Libbey
Sr. Category Marketing Manager
Libbey, Toledo, Ohio, United States, 43614
Monday, August 12, 2024At Libbey, we are
MAKERS . No matter what you do at Libbey, you contribute to the making of the finest glass and tabletop products in the world. At Libbey, your valuable impact makes a difference and together we live our legacy while shaping our future to win as one!LIBBEY: For Makers, By Makers. Since 1818!OVERVIEW
The
Sr. Category Marketing Manager
is a core business driver and change agent for solutions, process improvements, and plans for growth. This role proactively manages marketing strategy and business fundamentals for all Libbey categories (full tabletop). This role is the category business owner who leads and sets the category strategy, proactively manages revenue and margin, and strives for data-driven solutions for growth.Libbey’s category marketing team is enthusiastic about solving hard problems. We drive the business with passion, delivering solutions to change the status quo. We challenge competitors, bureaucracy, obstacles, and even our own assumptions. We are swift and decisive, believing the data, seeking out and listening to intuition, but also finding the truth to the matter. We are insurgents, never satisfied, averse to complexity, suspicious of habits, and open to risk. We constantly learn. We focus on the mission and deliver with urgency and speed. We trust each other, surface issues openly, and solve problems collaboratively.
RESPONSIBILITIES
Lead & Manage the Category Marketing Team:
Actively develop the team to deliver impactLead, influence, and empower the organization to fulfill our purpose (living our legacy, shaping our future, and winning as one)Cultivate a diverse and inclusive culture where associates can thrive, make us better, and fuel ideas/innovations to ensure our long-term successBase Business Strategy & Planning:
Own, develop, and execute an end-to-end vision and strategy/plan to grow revenue and margin, aligning with overall business objectives and market trendsDevelop and manage category strategy, annual operating plan, and strategic long-range plan for the core businessStay connected with industry, customer, and consumer trendsProactively develop insightful analysis on critical business issuesManage ongoing product lifecycle analysis, including process for slow-moving inventoryLead and improve the SKU rationalization processMonthly Sales Performance Management, Analytics, and Action Plans:
Family and product management and proactive planning with the cross-functional team on solutions and action plansProvide input for monthly operating reviewsLead Quarterly Category Reviews:
Deliver an understanding of progress, market changes, drivers, and opportunities to address/expandFocus the business on the critical, few things to fix or to share, which impact our overall business resultsCommercialization & Go to Market Success:
Develop the approach for launches in the market, with an emphasis on continuous improvementPost-product launch evaluationCreate, evaluate, and learn predictive approaches that allow us to better commercialize each launchREQUIREMENTS & QUALIFICATIONS
Bachelor’s degree in business administration, marketing, finance (RGM or OBPPC), engineering, or a related field; MBA preferred10+ years of experience in successfully driving strategies, plans, programs, and operations to drive revenue growth – category marketing experience is requiredExperience in managing teams/direct reportsRetail, food service, and B2B experienceAbility to manage budgets, measure marketing activity effectiveness and efficiency to ensure delivering on corporate profitability goalsProduct or category management experience in a matrix organization preferredExperience managing cross-functional initiatives and working effectively with cross-functional teamsPricing strategy and analysis knowledgeStrong communication and analytical skillsDemonstrated ability to apply strategic thinking to business situationsAbility to understand and synthesize financial, analytical, and insight research to create actionable insightsExperience with process, continuous improvement, Agile process, and/or Lean thinkingTabletop experience (glassware, dinnerware, flatware, serveware) preferredProven history of success in working independently, meeting project objectives/deadlines, and managing multiple tasks simultaneouslyQUALITIES:
Change Agent:
Improve the organization's ability to achieve a higher degree of outputCreate structure and processes where there is noneChallenge the status quo and create a path forward for change and improvementCreate a vision and rally others to achieve the visionFlexible, creative, and able to adapt to changing situations; communicate clearly and regularly, share knowledge and skillsWork well with a cross-functional team; find shared solutions and bring the team alongDirect but not forceful communicatorFlexible and Creative:
Embrace change, welcome new ideas, and work with a variety of peopleAbility to look beyond the obviousREPORTING RELATIONSHIPS:
This position will report to the Sr. Director of Category Marketing and Product InnovationThis position will manage 2-6 professional associates – located in the United States and/or MexicoTRAVEL REQUIREMENTS:
This position requires up to 15% of travel, domestic and internationalLibbey is an Equal Employment Opportunity (“EEO”) Employer. We are committed to an inclusive workplace, free of harassment and discrimination.
