The HR Team
Marketing & Communications Director
The HR Team, Baltimore, Maryland, United States, 21206
Rare opportunity to join the marketing team for one of the leading Children's Museums in the nation as our
Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.
Marketing and Communications Director. Join Port Discovery Children's Museum in downtown Baltimore and manage the marketing, communications, and outreach in a fast-paced, rewarding environment. Help tell the story of how Port Discovery educates and enriches the lives of children and families by helping children learn through playing.Summary Of The Job This position designs and manages a comprehensive marketing strategy that advances the goals of Port Discovery Children's Museum, with a focus on digital advertising, content development, and social media. The Marketing & Communications Director will work across departments to support the promotion, outreach, and sales as related to Museum exhibits, programming, and membership.This position has two direct reports (Marketing & Communications Manager and Marketing & Development Specialist) as well as manages contracted individuals and vendors. This position is expected to work approximately one to two weekend days per month (in rotation with other members of the marketing team). The salary range for this position is $65k to $75k, based on experience.Essential Responsibilities
Oversee the creation, implementation, analysis, and performance of marketing campaigns for the organization.Work with leadership and all Museum departments to ensure a cohesive and comprehensive strategy is planned that effectively represents the exhibits, programs, events, and other activities of the Museum.Manage consistent design and branding across all platforms for the organization.Cultivate and deepen community relationships to increase the organization's brand recognition across Baltimore and Maryland.In partnership with the Vice President of Advancement, manage consistent messaging of Port Discovery's current and ongoing initiatives, exhibits, and programming across all platforms and audiences.Oversee and manage the Museum's digital advertising campaign, and work strategically with contracted agency to execute paid advertising across multiple platforms and within a prescribed budget.Create and implement communications strategy for the organization as a whole, as well as signature exhibits, programs, and events.Be the primary contact for media requests and scheduling.Prepare, oversee, and manage the Museum's marketing budget, including management of vendor relations, monitoring of receipts and payables, and reconciliation of expenses.Work collaboratively and proactively with the Marketing and Communications Manager and Associate in executing the Marketing goals of the Museum.Strengthen the team's capacity to plan strategically, adapt efficiently, and default to forward-thinking.Work with the Education and Sales departments to develop and oversee marketing plans for departmental activity, including design, advertisement, website updates, ticketing, and press opportunities.Oversee the maintenance and updating of the Museum website.Essential Qualifications
Minimum 4-6 years of marketing or related leadership experience, preferably in a nonprofit organization.Minimum 2 years of management, supervisory and/or team lead experience required.Demonstrated knowledge and experience in the design and execution of marketing and publicity campaigns and strategies across multiple platforms.Digital analytics experience required.Experience with paid digital advertising (e.g., Facebook/Instagram, Google, etc.), search engine optimization, and Google Analytics.Well organized, ability to multitask, and possess excellent time management and follow-up skills, and able to work under tight timelines.Excellent customer service skills and embodies a professional, diplomatic manner at all times.Port Discovery provides you with the opportunity to make a difference in the community and in the lives of children. To learn more about Port Discovery Children's Museum, visit our website. Port Discovery is an Equal Opportunity Employer.Send us your resume and cover letter, and let's start this journey together!
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Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.
Marketing and Communications Director. Join Port Discovery Children's Museum in downtown Baltimore and manage the marketing, communications, and outreach in a fast-paced, rewarding environment. Help tell the story of how Port Discovery educates and enriches the lives of children and families by helping children learn through playing.Summary Of The Job This position designs and manages a comprehensive marketing strategy that advances the goals of Port Discovery Children's Museum, with a focus on digital advertising, content development, and social media. The Marketing & Communications Director will work across departments to support the promotion, outreach, and sales as related to Museum exhibits, programming, and membership.This position has two direct reports (Marketing & Communications Manager and Marketing & Development Specialist) as well as manages contracted individuals and vendors. This position is expected to work approximately one to two weekend days per month (in rotation with other members of the marketing team). The salary range for this position is $65k to $75k, based on experience.Essential Responsibilities
Oversee the creation, implementation, analysis, and performance of marketing campaigns for the organization.Work with leadership and all Museum departments to ensure a cohesive and comprehensive strategy is planned that effectively represents the exhibits, programs, events, and other activities of the Museum.Manage consistent design and branding across all platforms for the organization.Cultivate and deepen community relationships to increase the organization's brand recognition across Baltimore and Maryland.In partnership with the Vice President of Advancement, manage consistent messaging of Port Discovery's current and ongoing initiatives, exhibits, and programming across all platforms and audiences.Oversee and manage the Museum's digital advertising campaign, and work strategically with contracted agency to execute paid advertising across multiple platforms and within a prescribed budget.Create and implement communications strategy for the organization as a whole, as well as signature exhibits, programs, and events.Be the primary contact for media requests and scheduling.Prepare, oversee, and manage the Museum's marketing budget, including management of vendor relations, monitoring of receipts and payables, and reconciliation of expenses.Work collaboratively and proactively with the Marketing and Communications Manager and Associate in executing the Marketing goals of the Museum.Strengthen the team's capacity to plan strategically, adapt efficiently, and default to forward-thinking.Work with the Education and Sales departments to develop and oversee marketing plans for departmental activity, including design, advertisement, website updates, ticketing, and press opportunities.Oversee the maintenance and updating of the Museum website.Essential Qualifications
Minimum 4-6 years of marketing or related leadership experience, preferably in a nonprofit organization.Minimum 2 years of management, supervisory and/or team lead experience required.Demonstrated knowledge and experience in the design and execution of marketing and publicity campaigns and strategies across multiple platforms.Digital analytics experience required.Experience with paid digital advertising (e.g., Facebook/Instagram, Google, etc.), search engine optimization, and Google Analytics.Well organized, ability to multitask, and possess excellent time management and follow-up skills, and able to work under tight timelines.Excellent customer service skills and embodies a professional, diplomatic manner at all times.Port Discovery provides you with the opportunity to make a difference in the community and in the lives of children. To learn more about Port Discovery Children's Museum, visit our website. Port Discovery is an Equal Opportunity Employer.Send us your resume and cover letter, and let's start this journey together!
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