Russell Tobin
Marketing Manager 4
Russell Tobin, Redmond, Washington, United States, 98052
What are we looking for in our Marketing Manager 4?
Sr Partner Marketing Manager
Contract: Jul - Dec 2024
PR: 8,500 - 9,000
Remote
Responsibilities
Lead the overall marketing strategy definition, review, and end-to-end execution including campaign development and solution launch plans aligned to partner solutions.Lead creation of ‘better together’ messaging and marketing content, offers and incentives, as well as joint PR and event marketing.Understand partner’s business, plans, and objectives in partnership with global and field Partner Manager personnel and ensure alignment of GTM activities and marketing plans to deliver tangible impact and progress against those goals.Ensure measurement KPIs and OKRs are in place to track impact to sales pipeline, revenue generated from joint solutions’ sales, campaigns, or offers brought to market. Ensure good budget management practices and high ROI for all marketing funds invested.Leverage global investments to build a set of globally scalable GTM programs to optimize GISV partner’s impact at the company subsidiary level, including working with the subsidiary Partner Marketing Managers to drive alignment on partner selection and GTM execution.Leverage technical and industry expertise to become a thought leader and trusted advisor to your partner.Land and lead the creation of new capabilities, GTM maturity, and opportunities through partner experiences to help provide a competitive advantage and to land key co-marketing initiatives with and through the partner.Requirements
5+ years in a customer and/or partner facing role, optimally dealing with a variety of audiences – customers, partners (ISV, SI, start-ups, MSPs), strategy, marketing, or business development.3+ years working directly with partner ecosystem, the ability to provide valuable business and technical guidance to them and to secure their commitment to use business solutions.Strong technical understanding of cloud technologies and the work that partners do to develop, build-upon, and extend cloud solutions.Exceptional Product Management and/or audience marketing experience is required, including modern marketing practices, and advanced skills at writing marketing materials, value propositions, and messaging.Ability to articulate both business and technical value of cloud services to senior business and technical decision makers.Demonstrated track record of creating repeatable best practices on demand generation and awareness campaigns, workshops, metrics, and sales readiness.Passionate, results-driven, and organized approach; with an attention to detail: A self-starter who can create and deliver scalable plans from concept to delivery, including the ability to prioritize and manage multiple projects, effectively driving to measurable results.The ability to work cross-team in ambiguous and changing environments, along with excellent listening and partnering skills. Must be comfortable working in a highly matrixed environment, and leading program v-teams or workstreams aligned to shared goals and measures.Engagement expertise: Storytelling skills and passion for delighting partners, advocating on their behalf, creating great partner experiences, and understanding the linkage between these experiences and business success.Brings demonstrated experience proposing, creating, and managing executive-level proposals and presentations.Executive Relations: The ability to interact confidently with senior leaders in a highly-matrixed organization to present/defend/clarify concerns or issues regarding an existing project, program, or solution. This includes the ability to confidently address difficult questions, handle pushback from a high-level audience, and maintain an executive demeanor while engaging in challenging or sometimes high-pressure situations.Pride Global offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
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Sr Partner Marketing Manager
Contract: Jul - Dec 2024
PR: 8,500 - 9,000
Remote
Responsibilities
Lead the overall marketing strategy definition, review, and end-to-end execution including campaign development and solution launch plans aligned to partner solutions.Lead creation of ‘better together’ messaging and marketing content, offers and incentives, as well as joint PR and event marketing.Understand partner’s business, plans, and objectives in partnership with global and field Partner Manager personnel and ensure alignment of GTM activities and marketing plans to deliver tangible impact and progress against those goals.Ensure measurement KPIs and OKRs are in place to track impact to sales pipeline, revenue generated from joint solutions’ sales, campaigns, or offers brought to market. Ensure good budget management practices and high ROI for all marketing funds invested.Leverage global investments to build a set of globally scalable GTM programs to optimize GISV partner’s impact at the company subsidiary level, including working with the subsidiary Partner Marketing Managers to drive alignment on partner selection and GTM execution.Leverage technical and industry expertise to become a thought leader and trusted advisor to your partner.Land and lead the creation of new capabilities, GTM maturity, and opportunities through partner experiences to help provide a competitive advantage and to land key co-marketing initiatives with and through the partner.Requirements
5+ years in a customer and/or partner facing role, optimally dealing with a variety of audiences – customers, partners (ISV, SI, start-ups, MSPs), strategy, marketing, or business development.3+ years working directly with partner ecosystem, the ability to provide valuable business and technical guidance to them and to secure their commitment to use business solutions.Strong technical understanding of cloud technologies and the work that partners do to develop, build-upon, and extend cloud solutions.Exceptional Product Management and/or audience marketing experience is required, including modern marketing practices, and advanced skills at writing marketing materials, value propositions, and messaging.Ability to articulate both business and technical value of cloud services to senior business and technical decision makers.Demonstrated track record of creating repeatable best practices on demand generation and awareness campaigns, workshops, metrics, and sales readiness.Passionate, results-driven, and organized approach; with an attention to detail: A self-starter who can create and deliver scalable plans from concept to delivery, including the ability to prioritize and manage multiple projects, effectively driving to measurable results.The ability to work cross-team in ambiguous and changing environments, along with excellent listening and partnering skills. Must be comfortable working in a highly matrixed environment, and leading program v-teams or workstreams aligned to shared goals and measures.Engagement expertise: Storytelling skills and passion for delighting partners, advocating on their behalf, creating great partner experiences, and understanding the linkage between these experiences and business success.Brings demonstrated experience proposing, creating, and managing executive-level proposals and presentations.Executive Relations: The ability to interact confidently with senior leaders in a highly-matrixed organization to present/defend/clarify concerns or issues regarding an existing project, program, or solution. This includes the ability to confidently address difficult questions, handle pushback from a high-level audience, and maintain an executive demeanor while engaging in challenging or sometimes high-pressure situations.Pride Global offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
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