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Samsung Electronics America

Product Manager- Marketing Activations

Samsung Electronics America, Ridgefield Park, New Jersey, us, 07660


Position Summary

Do you leverage data to inform and innovate marketing strategies? Are you passionate about translating customer insights into actionable products? If so, then this role is for you!

In this role, you will be responsible for the entire lifecycle of marketing data products and solutions, from ideation and development to launch and optimization. You will work closely with cross-functional teams (marketing, data science, engineering) to ensure that data products are aligned with business goals and deliver a positive customer experience.

Role And Responsibilities

Manage roadmap of critical data products and solutions to improve customer engagement and conversion on different marketing channelsPartner with marketing stakeholders to identify customer needs and translate them into data product requirementsCollaborate with data scientists and engineers to design, develop, and launch data productsAnalyze product performance data and recommend improvements based on insightsCommunicate the value and impact of data products to stakeholders across the organizationSkills And Qualifications

Core Qualifications:

Bachelors in Statistics, Computer Science, or a related engineering field. MBA with focus on Data Science / Analytics preferred.5+ years of product management experience in B2B SaaS or B2C industry. Experience building data products is a plus.Proven record of driving key KPIs for the organizationExperience in developing and executing product roadmapsExpert with SQLStrong understanding of data analysis and product development methodologiesExcellent communication and collaboration skillsExperience working in a fast-paced, data-driven environmentIf you are a data-driven marketing professional with a passion for innovation, we encourage you to apply!At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.

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