Corporate Marketing Business Partner

Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.At Regions, the Corporate Marketing Business Partner serves as a strategic liaison between Marketing and assigned geographical areas and/or business units. This role is responsible for developing and executing strategies that align with Regions’ objectives, driving brand awareness, growth, and customer acquisition/retention. This role partners with key leaders and stakeholders to develop and execute comprehensive and cohesive marketing strategies and campaigns.Primary ResponsibilitiesServes as Marketing Communications representative, when applicable, for assigned geographies or business unitsDevelops comprehensive priority market or business unit strategies/campaigns that align with Regions’ overall marketing strategyDevelops, manages, and implements Marketing Communications strategies/campaigns through coordination with partners (e.g. geographical leadership, business unit partners, priority market managers, external agencies, etc.) to ensure integrated, comprehensive support for initiativesContributes to the identification of customer sub-segments and targets for acquisition, increased wallet share, and retentionBuilds and delivers useful, credible data-driven marketing programs for business success and return on investment (ROI)Identifies and cultivates strategic partnerships within assigned geographies and/or business units to advance, support, and promote overall business unit and/or priority market objectivesPlans and executes, when applicable, high-value client eventsProvides marketing and communications oversight and management, when applicable, for various events and initiatives at the corporate level or in the markets (e.g., De Novo, grand openings, financial education efforts, Women + Wealth, Disaster relief, etc.)Manages, on occasion, junior business partners, offers advice and guidanceMay take responsibility for larger geographies and/or business units with complex needs and/or objectivesManages high-dollar marketing strategies when neededThis position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.RequirementsBachelor’s degree in Marketing or related fieldFive (5) years of experience in marketing or sales, preferably within banking and/or financial servicesExperience with event planningWillingness to travel for program and/or initiative executionSkills and CompetenciesAbility to build relationships with key partners within priority markets, corporate business units, and the Marketing Communications teamAbility to learn additional systems as neededAbility to research, analyze data, and derive factsAbility to work in a team environmentDemonstrated leadership or influencer capabilitiesExtensive planning skills – ability to manage multiple initiatives, planning the details while seeing and working toward the big pictureIndependent decision makingPlan development skills – needs based, data and research driven, founded with strong assumptions, and which have a positive (ROI)Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)Strong interpersonal skillsStrong verbal, written communication, and organizational skillsStrong work ethic and self-motivationCompensation DetailsPay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job.The target information listed below is based on the Metropolitan Statistical Area Market Range for where the position is located and level of the position.Job Range Target:Minimum:

$63,673.20 USD50th Percentile:

$85,820.00 USDIncentive Pay Plans:

This job is not incentive eligible.Location:

Birmingham, AlabamaBring Your Whole Self to WorkWe have a passion for creating an inclusive environment that promotes and values the differences that make each of us stand out as unique individuals and help provide valuable perspective that makes us a better company and employer. More importantly, we recognize that creating a workplace where everyone, regardless of background, can do their best work and thrive is the right thing to do.OFCCP Disclosure: Equal Opportunity Employer/Disabled/VeteransJob applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company.

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