Caspian Staffing Inc.
Technical Marketing Manager
Caspian Staffing Inc., Santa Clara, California, us, 95053
Summary of the PositionSeeking an experienced Technical Marketing Manager with a strong technical background in high-speed IPs and SoC platforms, combined with marketing expertise. The role involves developing and executing marketing strategies for semiconductor platforms and high-speed IP solutions, driving customer engagement, and supporting sales.Key ResponsibilitiesTechnical Content Development:
Create and manage technical marketing materials, including whitepapers, datasheets, product briefs, technical blogs, and webinars.Product Positioning and Messaging:
Collaborate with product management to create clear, concise, and compelling marketing messages. Understand and position our products effectively in the market.Go-to-Market Strategy:
Develop and execute strategies for product launches and updates. Define target customer segments and tailor marketing campaigns.Customer Engagement:
Act as a technical evangelist, engaging with customers, partners, and industry influencers. Participate in industry events.Sales Support:
Provide technical support to the sales team, including creating sales tools and training sessions. Assist in developing RFP/RFI responses.Analytics and Reporting:
Track and analyze the performance of marketing campaigns, providing insights to stakeholders.Main QualificationsBachelor's degree in Electrical Engineering, Computer Engineering, Marketing, or a related field; MBA or advanced degree is a plus.3+ years of experience in technical or product marketing within the semiconductor industry.Strong technical background in semiconductor technology and IP, with the ability to communicate complex concepts.
Create and manage technical marketing materials, including whitepapers, datasheets, product briefs, technical blogs, and webinars.Product Positioning and Messaging:
Collaborate with product management to create clear, concise, and compelling marketing messages. Understand and position our products effectively in the market.Go-to-Market Strategy:
Develop and execute strategies for product launches and updates. Define target customer segments and tailor marketing campaigns.Customer Engagement:
Act as a technical evangelist, engaging with customers, partners, and industry influencers. Participate in industry events.Sales Support:
Provide technical support to the sales team, including creating sales tools and training sessions. Assist in developing RFP/RFI responses.Analytics and Reporting:
Track and analyze the performance of marketing campaigns, providing insights to stakeholders.Main QualificationsBachelor's degree in Electrical Engineering, Computer Engineering, Marketing, or a related field; MBA or advanced degree is a plus.3+ years of experience in technical or product marketing within the semiconductor industry.Strong technical background in semiconductor technology and IP, with the ability to communicate complex concepts.