Sysmex America
Marketing Communications & Operations Sr. Specialist
Sysmex America, Lincolnshire, Illinois, United States, 60069
OverviewFind a Better Way...This is the time to let your talent come to life. To maximize your knowledge and use it for the greater good. To work with the best professionals using state-of-the-art technology, and improve lives with your innovative ideas and ambitious dreams. Find a better way: the Sysmex Way.Headquartered in Kobe, Japan, Sysmex is located in Lincolnshire, Illinois. Renowned worldwide for the very finest in quality, innovative diagnostic equipment and information-management systems, we apply science to enhance the quality of life on a global scale. Our agile, resourceful team is committed to realizing critical breakthroughs in laboratory diagnostics, information technology, workflow analysis, and life sciences for the clinical laboratory.ResponsibilitiesWe currently have a great opportunity available for a Marketing Communications & Operations Sr. Specialist. The Sr. Specialist, Marketing Communications & Operations is responsible for developing communications and leading projects in a fast-paced Marketing Communications department. This includes content development for corporate and external audiences utilizing digital, social, and traditional channels as well as managing the development and implementation of marketing operational activities in four key areas: writing, branding, promotion, and operational administration.Essential Duties and Responsibilities:EXTERNAL COMMUNICATIONS:
Collaborates with the Marketing Communications team and Product Managers to write compelling content for social media, advertising campaigns, sales materials, digital campaigns, email campaigns, video scripts, articles for trade publications, and corporate presentations.CONTENT MARKETING:
With internal subject matter experts, develops and coordinates marketing communications plan for product to include market introduction and product end-of-support communications.PROJECT MANAGEMENT:
Leads regular marketing cross-functional project meetings. Manages the MarCom project database to ensure appropriate resource allocation, timely communications, execution of deliverables, and completion of projects.MARKETING OPERATIONS:
Manages marketing collateral through creation, review, and distribution channels. Ensures customer-facing content is acceptable by legal and regulatory standards.OPERATIONAL ADMINISTRATION:
Serves as process business owner of the Sysmex Product Labeling and Communications Review workflow process in Veeva Vault used by All Americas.WRITING OPERATIONS:
Collaborates with Product Marketing Managers to understand and distill technical/scientific information for the purpose of communicating to diverse audiences through multiple communication mediums.BRAND COMMUNICATION:
Operationalizes brand guidelines to ensure compliance with corporate standards.PROMOTION OPERATIONS:
Monitors literature and collateral inventory and communicates status of usage and inventory to management on a routine basis.COLLABORATION:
Coordinates communications plans with Sysmex Marketing Communications teams in Latin America and Canada.Other duties as assigned.Percentage of Travel:
15%Physical Risks:
Regular exposure to risk that may require alertness, but with minimal precautions.Physical Demands:
Light physical effort. Routine handling of objects up to 20 pounds; prolonged (at least 50% of time) sitting, standing, keyboard or CRT work.Individual Education & Training Required for Position:
Training required for this position is defined and governed in accordance with COP-0013 Associate Training.Qualifications:Bachelor’s degree or 8-10 years experience required in writing and marketing communications, marketing content development, and internal communications in healthcare or related industry.Experience with biological/medical principles and medical technology terminology a plus.Ability to speak/write/read Spanish and/or Portuguese a plus.Proficiency in Microsoft products: Word, PowerPoint, and Excel, as well as publishing applications and social media.Exceptional writing, editing, and verbal communications skills are essential.Ability to distill complex medical technology and industry information into concise, effective messages is required.Strong understanding of social media platforms, analytics, and implementation.High sense of urgency and ability to work under tight timelines and effectively prioritize.Ability to manage multiple projects with attention to detail.Sysmex is proud to be an EEO/Affirmative Action employer. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, age, sex, sexual orientation, gender identity or expression, color, religion, national origin, genetics, disability status, protected veteran status, or any other characteristic protected by law.
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Collaborates with the Marketing Communications team and Product Managers to write compelling content for social media, advertising campaigns, sales materials, digital campaigns, email campaigns, video scripts, articles for trade publications, and corporate presentations.CONTENT MARKETING:
With internal subject matter experts, develops and coordinates marketing communications plan for product to include market introduction and product end-of-support communications.PROJECT MANAGEMENT:
Leads regular marketing cross-functional project meetings. Manages the MarCom project database to ensure appropriate resource allocation, timely communications, execution of deliverables, and completion of projects.MARKETING OPERATIONS:
Manages marketing collateral through creation, review, and distribution channels. Ensures customer-facing content is acceptable by legal and regulatory standards.OPERATIONAL ADMINISTRATION:
Serves as process business owner of the Sysmex Product Labeling and Communications Review workflow process in Veeva Vault used by All Americas.WRITING OPERATIONS:
Collaborates with Product Marketing Managers to understand and distill technical/scientific information for the purpose of communicating to diverse audiences through multiple communication mediums.BRAND COMMUNICATION:
Operationalizes brand guidelines to ensure compliance with corporate standards.PROMOTION OPERATIONS:
Monitors literature and collateral inventory and communicates status of usage and inventory to management on a routine basis.COLLABORATION:
Coordinates communications plans with Sysmex Marketing Communications teams in Latin America and Canada.Other duties as assigned.Percentage of Travel:
15%Physical Risks:
Regular exposure to risk that may require alertness, but with minimal precautions.Physical Demands:
Light physical effort. Routine handling of objects up to 20 pounds; prolonged (at least 50% of time) sitting, standing, keyboard or CRT work.Individual Education & Training Required for Position:
Training required for this position is defined and governed in accordance with COP-0013 Associate Training.Qualifications:Bachelor’s degree or 8-10 years experience required in writing and marketing communications, marketing content development, and internal communications in healthcare or related industry.Experience with biological/medical principles and medical technology terminology a plus.Ability to speak/write/read Spanish and/or Portuguese a plus.Proficiency in Microsoft products: Word, PowerPoint, and Excel, as well as publishing applications and social media.Exceptional writing, editing, and verbal communications skills are essential.Ability to distill complex medical technology and industry information into concise, effective messages is required.Strong understanding of social media platforms, analytics, and implementation.High sense of urgency and ability to work under tight timelines and effectively prioritize.Ability to manage multiple projects with attention to detail.Sysmex is proud to be an EEO/Affirmative Action employer. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, age, sex, sexual orientation, gender identity or expression, color, religion, national origin, genetics, disability status, protected veteran status, or any other characteristic protected by law.
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