DISCO
Senior Product Marketing Manager
DISCO, Austin, Texas, us, 78716
Your Impact
The Senior Product Marketing Manager at DISCO is responsible for driving the success of our product marketing efforts. They play a crucial role in shaping the go-to-market strategy for our products. They collaborate closely with cross-functional teams to create compelling marketing campaigns, drive product awareness, and support the sales team to achieve revenue targets.What You'll DoProduct Messaging and Positioning:
Develops and refines clear and impactful messaging and positioning that resonates with target audiences and effectively communicates the value of our products.Go-to-Market Strategy:
Leads the development and execution of comprehensive go-to-market plans for new product launches and feature updates, ensuring alignment with product management, sales, and marketing teams.Marketing Campaigns:
Oversees the creation of integrated marketing campaigns that drive product awareness, demand generation, and customer engagement across various channels.Sales Enablement:
Collaborates with the sales team to create sales enablement tools, sales collateral, and training materials to equip them with the knowledge and resources needed to effectively sell our products.Market Analysis and Customer Insights:
Conducts market research, competitive analysis, and customer research to identify market trends, customer needs, and opportunities for product differentiation.Who You Are• 8+ years of experience in product marketing, with a focus on B2B or technology products.• Experience successfully leading product marketing initiatives and driving product launches.• In-depth knowledge of product marketing principles, including market segmentation, positioning, and messaging.• Strong analytical and strategic thinking skills, with the ability to translate market insights into actionable go-to-market plans.• Excellent communication and leadership skills, with the ability to influence and collaborate with cross-functional teams.Even Better If You Have...Experience in SaaS or enterprise software product marketing.Experience managing a team of product marketing professionals.Perks of DISCO
Open, inclusive, and fun environmentBenefits, including medical, dental and vision insurance, as well as 401(k)Competitive salary plus RSUsFlexible PTOOpportunity to be a part of a company that is revolutionizing the legal industryGrowth opportunities throughout the company
About DISCO
DISCO provides a cloud-native, artificial intelligence-powered legal solution that simplifies ediscovery, legal document review and case management for enterprises, law firms, legal services providers and governments. Our scalable, integrated solution enables legal departments to easily collect, process and review enterprise data that is relevant or potentially relevant to legal matters.
Are you ready to help us fulfill our mission to use technology to strengthen the rule of law? Join us!
We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
The Senior Product Marketing Manager at DISCO is responsible for driving the success of our product marketing efforts. They play a crucial role in shaping the go-to-market strategy for our products. They collaborate closely with cross-functional teams to create compelling marketing campaigns, drive product awareness, and support the sales team to achieve revenue targets.What You'll DoProduct Messaging and Positioning:
Develops and refines clear and impactful messaging and positioning that resonates with target audiences and effectively communicates the value of our products.Go-to-Market Strategy:
Leads the development and execution of comprehensive go-to-market plans for new product launches and feature updates, ensuring alignment with product management, sales, and marketing teams.Marketing Campaigns:
Oversees the creation of integrated marketing campaigns that drive product awareness, demand generation, and customer engagement across various channels.Sales Enablement:
Collaborates with the sales team to create sales enablement tools, sales collateral, and training materials to equip them with the knowledge and resources needed to effectively sell our products.Market Analysis and Customer Insights:
Conducts market research, competitive analysis, and customer research to identify market trends, customer needs, and opportunities for product differentiation.Who You Are• 8+ years of experience in product marketing, with a focus on B2B or technology products.• Experience successfully leading product marketing initiatives and driving product launches.• In-depth knowledge of product marketing principles, including market segmentation, positioning, and messaging.• Strong analytical and strategic thinking skills, with the ability to translate market insights into actionable go-to-market plans.• Excellent communication and leadership skills, with the ability to influence and collaborate with cross-functional teams.Even Better If You Have...Experience in SaaS or enterprise software product marketing.Experience managing a team of product marketing professionals.Perks of DISCO
Open, inclusive, and fun environmentBenefits, including medical, dental and vision insurance, as well as 401(k)Competitive salary plus RSUsFlexible PTOOpportunity to be a part of a company that is revolutionizing the legal industryGrowth opportunities throughout the company
About DISCO
DISCO provides a cloud-native, artificial intelligence-powered legal solution that simplifies ediscovery, legal document review and case management for enterprises, law firms, legal services providers and governments. Our scalable, integrated solution enables legal departments to easily collect, process and review enterprise data that is relevant or potentially relevant to legal matters.
Are you ready to help us fulfill our mission to use technology to strengthen the rule of law? Join us!
We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.