Rose International
Marketing Manager
Rose International, Atlanta, Georgia, United States, 30383
::: section Date Posted:08/23/2024 Hiring Organization: Rose International Position Number: 469859 Job Title: Marketing Manager Job Location: Atlanta, GA, USA, 30308 Work Model: Onsite Employment Type: Temporary Estimated Duration (In months): 13 Min Hourly Rate($): 50.00 Max Hourly Rate($): 60.00 Must Have Skills/Attributes: Campaign, Email marketing, Implementation, SaaS
Required Skills: You have 4+ yrs experience in Lifecycle/Email marketing, with a preference for candidates that have worked on newsletters or retention and churn prevention You have a proven ability utilizing key customer and behavioral data to drive compelling and relevant customer communications strategies that drive business impact Experience with utilizing dynamic content and audience segmentation to develop relevant and personalized messaging You are familiar with, and adept at implementing, testing best practices that ensure your campaigns are measured against company KPIs, and are constantly iterating based on those results You are customer obsessed and understand the need to put customers at the center of all programs You are a self-starter and with a bias for action - You are extremely organized, dependable and a stickler for the details You are flexible and adaptive to change with the ability to multitask in a fast-paced environment Prior experience with B2B SaaS products, and specifically SaaS based marketing solutions, a plus
Duties: Work cross-functionally to manage and execute a regular cadence of customer newsletters and personalized campaigns using customer data Build and maintain a comprehensive annual campaign calendar for the newsletter program in partnership with cross-functional and internal stakeholders Support the internationalization of lifecycle marketing campaigns through detailed project planning, budget tracking, collaboration, and execution Incorporate test and learn strategies into your initiatives by implementing measurement best practices and partnering with the Analytics team to measure lift on KPIs Partner with Marketing Operations to plan and manage the end to end process of multi-channel campaigns, using the right technology and data to amplify the strategy Collaborate with Product Marketing to ensure were communicating the right value prop, market context and product features for?key segments and markets Partner closely with analytics and use customer behavior and data insights to design triggered communications such as feature abandon series and upgrade series targeting customers when they become eligible for advanced features.
*Only those lawfully authorized to work in the designated country associated with the position will be considered. Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a clients business needs and requirements. *
Benefits: For information and details on employment benefits offered with this position, please visit here {target=" blank"}. Should you have any questions/concerns, please contact our HR Department via our secure website {target=" blank"}.
California Pay Equity: For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here {target="_blank"}.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department {target="_blank"}.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).:::
Required Skills: You have 4+ yrs experience in Lifecycle/Email marketing, with a preference for candidates that have worked on newsletters or retention and churn prevention You have a proven ability utilizing key customer and behavioral data to drive compelling and relevant customer communications strategies that drive business impact Experience with utilizing dynamic content and audience segmentation to develop relevant and personalized messaging You are familiar with, and adept at implementing, testing best practices that ensure your campaigns are measured against company KPIs, and are constantly iterating based on those results You are customer obsessed and understand the need to put customers at the center of all programs You are a self-starter and with a bias for action - You are extremely organized, dependable and a stickler for the details You are flexible and adaptive to change with the ability to multitask in a fast-paced environment Prior experience with B2B SaaS products, and specifically SaaS based marketing solutions, a plus
Duties: Work cross-functionally to manage and execute a regular cadence of customer newsletters and personalized campaigns using customer data Build and maintain a comprehensive annual campaign calendar for the newsletter program in partnership with cross-functional and internal stakeholders Support the internationalization of lifecycle marketing campaigns through detailed project planning, budget tracking, collaboration, and execution Incorporate test and learn strategies into your initiatives by implementing measurement best practices and partnering with the Analytics team to measure lift on KPIs Partner with Marketing Operations to plan and manage the end to end process of multi-channel campaigns, using the right technology and data to amplify the strategy Collaborate with Product Marketing to ensure were communicating the right value prop, market context and product features for?key segments and markets Partner closely with analytics and use customer behavior and data insights to design triggered communications such as feature abandon series and upgrade series targeting customers when they become eligible for advanced features.
*Only those lawfully authorized to work in the designated country associated with the position will be considered. Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a clients business needs and requirements. *
Benefits: For information and details on employment benefits offered with this position, please visit here {target=" blank"}. Should you have any questions/concerns, please contact our HR Department via our secure website {target=" blank"}.
California Pay Equity: For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here {target="_blank"}.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department {target="_blank"}.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).:::