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Ad Advance

Creative Marketing Manager

Ad Advance, Duluth, Minnesota, United States, 55806


Position Title:

Creative Marketing ManagerLocation:

Duluth, MN ( This is not a remote position. )Job Type:

Full-Time

About Us:

Ad Advance is a leading ad tech company specializing in full-funnel retail media strategies. Our company is proud to have been ranked among the fastest growing private companies three years in a row on the INC5000 list.

At Ad Advance, we value company culture above all else and have an incredible team of professionals dedicated to understanding our clients' goals and implementing the best strategies to deliver outstanding results. Join our marketing team as we continue to push the boundaries of innovation in the ad tech industry.

Position Overview:

We are seeking a talented and creative individual to join our marketing team as a Creative Marketing Manager. In this role, you will play a key part in shaping our brand's visual identity and marketing efforts across various platforms. If you are passionate about design, have a keen eye for detail, and thrive in a collaborative environment, we'd love to hear from you!

Key Responsibilities:

Graphic Design & Ad Creative:

Develop and design compelling ad creative for digital campaigns that resonate with our target audience.

Set KPIs for creative performance and work with the programmatic team to measure and optimize.

Marketing Collateral Development:

Collaborate with the marketing & sales team to design and produce high-quality materials that support sales initiatives, product launches, and brand messaging.

Maintain and update a library of design assets for use across various marketing channels.

Website Design & Optimization:

Create website graphics, banners, and visual content to enhance user experience and engagement.

Work closely with the web development team to ensure website visuals are optimized for performance, usability, and aesthetics.

Assist in the development and implementation of A/B testing strategies to improve conversion rates through design enhancements.

Conference & Event Planning:

Design and produce event materials, including signage, booth graphics, presentations, and promotional items, to ensure a cohesive brand presence at conferences and events.

Assist in planning and executing events, ensuring all creative aspects are aligned with overall event goals.

Brand Management:

Ensure all creative outputs are aligned with brand standards and contribute to a consistent and recognizable brand image across all channels.

Stay up-to-date with industry trends, tools, and design techniques to continuously improve our creative efforts.

Qualifications:

Bachelor’s degree in Graphic Design, Marketing, Communications, or a related field.

3-5 years of experience in graphic design, marketing, or a similar role.

Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design tools.

Strong portfolio showcasing a range of creative work, including ad creative, marketing collateral, and website graphics.

Excellent written and verbal communication skills, with a strategic mindset.

Proficiency in marketing tools and platforms (e.g., CRM, project management software).

Strong collaboration skills, with the ability to influence cross-functional teams.

Experience in the ad tech or retail media industry is a plus.

What You’ll Get:

Competitive salary

Medical benefits

401k match

Flexible working hours and conditions

A supportive environment to learn and grow in

An amazing opportunity to shape a fast-growing company

At Ad Advance, we encourage independent thinking and fresh ideas. If you have the qualifications we're looking for and are excited about the opportunity to work with a leading digital advertising agency that values its employees, please send your resume and information to Ad Advance Director of Strategy & Insights, Maarja Hewitt: maarja@adadvance.com.

Benefits:

401(k) matching

Flexible schedule

Health insurance

Paid time off

Schedule:

Monday to Friday

Work Location:

In person

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