom and more ensuring you have the resources you need to excel in your roleInnovative Solutions:
Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovationFuture Forward AI:
Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI ChatbotsPersonalized Career Development:
Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your successContinuous Learning Opportunities:
Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and managementStrategic Problem Solving:
Contribute to strategic roundtable discussions where your ideas and insights can directly impact the agency's approach to challenges and opportunitiesInclusive Marketing Initiatives:
Be a part of our marketing initiatives shaping our POV content, videos, and company social platforms to showcase your expertiseTHE ROLECreative Strategy:Dream up, develop, and launch innovative marketing strategies that align with our clients' business goals.Amplify brand awareness, engagement, and conversions through irresistible content and genuine partnerships.Campaign Execution:Lead the creative department's daily operations and manage the end-to-end execution of exciting campaigns.Ensure smooth project management, timely delivery, and clear measurement of key performance indicators (KPIs).New Business Development:Team up with sales and business development to create winning pitches and proposals.Shine in client presentations and RFP responses, showcasing your creative and influencer marketing expertise.Cross-Functional Collaboration:Collaborate seamlessly with internal teams to produce high performing creative and help grow our client relationships.DESIRED BACKGROUND3+ years of rocking the creative services world, including creative strategy.Deep understanding of creative performance, platform trends, and vertical expertise in performance and growth marketing.Proven experience in managing creative services and design teams, with a focus on social asset design, short form video, copywriting, and website design.A track record of success in creative sales, including developing and executing sales strategies and upselling for creative services.Exceptional written and verbal communication skills with the knack to craft unique and compelling messaging.Experience with project management software and understanding of creative tools including emerging areas in generative AI and opportunities for efficiency.Ability to drive big picture business goals and achieve measurable business outcomes with high attention to detail and efficiency.Self-motivated, initiative-driven, and adaptable to changing priorities.Experience in influencer marketing and managing user-generated content (UGC) is a plus but not required.OUR AWARD WINNING PEOPLE FIRST CULTURE7x Winner of Crain's Best Places to Work
(2018 - present)Most Dedicated to Employee Growth
finalist in Digiday's Work Life AwardsThis role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.ESSENTIALS AND PERKSA competitive salary of $85,000 - $95,000, depending on experience, with annual compensation reviews based on performanceBi-annual bonus pay based on company and individual performanceRegular performance reviews and growth path check-ins throughout onboarding and quarterly after thatHealth, dental, vision, and mental health benefits including access to providers like:One Medical, Talkspace, KindBody, and Health AdvocatePaid Time Off, Birthdays, Volunteering TimePTO: 15 - 24 days/year depending on seniority and tenureSick/Safe Leave: 7 days/yearYour birthday is a day off!Paid Parental Leave: up to 12 weeks depending on seniority and tenureSummer Fridays: Half day schedule from Memorial Day through Labor DayA new MacBook Pro laptop for ease of work in office or remotelyA newly built and sun drenched penthouse office with incredible views over FlatironOur Acceleration Hub' is our new NYC HQ located on 5th Ave in the heart of the Flatiron DistrictEach team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)Access to commuter benefits and annual memberships to CitibikeHappy Hours and our premier annual events including Field Day' and our annual themed Holiday party extravaganzaDog friendly office!An inspiring atmosphere with supportive colleagues and innovative projectsFuture career development opportunities with internal and external opportunities for professional growth and networkingEpic regular team building and celebrationsAn unwavering belief that we can build, create and grow together!If you're looking for a new role with space to directly influence the business and company culture, apply today!COME AS YOU AREWe think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn't make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you're smart and good at what you do, come as you are.We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.