Marketo, an Adobe Company
Marketing Automation Associate
Marketo, an Adobe Company, Plano, Texas, us, 75086
We’re driven by curiosity, passion, optimism, and the belief that everybody can grow.
The marketing automation associate, acts as a key member of the marketing automation team and will provide essential support for our marketing automation and email programs, manage controls tasks, and ensure the integrity of our data and documentation.
As a Marketing Automation Associate you will be responsible for managing and maintaining complex marketing automation processes, documentation, and controls as well as email production and analytics support.
Job Responsibilities:
Manage and maintain documentation for marketing automation processes and weekly controls tasks.
Ensure data hygiene and perform team administrative tasks to support Marketing Automation Senior Associates, allowing them to focus on high-priority projects and innovation.
Assist in the development and implementation of Martech governance efforts, including intake methodology, documentation, and triage.
Share information upon request and track progress to ensure efficient governance practices.
Oversee and manage communications to support the Marketing Automation team, freeing up Senior Associates for strategic initiatives.
Implement and manage QA processes across the marketing function to ensure the highest standards of quality and consistency.
Partner with the Analytics team to pull weekly and monthly data reports.
Ensure the integrity and accuracy of data, providing valuable insights for decision-making.
Coordinate efforts around the Email Center of Excellence in collaboration with the Email channel team.
Support initiatives to enhance email marketing strategies and best practices.
Required Qualifications, skills and capabilities
Bachelor’s degree in Marketing, Business, or a related field.
1-3 years of experience in marketing automation, email marketing, or a related role.
Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and email marketing tools.
Strong organizational skills and attention to detail.
Excellent written and verbal communication skills.
Ability to manage multiple tasks and projects simultaneously.
Familiarity with Martech governance and QA processes is desirable.
Preferred Qualifications, skills and capabilities
Experience with data analysis and reporting tools is a plus.
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The marketing automation associate, acts as a key member of the marketing automation team and will provide essential support for our marketing automation and email programs, manage controls tasks, and ensure the integrity of our data and documentation.
As a Marketing Automation Associate you will be responsible for managing and maintaining complex marketing automation processes, documentation, and controls as well as email production and analytics support.
Job Responsibilities:
Manage and maintain documentation for marketing automation processes and weekly controls tasks.
Ensure data hygiene and perform team administrative tasks to support Marketing Automation Senior Associates, allowing them to focus on high-priority projects and innovation.
Assist in the development and implementation of Martech governance efforts, including intake methodology, documentation, and triage.
Share information upon request and track progress to ensure efficient governance practices.
Oversee and manage communications to support the Marketing Automation team, freeing up Senior Associates for strategic initiatives.
Implement and manage QA processes across the marketing function to ensure the highest standards of quality and consistency.
Partner with the Analytics team to pull weekly and monthly data reports.
Ensure the integrity and accuracy of data, providing valuable insights for decision-making.
Coordinate efforts around the Email Center of Excellence in collaboration with the Email channel team.
Support initiatives to enhance email marketing strategies and best practices.
Required Qualifications, skills and capabilities
Bachelor’s degree in Marketing, Business, or a related field.
1-3 years of experience in marketing automation, email marketing, or a related role.
Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and email marketing tools.
Strong organizational skills and attention to detail.
Excellent written and verbal communication skills.
Ability to manage multiple tasks and projects simultaneously.
Familiarity with Martech governance and QA processes is desirable.
Preferred Qualifications, skills and capabilities
Experience with data analysis and reporting tools is a plus.
#J-18808-Ljbffr