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Daimler Truck

Vocational Product Marketing Strategist

Daimler Truck, Fort Mill, South Carolina, United States, 29715


Inside the RoleThe Vocational Product Marketing Strategist will support the product marketing manager in playing a lead role in developing communications, key messages and promotional programs for DTNA's vocational and medium duty product line-up.

The successful candidate will develop and utilize product expertise to ensure proper product messaging and positioning is communicated to DTNA's dealer network directly, through training initiatives, as well as to customers and truck equipment manufacturers (TEMs) in target segments through Freightliner and Western Star brand communication channels.

We Take Care of Our Team

Position offers a starting salary range of

$90,000.00 - $115,000.00 USD

Pay offered dependent on knowledge, skills, and experience

Benefits include annual bonus program; 401k company contribution with company match up to 6% as well as non-elective company contribution of 3 - 7% depending on age; starting at 4 weeks paid vacation; 13+ calendar holidays; 8 weeks paid parental leave; employee assistance program; comprehensive healthcare plans and wellness programs; onsite fitness (at some locations); tuition assistance and volunteer paid time off; short-term and long-term disability plans.

What You Drive at DTNA:Support launch plan development for new product options with cross-functional teams; prepare dealer promotional collateral and support development of marketing communications and training materialsSupport collaboration with Brand/Marcom and Corporate Communications teams as needed to refine messagingOversight of proper product messaging and segment positioning in social media channelsCollaborate with segment strategy and product strategy teams to understand market customer and competitor insights as well as new product update statusCollaborate with digital marketing team and ensure appropriate products/features are promoted in brand web sites and dealer-facing tools and appsPlay lead role in developing strategy to capture competitor data/insights and communicate to internal stakeholders and DTNA dealer network; collaborate with digital marketing team to determine appropriate channel to distribute competitive informationSupport marketing truck and trade show strategy development; represent DTNA at trade shows and other industry and customer-focused eventsAct as main point of contact for internal (sales, etc.) and external stakeholders (dealers, customers, TEMs) for current, released product informationDevelop product presentations and present, including product "walkarounds", to key stakeholders and customersSupport development and maintenance of target segment sales, demo and trade association rebate programsTravel required up to 10% of the timeKnowledge You Should Bring:

Bachelor's Degree from an accredited universityFreightliner and/or Western Star Product KnowledgeProficient in Microsoft OfficeStrong Presentation Skills/ExperienceHandle multiple tasks in a fast-paced environmentBe able to demonstrate strategic thinkingBe self-driven, work proactively and possess a can-do attitudeBe flexible, with a willingness to pivot depending on market or DTNA needs or external eventsPossess strong presentation skillsWork collaboratively with, and at times lead, cross-functional teams and engage with Freightliner, Western Star and Detroit brand agencies as neededBe customer (internal and external stakeholders) focusedLearn and communicate technical details of DTNA vocational truck productBuild internal cross-functional network - brand management, training, segment strategy, platform strategy, sales, CAE, service, controlling, etc.Exceptional Candidates Might Have:

5-7 years of relevant experienceDTNA brand communications or marketing experience#LI-TN1 #LI-Hybrid

This position is not eligible for relocation support.

Where We Work

This position is open to applicants who can work in (or relocate to) the following location(s)-Fort Mill, SC US, Portland, OR US

YOU MAKE US - YOU MAKE THE DIFFERENCE

People are what makes us - everyone makes the difference at Daimler Truck. As one global team, we drive success: from conventional powertrains to the future of sustainable transportation. We build to solve. Constantly pursuing our goals. Our culture. Our daily life.

It's your impact that makes the difference. Only together, will we achieve more sustainable transportation, reduce our carbon footprint, increase safety on and off the track, develop smarter technology and financial solutions. All essential, to fulfill our purpose for all who keep the world moving. That's why we rely on each other. We start with listening to your insights, thoughts, and ideas.

Let's unleash our collective potential to build our future, progress together and lead with the long view. Because everything you do has an impact. It matters. This is what we call impact Culture.

Schedule Type:Hybrid (4 days per week in-office / 1 day remote). This schedule builds our #OneTeamBestTeam culture, provides an unparalleled customer experience, and creates innovative solutions through in-person collaboration.

At Daimler Truck North America, we recognize our world is changing faster than ever before. By listening to the needs of today, we're building to solve with cutting-edge solutions in sustainability and future driving technology across electric, hydrogen and autonomous. These solutions, backed by years of innovative success and achievement, continue DTNA's legacy as the undisputed industry leader. Our evolving brand portfolio is second to none, including Freightliner Trucks, Western Star, Demand Detroit, Thomas Built Buses, Freightliner Custom Chassis, and Financial Services. Together, we work as one team towards our envisioned future - building a cleaner, safer and more efficient tomorrow for all.

That is what we are working toward - for all who keep the world moving.

Additional Information

This position is

not open

for Visa sponsorship

or

to existing Visa holdersApplicants must be legally authorized to work permanently in the country the position is located in at the time of applicationFinal candidate must successfully complete a criminal background checkFinal candidate may be required to successfully complete a pre-employment drug screenContractors, professional services, or other contingent workers should confirm with their local agency if they are eligible to apply for FTE positionsEEO/Minorities/Females/Disabled/Veterans

Daimler Truck North America is committed to employing a diverse workforce and providing an environment where equal employment opportunities are available to all applicants and employees without regard to race, color, sex (including pregnancy), religion, national origin, age, marital status, family relationship, disability, sexual orientation, gender identity and expression (including transgender and transitioning status), genetic information, or veteran status.

For an accommodation or special assistance with applying for a posted position, please contact our Human Resources department at 503-745-8982 or toll free 800-206-3369. For TTY/TDD enabled call 503-745-2137 or toll free 866-355-6935.