Yesway
Marketing Coordinator - Design
Yesway, Fort Worth, Texas, United States, 76102
Who we Are:
Yesway is an award-winning convenience store operator established in 2015 and headquartered in Fort Worth, Texas. With 434 stores across nine states in the Midwest and Southwest, Yesway is renowned for its iconic food service offerings, diverse grocery selections, and private-label products, including the renowned Allsup’s deep-fried burrito. Through strategic acquisitions, new store developments, and a commitment to customer satisfaction, Yesway continues to solidify its position as one of the leading convenience retailers in the United States. For more information, visit www.yesway.com.
Position Responsibilities:
Supports in areas such as loyalty, store signage, social media, advertising campaigns, PR and customer service related to loyalty program issues.Designs and produces advertising campaign assets for use across any digital and traditional channel including loyalty, in-store digital screens, music and messaging, search, social (imagery, copy and video)Designs updated store signage when necessary, working with internal partners and vendors.Designs graphics for private label packaging, logos, promotional products, for review and approval form internal leadership and external vendor prior to going to print.Manages the partners tab for loyalty rewards app, oversees contest and sweepstakes for customers and employees.Assists with maintaining loyalty program details such as points accumulations and rewards balances.Maintain a central repository of advertising assets including design, content, packaging, and campaign execution.Updates intranet content and ensures accuracy of repository of advertising materials (design, content, and packaging).Collaborate with others to brainstorm and introduce new strategies, tools, and ideas.Assist with general day-to-day needs of the marketing department.Qualifications:
One to three years of B2C or B2B administrative marketing or advertising experience, experience in a marketing or advertising agency or retail marketing experience preferred.Adobe Create Suite proficiency required including Photoshop, Illustrator, Lightroom and CanvaDemonstrated ability to multi-task and adjust workload to meet changing priorities.Ability to function in a fast-paced, high energy, collaborative environment.High attention to detail.Superior communication skills, both written and verbal.Preferred Skills and Competencies:
Ability to coordinate projects and work in various teams to deliver high quality results.High proficiency with MS Office, specifically Outlook, Excel and PowerPoint required.Adobe Creative Suite and Canva proficiency required.
Yesway is proud to be an Equal Opportunity Employer. #LI-BM2 #LI-ONSITE
Yesway is an award-winning convenience store operator established in 2015 and headquartered in Fort Worth, Texas. With 434 stores across nine states in the Midwest and Southwest, Yesway is renowned for its iconic food service offerings, diverse grocery selections, and private-label products, including the renowned Allsup’s deep-fried burrito. Through strategic acquisitions, new store developments, and a commitment to customer satisfaction, Yesway continues to solidify its position as one of the leading convenience retailers in the United States. For more information, visit www.yesway.com.
Position Responsibilities:
Supports in areas such as loyalty, store signage, social media, advertising campaigns, PR and customer service related to loyalty program issues.Designs and produces advertising campaign assets for use across any digital and traditional channel including loyalty, in-store digital screens, music and messaging, search, social (imagery, copy and video)Designs updated store signage when necessary, working with internal partners and vendors.Designs graphics for private label packaging, logos, promotional products, for review and approval form internal leadership and external vendor prior to going to print.Manages the partners tab for loyalty rewards app, oversees contest and sweepstakes for customers and employees.Assists with maintaining loyalty program details such as points accumulations and rewards balances.Maintain a central repository of advertising assets including design, content, packaging, and campaign execution.Updates intranet content and ensures accuracy of repository of advertising materials (design, content, and packaging).Collaborate with others to brainstorm and introduce new strategies, tools, and ideas.Assist with general day-to-day needs of the marketing department.Qualifications:
One to three years of B2C or B2B administrative marketing or advertising experience, experience in a marketing or advertising agency or retail marketing experience preferred.Adobe Create Suite proficiency required including Photoshop, Illustrator, Lightroom and CanvaDemonstrated ability to multi-task and adjust workload to meet changing priorities.Ability to function in a fast-paced, high energy, collaborative environment.High attention to detail.Superior communication skills, both written and verbal.Preferred Skills and Competencies:
Ability to coordinate projects and work in various teams to deliver high quality results.High proficiency with MS Office, specifically Outlook, Excel and PowerPoint required.Adobe Creative Suite and Canva proficiency required.
Yesway is proud to be an Equal Opportunity Employer. #LI-BM2 #LI-ONSITE