Senior Marketing Manager

We are seeking a dynamic and experienced Marketing Manager to join our team. The ideal candidate will have a strong understanding of various marketing strategies and a proven track record in managing online advertising campaigns. As a Marketing Manager, you will be responsible for developing and implementing effective marketing strategies, managing our marketing team, and driving online sales.Key Responsibilities:Develop and execute comprehensive marketing plans to drive traffic, engagement, and sales.Manage and optimize online advertising campaigns on platforms including Google Ads, Facebook Ads, and Microsoft Ads.Analyze and report on the performance of marketing campaigns using Google Analytics and other tools.Lead, mentor, and manage the marketing team, including designers and other marketing professionals.Develop and implement email and SMS marketing campaigns to engage and retain customers.Collaborate with other departments to ensure cohesive and consistent branding and messaging.Stay up-to-date with the latest marketing trends, tools, and best practices to ensure our strategies remain cutting-edge.Explore and implement new marketing channels and opportunities.Manage the marketing budget and allocate resources efficiently.Utilize creativity to develop unique marketing ideas and innovative campaigns.Qualifications:Minimum of 3-5 years of experience in marketing, with a focus on online advertising.Proficiency in Google Ads, Facebook Ads, Microsoft Ads, and Google Analytics.Experience in email and SMS marketing.Experience in managing a team and developing marketing strategies.Strong analytical skills and the ability to interpret data to make informed decisions.Excellent communication and interpersonal skills.Creative thinker with the ability to develop innovative marketing ideas and strategies.Ability to work independently and as part of a team.Strong understanding of the latest marketing trends and tools.Benefits:Competitive salaryPotential for commission-based incentives in the futureFlexible work environment with remote optionsOpportunities for professional growth and developmentJob Type: Full-timePay: $60,907.45 - $120,103.60 per yearSchedule:8 hour shiftDay shiftNo nightsExperience:Marketing: 2 years (Required)Ability to Commute:New York State (Required)Work Location:

In person

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