#J-18808-Ljbffr
MAKERS . No matter what you do at Libbey, you contribute to the making of the finest glass and tabletop products in the world. At Libbey, your valuable impact makes a difference and together we live our legacy while shaping our future to win as one!LIBBEY: For Makers, By Makers. Since 1818!OVERVIEW
The
Sr. Category Marketing Manager
is a core business driver and change agent for solutions, process improvements, and plans for growth. This role proactively manages marketing strategy and business fundamentals for all Libbey categories (full tabletop). This role is the category business owner who leads and sets the category strategy, proactively manages revenue and margin, and strives for data-driven solutions for growth.Libbey’s category marketing team is enthusiastic about solving hard problems. We drive the business with passion, delivering solutions to change the status quo. We challenge competitors, bureaucracy, obstacles, and even our own assumptions. We are swift and decisive, believing the data, seeking out and listening to intuition, but also finding the truth to the matter. We are insurgents, never satisfied, averse to complexity, suspicious of habits, and open to risk. We constantly learn. We focus on the mission and deliver with urgency and speed. We trust each other, surface issues openly, and solve problems collaboratively.
RESPONSIBILITIES
Lead & Manage the Category Marketing Team:
Actively develop the team to deliver impactLead, influence, and empower the organization to fulfill our purpose (living our legacy, shaping our future, and winning as one)Cultivate a diverse and inclusive culture where associates can thrive, make us better, and fuel ideas/innovations to ensure our long-term successBase Business Strategy & Planning:
Own, develop, and execute an end-to-end vision and strategy/plan to grow revenue and margin, aligning with overall business objectives and market trendsDevelop and manage category strategy, annual operating plan, and strategic long-range plan for the core businessStay connected with industry, customer, and consumer trendsProactively develop insightful analysis on critical business issuesManage ongoing product lifecycle analysis, including process for slow-moving inventoryLead and improve the SKU rationalization processMonthly Sales Performance Management, Analytics, and Action Plans:
Family and product management and proactive planning with the cross-functional team on solutions and action plansProvide input for monthly operating reviewsLead Quarterly Category Reviews:
Deliver an understanding of progress, market changes, drivers, and opportunities to address/expandFocus the business on the critical, few things to fix or to share, which impact our overall business resultsCommercialization & Go to Market Success:
Develop the approach for launches in the market, with an emphasis on continuous improvementPost-product launch evaluationCreate, evaluate, and learn predictive approaches that allow us to better commercialize each launchREQUIREMENTS & QUALIFICATIONS
Bachelor’s degree in business administration, marketing, finance (RGM or OBPPC), engineering, or a related field; MBA preferred10+ years of experience in successfully driving strategies, plans, programs, and operations to drive revenue growth – category marketing experience is requiredExperience in managing teams/direct reportsRetail, food service, and B2B experienceAbility to manage budgets, measure marketing activity effectiveness and efficiency to ensure delivering on corporate profitability goalsProduct or category management experience in a matrix organization preferredExperience managing cross-functional initiatives and working effectively with cross-functional teamsPricing strategy and analysis knowledgeStrong communication and analytical skillsDemonstrated ability to apply strategic thinking to business situationsAbility to understand and synthesize financial, analytical, and insight research to create actionable insightsExperience with process, continuous improvement, Agile process, and/or Lean thinkingTabletop experience (glassware, dinnerware, flatware, serveware) preferredProven history of success in working independently, meeting project objectives/deadlines, and managing multiple tasks simultaneouslyQUALITIES:
Change Agent:
Improve the organization's ability to achieve a higher degree of outputCreate structure and processes where there is noneChallenge the status quo and create a path forward for change and improvementCreate a vision and rally others to achieve the visionFlexible, creative, and able to adapt to changing situations; communicate clearly and regularly, share knowledge and skillsWork well with a cross-functional team; find shared solutions and bring the team alongDirect but not forceful communicatorFlexible and Creative:
Embrace change, welcome new ideas, and work with a variety of peopleAbility to look beyond the obviousREPORTING RELATIONSHIPS:
This position will report to the Sr. Director of Category Marketing and Product InnovationThis position will manage 2-6 professional associates – located in the United States and/or MexicoTRAVEL REQUIREMENTS:
This position requires up to 15% of travel, domestic and internationalLibbey is an Equal Employment Opportunity (“EEO”) Employer. We are committed to an inclusive workplace, free of harassment and discrimination.
#J-18808-Ljbffr