CESNA
Head of Marketing- AI Technology - B2C
CESNA, Santa Clara, California, us, 95053
[Position]Head of Marketing- AI Technology
[About Our Client]Founded in June 2023, it emerges as a key player in the global AI arena.With headquarters in Santa Clara, California, and Pangyo, South Korea, our mission revolves aroundpioneering advancements in AI technology. We're developing a “Personal AI Assistant” designed tosimplify and enhance your daily life. We're all about creating services that will soon be your go-to hubs forproductivity and positive change.
[Job Summary]The Marketing role will spearhead the development and execution of marketing strategies for ourPersonal AI Assistant service. This role requires an experienced leader capable of understanding andnavigating the competitive landscape of AI technologies, building brand awareness, driving customeracquisition, and managing complex marketing initiatives across various channels. This role is designedfor a visionary marketing professional who thrives in a dynamic, fast-paced environment and ispassionate about leveraging cutting-edge technology to influence the market and drive business success.
[Job Description]Key Responsibilities:
Develop and execute a comprehensive marketing strategy that aligns with the company'sobjectives, focusing on brand visibility and customer engagement.Craft and manage extensive marketing campaigns that effectively utilize both traditional anddigital channels to reach target audiences.Collaborate with AI big tech firms and hyperscalers to enhance product reach and technological integration.Manage the overall marketing budget, ensuring efficient allocation of resources to maximizeimpact across all campaigns.Use data-driven insights to assess market trends and campaign performance, adapting strategies to optimize results.Maintain alignment with the product development team to ensure that marketing strategies complement product innovations and roadmaps.
[Qualifications]
Minimum of 10 years of Marketing experienceExtensive experience in crafting and implementing comprehensive marketing strategies aimed at building brand awareness and driving customer acquisition.Strong analytical skills to assess market trends, measure campaign effectiveness, and pivot strategies accordingly.Proven capability to manage large-scale marketing campaigns across multiple channels, demonstrating a capacity for innovative thinking and problem solving.Experience in effectively planning and executing marketing budgets of varying sizes, from lean initiatives to expansive campaigns, ensuring optimal use of resources for maximum impact.Ability to adapt financial strategies to accommodate changing market conditions and company growth phases, maintaining efficiency and effectiveness in resource allocation.
[Preferred Qualifications]
Bachelor’s degree in Marketing, Business Administration, or a related field - an MBA or advanced degree is highly preferred.Prior experience in the AI or technology sectors, particularly with AI tools or software products.
[About Our Client]Founded in June 2023, it emerges as a key player in the global AI arena.With headquarters in Santa Clara, California, and Pangyo, South Korea, our mission revolves aroundpioneering advancements in AI technology. We're developing a “Personal AI Assistant” designed tosimplify and enhance your daily life. We're all about creating services that will soon be your go-to hubs forproductivity and positive change.
[Job Summary]The Marketing role will spearhead the development and execution of marketing strategies for ourPersonal AI Assistant service. This role requires an experienced leader capable of understanding andnavigating the competitive landscape of AI technologies, building brand awareness, driving customeracquisition, and managing complex marketing initiatives across various channels. This role is designedfor a visionary marketing professional who thrives in a dynamic, fast-paced environment and ispassionate about leveraging cutting-edge technology to influence the market and drive business success.
[Job Description]Key Responsibilities:
Develop and execute a comprehensive marketing strategy that aligns with the company'sobjectives, focusing on brand visibility and customer engagement.Craft and manage extensive marketing campaigns that effectively utilize both traditional anddigital channels to reach target audiences.Collaborate with AI big tech firms and hyperscalers to enhance product reach and technological integration.Manage the overall marketing budget, ensuring efficient allocation of resources to maximizeimpact across all campaigns.Use data-driven insights to assess market trends and campaign performance, adapting strategies to optimize results.Maintain alignment with the product development team to ensure that marketing strategies complement product innovations and roadmaps.
[Qualifications]
Minimum of 10 years of Marketing experienceExtensive experience in crafting and implementing comprehensive marketing strategies aimed at building brand awareness and driving customer acquisition.Strong analytical skills to assess market trends, measure campaign effectiveness, and pivot strategies accordingly.Proven capability to manage large-scale marketing campaigns across multiple channels, demonstrating a capacity for innovative thinking and problem solving.Experience in effectively planning and executing marketing budgets of varying sizes, from lean initiatives to expansive campaigns, ensuring optimal use of resources for maximum impact.Ability to adapt financial strategies to accommodate changing market conditions and company growth phases, maintaining efficiency and effectiveness in resource allocation.
[Preferred Qualifications]
Bachelor’s degree in Marketing, Business Administration, or a related field - an MBA or advanced degree is highly preferred.Prior experience in the AI or technology sectors, particularly with AI tools or software products.