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Sentara Healthcare Inc

Vice President, Head of Marketing

Sentara Healthcare Inc, Virginia Beach, Virginia, us, 23450


Sentara Health is recruiting a Vice President, Head of Marketing!

Are you the right candidate for this opportunity Make sure to read the full description below.Sentara Health, a nationally recognized and highly regarded integrated health care delivery system based in Virginia Beach, VA, is seeking an experienced leader to serve as Vice President, Head of Marketing. This is an excellent opportunity for a strategic and results-oriented marketing executive to join an organization that has been at the forefront as a “model of care.” The system encompasses hospitals, a multi-specialty medical group, outpatient clinical operations, and one of the largest hospital-owned health plans in the U.S. The organization is well-respected for enhancing collaboration and accountability for managed care results across financial performance, quality performance, and health outcomes. The vision for the organization continues to be predicated upon the system’s deep experience of delivering high-quality clinical care and financing healthcare to address the health needs across all communities served.The Vice President, Head of Marketing

will craft strategies, manage budgets, and set goals for marketing teams. They will ensure consistent brand messaging, analyze consumer behavior, and identify market expansion opportunities. With leadership skills and industry experience, they will boost brand awareness and profitability for Sentara. The role involves providing strategic leadership in the creation and implementation of marketing programs, ensuring positive and productive relationships with the media, government officials, and community leaders and organizations. This system-wide role will be responsible for provider and health plan marketing initiatives.

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