Extremity Care
Director of Marketing, Extremity Care
Extremity Care, Conshohocken, Pennsylvania, us, 19429
Purpose:
The Marketing Director will lead the strategic development and execution of all marketing efforts to drive brand growth. This role involves directing a team in creating and implementing innovative marketing strategies that align with the company's business goals, with a focus on enhancing brand identity, expanding market segments, and driving revenue growth.
Duties & Responsibilities:
Direct and implement the organization's advertising and promotional activities.Educate the marketing team on brand identity.Analyze target market information to identify and recommend effective marketing approaches.Identify new market segments that will benefit from company products.Prepare effective advertising campaigns based on market research.Maintain knowledge of emerging products, services, and trends.Collaborate with senior executives to develop growth plans for the organization.Forecast, draft, and manage the department operating budget.Train and manage the marketing team, including conducting performance reviews.Attend industry conferences, meetings, or conventions to stay informed on marketing trends.Ensure timely execution of marketing duties and attend all scheduled meetings and appointments.Perform other related duties as required.Skills & Abilities:
Excellent verbal and written communication skills.Thorough understanding of marketing development and marketing strategies.Excellent interpersonal and customer service skills with a customer focused attitude.Excellent organizational skills and attention to detail.Strong analytical and problem-solving abilities.Strong supervisory and leadership skills.Proficient with Microsoft Office Suite and digital marketing platforms.Education & Experience:
Bachelor's degree in Business Administration, Marketing, or a related field required.A minimum of 3 years of experience in marketing and strategic planning is required; 5 years of experience is preferred.
The Marketing Director will lead the strategic development and execution of all marketing efforts to drive brand growth. This role involves directing a team in creating and implementing innovative marketing strategies that align with the company's business goals, with a focus on enhancing brand identity, expanding market segments, and driving revenue growth.
Duties & Responsibilities:
Direct and implement the organization's advertising and promotional activities.Educate the marketing team on brand identity.Analyze target market information to identify and recommend effective marketing approaches.Identify new market segments that will benefit from company products.Prepare effective advertising campaigns based on market research.Maintain knowledge of emerging products, services, and trends.Collaborate with senior executives to develop growth plans for the organization.Forecast, draft, and manage the department operating budget.Train and manage the marketing team, including conducting performance reviews.Attend industry conferences, meetings, or conventions to stay informed on marketing trends.Ensure timely execution of marketing duties and attend all scheduled meetings and appointments.Perform other related duties as required.Skills & Abilities:
Excellent verbal and written communication skills.Thorough understanding of marketing development and marketing strategies.Excellent interpersonal and customer service skills with a customer focused attitude.Excellent organizational skills and attention to detail.Strong analytical and problem-solving abilities.Strong supervisory and leadership skills.Proficient with Microsoft Office Suite and digital marketing platforms.Education & Experience:
Bachelor's degree in Business Administration, Marketing, or a related field required.A minimum of 3 years of experience in marketing and strategic planning is required; 5 years of experience is preferred.