META
Marketing Technology Manager, Business Marketing
META, Menlo Park, California, United States, 94025
Marketing Technology Manager, Business Marketing
Apply below after reading through all the details and supporting information regarding this job opportunity.The Global Business Product Marketing (GBPM) team connects businesses with their customers on Facebook, Instagram, WhatsApp, and Messenger to help them grow their businesses through solutions like pages, advertising, messaging, commerce, and more. The Business Marketing Technology team is a vital component of the organization, operating at the intersection of business, technology, and operations. This team plays a crucial role in helping marketers realize their vision and strategy by designing and implementing technologies that drive efficiency and performance on a large scale.ResponsibilitiesLead execution of martech projects and tech integrations leveraging internal engineering teams and 3rd party technology partners.Drive solutions, requirements, and identify opportunities for use cases.Source, prioritize, and execute ideas that advance our marketing products.Develop requirements and obtain privacy approvals to ensure compliant integrations with our business needs and privacy guardrails.Drive change management and martech education across the organization.Support martech transformation efforts driving solutions, requirements, and identifying use cases.Troubleshoot issues with cross-functional teams and drive resolution to minimize business impact.Work in a fast-paced, often ambiguous and cross-functional environment to do all of the above.Minimum Qualifications7+ years experience with product management or marketing/advertising technology.Experience working directly with Marketing, Product, Engineering, and Operations teams to provide business cases & requirements.Experience launching or driving adoption of products, demonstrating knowledge of customer needs.Experience with operational processes and issue management and resolution.Experience with digital marketing channels (Email, Facebook Ads, Display, Onsite Merchandising, etc.).Experience with an enterprise-scale sales or marketing automation platform (Salesforce, Salesforce Marketing Cloud, Hubspot, Marketo, Adobe Marketing Cloud, etc.).Preferred QualificationsExperience with business marketing.Experience working closely with privacy teams.Quantitative analytical experience.About MetaMeta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long-term conditions, mental health conditions, or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.
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Apply below after reading through all the details and supporting information regarding this job opportunity.The Global Business Product Marketing (GBPM) team connects businesses with their customers on Facebook, Instagram, WhatsApp, and Messenger to help them grow their businesses through solutions like pages, advertising, messaging, commerce, and more. The Business Marketing Technology team is a vital component of the organization, operating at the intersection of business, technology, and operations. This team plays a crucial role in helping marketers realize their vision and strategy by designing and implementing technologies that drive efficiency and performance on a large scale.ResponsibilitiesLead execution of martech projects and tech integrations leveraging internal engineering teams and 3rd party technology partners.Drive solutions, requirements, and identify opportunities for use cases.Source, prioritize, and execute ideas that advance our marketing products.Develop requirements and obtain privacy approvals to ensure compliant integrations with our business needs and privacy guardrails.Drive change management and martech education across the organization.Support martech transformation efforts driving solutions, requirements, and identifying use cases.Troubleshoot issues with cross-functional teams and drive resolution to minimize business impact.Work in a fast-paced, often ambiguous and cross-functional environment to do all of the above.Minimum Qualifications7+ years experience with product management or marketing/advertising technology.Experience working directly with Marketing, Product, Engineering, and Operations teams to provide business cases & requirements.Experience launching or driving adoption of products, demonstrating knowledge of customer needs.Experience with operational processes and issue management and resolution.Experience with digital marketing channels (Email, Facebook Ads, Display, Onsite Merchandising, etc.).Experience with an enterprise-scale sales or marketing automation platform (Salesforce, Salesforce Marketing Cloud, Hubspot, Marketo, Adobe Marketing Cloud, etc.).Preferred QualificationsExperience with business marketing.Experience working closely with privacy teams.Quantitative analytical experience.About MetaMeta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long-term conditions, mental health conditions, or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.
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